An ad exchange refers to a digital platform or marketplace where the buying and selling of advertising inventory take place. What is an ad exchange? An ad exchange is an ...
An ad exchange refers to a digital platform or marketplace where the buying and selling of advertising inventory take place. What is an ad exchange? An ad exchange is an Read article →
Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's ...
Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's Read article →
Below is the answer and explanation for fill in the blank: It’s possible to determine how well a/an will perform without bidding on it. Fill in the blank: It’s possible to determine how well a/an will perform ...
Below is the answer and explanation for fill in the blank: It’s possible to determine how well a/an will perform without bidding on it. Fill in the blank: It’s possible to determine how well a/an will perform Read article →
Below is the answer and explanation for Jim has created a Google search ad with a bid of $5. Two other advertisers in an auction have bids of $2.50 and $2. How much would Jim pay for ...
Below is the answer and explanation for Jim has created a Google search ad with a bid of $5. Two other advertisers in an auction have bids of $2.50 and $2. How much would Jim pay for Read article →
Below is the answer and explanation for automated bidding does the heavy lifting for advertisers on Google ads. What does automated bidding use to set the right bid for every auction? Automated bidding does the heavy lifting ...
Below is the answer and explanation for automated bidding does the heavy lifting for advertisers on Google ads. What does automated bidding use to set the right bid for every auction? Automated bidding does the heavy lifting Read article →
Below is the answer and explanation for Trina is considering using automated bidding, as she’s looking to make her campaign management process more efficient. What are three ways that automated bidding can improve efficiency? Trina is considering ...
Below is the answer and explanation for Trina is considering using automated bidding, as she’s looking to make her campaign management process more efficient. What are three ways that automated bidding can improve efficiency? Trina is considering Read article →
Below is the answer for Francis tries to explain to his boss the benefits of using automated bidding. Match these aspects of automated bidding with the benefits they serve. For the question. Francis tries to explain to ...
Below is the answer for Francis tries to explain to his boss the benefits of using automated bidding. Match these aspects of automated bidding with the benefits they serve. For the question. Francis tries to explain to Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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