Hi, my name is Michal Krčmář
I am digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as a consultant, manager, or director, and run several own startups. I founded / co-founded several companies with an annual turnaround of around $2+ million. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.

I define myself as digital superman for any project, who can create well-performing websites based on customers’ needs and their actual behavior. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media, and all other online channels. I am a big fan of the GDT (Get Things Done) methodology which I apply directly when working on projects.

Hi, my name is Michal Krčmář
I am digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around $2+ million USD Show more

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Why to choose me?

120+

projects delivered

for small and big clients all over the world.

13+

years experience

in digital business.

98%

positive reviews

from clients.

My clients include some of the really big brands

Get these 2 big advantages on your side

Knowledge and profi approach

  • I am in the business for 13+ years. I have tried several executive and managerial positions. Run my own startups. Almost every problem you will face in your company or in your own business, I probably already had to solve in the past.
  • I will only ever recommend what is best for your business.
  • I have huge overlaps into other areas of marketing. As you may know to become a successful in digital marketing, you must be familiar with each type of online marketing. But many sections of digital marketing overlap. PPC, content or PR, for instance, contributes to SEO. And you have to know what types of synergies they can create or how they can interact with each other (in positive and in negative way). As I had hand on practical experience with all areas of digital marketing I can provide you an expert advice.
  • My reputation is critical to my success, so I will never lie or over-promise. If your requirements are beyond my ability, I will recommend the best freelance designers / developers / marketers I know (and only those I work with in the past). And can even project manage them for you if necessary.
  • I will spend time to understand you, your business and your requirements. For jobs that require more of my time I can work within your team at your offices either all the time or occasionally. For everything else I will schedule face-to-face or online meetings with you/your team. I use tools such as Asana, Skype, Viber to ensure communication is clear and projects run efficiently.

Team power of experts

  • As founder of digital agency Onlineandweb.com I can reach any of our 20+ internal colleagues or 100+ certified external collaborators or proven subcontractors.
  • I also have a very wide network of contacts and most of them I know personally. So you are not limited only by my knowledge (as you know – nobody knows everything, but everybody knows something). I learned in the past how important is to know who to call or whom to ask. In case I hadn’t been able to find a solution on my own, in 99 % of cases someone from my contacts can help you or probably will know the solution straight away.
  • This can speed up the delivery a lot and you will always get the high skilled expert for specific area. And what more – you are sure, the work you need will always get to the final state. As you probably know relying on only one person can sometimes be very tricky.
  • Also my team can easily handle also big projects where you need professional, synchronized and well coordinated team of experts.
  • In addition, we offer flexible prices. We are not too expensive, but also not having the lowest prices on the market :-). However we primarily work for large corporate companies and organizations, small business can still afford us too – if their project is meaningful, we can adjust prices to client’s needs.

Recent blog posts

ROAS – what is the return on ad spend and how is it calculated and used in marketing?

ROAS, short for Return on Ad Spend, is a crucial marketing metric that quantifies the revenue generated for each dollar spent on advertising. By calculating and monitoring ROAS, businesses can ...

ROAS, short for Return on Ad Spend, is a crucial marketing metric that quantifies the revenue generated for each dollar spent on advertising. By calculating and monitoring ROAS, businesses can Read article

CTR – what is click through rate and how is it calculated?

Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's ...

Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's Read article

Quick tip: How you can read data and extract text content from PDF/images without manual rewriting for free

There are several free tools that can read data from PDFs and images and extract the text, which can then be edited or copied to another document. Here are some ...

There are several free tools that can read data from PDFs and images and extract the text, which can then be edited or copied to another document. Here are some Read article

CookieBot settings, deployment/implementation via GTM (Google Tag Manager) and settings GA4 tracking

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If your website uses Google Tag Manager (GTM), deploying Cookiebot can be done easily by following these step-by-step instructions. This guide will walk you through how to implement the cookie Read article

Google Analytics 4/GA4 attribution guide: The latest updates on the transition

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Google Analytics 4 (GA4) is the latest version of Google's analytics platform, which has been designed to offer more advanced tracking and analysis capabilities compared to its predecessor, Universal Analytics Read article

Get Your Emails Flowing Again: Simple Solutions for Outlook’s Reception Issues

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Trouble Accessing Outlook? Verify Service Status on Outlook.com

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How to tweak setup automatic receiving emails in Microsoft Outlook 365 or desktop version Outlook from different providers

How to tweak / setup automatic receiving emails in Microsoft Outlook 365 or desktop version Outlook from different providers?

Why isn't your email coming automatically? If your email doesn't arrive automatically, check that automatic email synchronization is turned on. You can check if this is the reason why your ...

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5 Best Editors for Developers and Programmers

Each year, many code editors are released or upgraded, making it difficult for developers to pick one. Choosing the right code editor is necessary for your work efficiency and creativity, ...

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How to use AI for rating and getting recommendations for your created content

SEO hacks and tips: How to use AI for rating and getting recommendations for your created content

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SEO hack - use AI like a human Google quality rater. Use this script to perform an E-E-A-T / YMYL check on your content. Go to Google Sheets, select EXTENSIONS Read article

GA4 ecommerce purchase value / revenue bug

GA4 ecommerce purchase value / revenue bug

Are you sending ecommerce purchase value to GA4 in string format? This was the recommended way in the old Enhanced Ecommerce dataLayer documentation. Since February 2023, GA4 has been experiencing ...

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GA filters and segments - what is difference

Do Google Analytics filters apply retroactively? And what is the difference between filters and segments?

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Google Analytics 4: How to Exclude Internal Traffic via IP Filter

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How To Resolve the “Couldn’t Fetch Sitemap” Error on Search Console?

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