Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's ...
Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's Read article →
Below is the answer and explanation for when planning your display advertising, what does the word ‘placement’ mean? When planning your display advertising, what does the word ‘placement’ mean? The exact location of your ad on a ...
Below is the answer and explanation for when planning your display advertising, what does the word ‘placement’ mean? When planning your display advertising, what does the word ‘placement’ mean? The exact location of your ad on a Read article →
Below is the answer and explanation for how can a site be blacklisted from an advertiser’s media buys? How can a site be blacklisted from an advertiser’s media buys? Use the audience composition report and exclude audiences ...
Below is the answer and explanation for how can a site be blacklisted from an advertiser’s media buys? How can a site be blacklisted from an advertiser’s media buys? Use the audience composition report and exclude audiences Read article →
Below is the answer and explanation for when you have multliple images to support different creative sizes within a single profile, what action should be taken? When you have multliple images to support different creative sizes within ...
Below is the answer and explanation for when you have multliple images to support different creative sizes within a single profile, what action should be taken? When you have multliple images to support different creative sizes within Read article →
Below is the answer and explanation for what object in campaign manager is equivalent to a creative in display & video 360? What object in campaign manager is equivalent to a creative in display & video 360? ...
Below is the answer and explanation for what object in campaign manager is equivalent to a creative in display & video 360? What object in campaign manager is equivalent to a creative in display & video 360? Read article →
Below is the answer and explanatin for an advertiser should consider using responsive display ads because this type of ads are created automatically from your images, videos, headlines, logos, and descriptions. Why should an advertiser consider using ...
Below is the answer and explanatin for an advertiser should consider using responsive display ads because this type of ads are created automatically from your images, videos, headlines, logos, and descriptions. Why should an advertiser consider using Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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