A conversion rate is a marketing metric that quantifies the proportion of instances when a user successfully completed a desired action, usually expressed as a percentage. What is a conversion ...
A conversion rate is a marketing metric that quantifies the proportion of instances when a user successfully completed a desired action, usually expressed as a percentage. What is a conversion Read article →
Ad mediation streamlines the handling of numerous ad networks via a singular SDK, aiding publishers in enhancing CPMs, fill rates, and overall efficiency. What is ad mediation - understanding ad ...
Ad mediation streamlines the handling of numerous ad networks via a singular SDK, aiding publishers in enhancing CPMs, fill rates, and overall efficiency. What is ad mediation - understanding ad Read article →
SSPs (Supply Side Platforms) are technology platforms or software that efficiently manage a publisher's ad impression inventory across various ad exchanges. These platforms serve as powerful marketing tools by automating ...
SSPs (Supply Side Platforms) are technology platforms or software that efficiently manage a publisher's ad impression inventory across various ad exchanges. These platforms serve as powerful marketing tools by automating Read article →
ROAS, short for Return on Ad Spend, is a crucial marketing metric that quantifies the revenue generated for each dollar spent on advertising. By calculating and monitoring ROAS, businesses can ...
ROAS, short for Return on Ad Spend, is a crucial marketing metric that quantifies the revenue generated for each dollar spent on advertising. By calculating and monitoring ROAS, businesses can Read article →
Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's ...
Click-through rate (CTR) is a marketing metric that quantifies the frequency of clicks on a link, ad, or email relative to the number of times it is displayed. In today's Read article →
Below is the answer and explanation for match each auto bidding strategy to the right campaign goal. Match each auto bidding strategy to the right campaign goal. Conversions – Target CPA. ✅ Revenue – Target ROAS. ✅ ...
Below is the answer and explanation for match each auto bidding strategy to the right campaign goal. Match each auto bidding strategy to the right campaign goal. Conversions – Target CPA. ✅ Revenue – Target ROAS. ✅ Read article →
Below is the answer and explanation for which two insertion order and line item settings are required? Which two insertion order and line item settings are required? Pacing. ✅ Auto budget allocation. Automated bid strategy. Budget. ✅ ...
Below is the answer and explanation for which two insertion order and line item settings are required? Which two insertion order and line item settings are required? Pacing. ✅ Auto budget allocation. Automated bid strategy. Budget. ✅ Read article →
Below is the answer and explanation for which two insertion order and line item settings are required? Which two insertion order and line item settings are required? Pacing. ✅ Auto budget allocation. Automated bid strategy. Budget. ✅ ...
Below is the answer and explanation for which two insertion order and line item settings are required? Which two insertion order and line item settings are required? Pacing. ✅ Auto budget allocation. Automated bid strategy. Budget. ✅ Read article →
Below is the answer and explanation for match each auto-bidding strategy to the right campaign goal. Match each auto-bidding strategy to the right campaign goal. These are the auto-bidding strategy to the right campaign goal. Target Impression ...
Below is the answer and explanation for match each auto-bidding strategy to the right campaign goal. Match each auto-bidding strategy to the right campaign goal. These are the auto-bidding strategy to the right campaign goal. Target Impression Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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