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demographics

Private marketplace (PMP) – what is private marketplace and what is PMP used for?

Private marketplaces (PMPs) are exclusive auctions curated by publishers, where a limited audience of advertisers is selected. PMPs provide publishers with greater control over ad placement and often offer premium ...

Private marketplaces (PMPs) are exclusive auctions curated by publishers, where a limited audience of advertisers is selected. PMPs provide publishers with greater control over ad placement and often offer premium Read article

Google Analytics 4/GA4 attribution guide: The latest updates on the transition

Google Analytics 4 (GA4) is the latest version of Google's analytics platform, which has been designed to offer more advanced tracking and analysis capabilities compared to its predecessor, Universal Analytics ...

Google Analytics 4 (GA4) is the latest version of Google's analytics platform, which has been designed to offer more advanced tracking and analysis capabilities compared to its predecessor, Universal Analytics Read article

Which of the following data is NOT available within the Market Explorer tool?

Below is the answer and explanation for which of the following data is NOT available within the market explorer tool? Which of the following data is NOT available within the market explorer tool? Leaders in the niche. ...

Below is the answer and explanation for which of the following data is NOT available within the market explorer tool? Which of the following data is NOT available within the market explorer tool? Leaders in the niche. Read article

What does the following definition describe? ‘The division of an audience into groups of who they are and what they like, with a goal of identifying a group most interested in your product/service.’

Below is the answer and explanation for what does the following definition describe? ‘The division of an audience into groups of who they are and what they like, with a goal of identifying a group most interested ...

Below is the answer and explanation for what does the following definition describe? ‘The division of an audience into groups of who they are and what they like, with a goal of identifying a group most interested Read article

Which three settings could prevent deals from meeting their ad-serving goals? (select three)Select All Correct Responses

Below is the answer and explanation for which three settings could prevent deals from meeting their ad-serving goals? Which three settings could prevent deals from meeting their ad-serving goals? VAST and VPAID creatives that are approved. Geo ...

Below is the answer and explanation for which three settings could prevent deals from meeting their ad-serving goals? Which three settings could prevent deals from meeting their ad-serving goals? VAST and VPAID creatives that are approved. Geo Read article

Which reports indicate how traffic arrived at a website?

Below is the answer answer and explanation which reports indicate how traffic arrived at a website? Which reports indicate how traffic arrived at a website? Demographics. Geo. All traffic. ✅ Behavior. Correct answer All traffic. ✅ Explanation ...

Below is the answer answer and explanation which reports indicate how traffic arrived at a website? Which reports indicate how traffic arrived at a website? Demographics. Geo. All traffic. ✅ Behavior. Correct answer All traffic. ✅ Explanation Read article

A golf enthusiast regularly watches instructional videos about golf, has recently searched for the best golf clubs on Google.com, and has researched golf courses on Google Maps. Which type of Search Audience solution would best reach this individual?

Below is the answer and explanation for a golf enthusiast regularly watches instructional videos about golf, has recently searched for the best golf clubs on Google.com, and has researched golf courses on Google maps. Which type of ...

Below is the answer and explanation for a golf enthusiast regularly watches instructional videos about golf, has recently searched for the best golf clubs on Google.com, and has researched golf courses on Google maps. Which type of Read article