I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as a consultant, manager, or director, and run several own startups. I founded / co-founded several companies with an annual turnaround of around $10+ million. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
I define myself as a digital superman for any project, who can create well-performing websites based on customers’ needs and their actual behavior. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media, and all other online channels. I am a big fan of the GDT (Get Things Done) methodology which I apply directly when working on projects.
I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around $10+ million USD… Show more
for small and big clients all over the world.
in digital business.
from clients.
I’ve cooperated with Michal on numerous projects, related to SEO incl. content creation, web development, UX/UI design, online graphics, and web analysis. Our projects were always delivered on time and with great quality. What I appreciate about working with Michal the most is his business drive, mentor-like approach, flexibility, and honesty. Michal won’t do pointless work for you, he will help you choose and execute the right approach, instead.
We hired Michal as a digital consultant when were creating a new company website. He helped us put together a basic idea of how the new site should work in term of UX, prepared very detailed wireframes, provided the content and coordinated our external teams. I appreciate his professional approach, his great communication skills and proactivity. After the successful website launch, we contacted Michal several times and this resulted in a long-term cooperation.
Michal is extremely hardworking and purposeful. Somehow I suspect that it has not happened yet that he did not achieve what he intended. If you need to realize something, then contact Michal. He is your Man.
Michal is very hardworking manager with an excellent instinct for business. I got to know him as a courageous and decisive person and it does make a lot of fun to work and to develop new ideas and business opportunities with him . Besides that he is a cool guy to have a beer with...
Having worked with Michal for nearly two years, I can say he is an empathetic mentor, an indispensable collaborator, a fluid manager, a supportive colleague, and funny guy. Michal does everything with a smile. It is a great pleasure working with him.
I had an opportunity to cooperate with Michal on several client's projects. Michal is a self organized, target driven and customer oriented individual with huge knowledge and experience with online marketing. I can only recommend Michal for any company.
After our introductory gathering, Michal and I decided to sit down together in person. During the initial months of administrating the joint-cooperation, I truly admired his perspective towards work ethics and aims. He is one of the most competent content marketing specialists. I am truly motivated by the leadership behavior he displays towards his team and his endeavors towards exploring better strategies for corrective measures.
I have worked with Michal since 2012 and have always had great results from him. He is a dependable, hard working individual. He understands the importance of his work and the impact it has on the business and knows what does and does not work. He is specialized in analytics field and extremely knowledgeable about the online space in every aspect. And you do not find many "SEO guys" who try to really care about the content not just about some rubbish magical metrics:)
Definition: A web browser refers to a software application that permits surfing on the World Wide Web. Information: Anything created for the WWW should take several web browsers into account, and advertising should also serve as no ...
Definition: A web browser refers to a software application that permits surfing on the World Wide Web. Information: Anything created for the WWW should take several web browsers into account, and advertising should also serve as no Read article →
Definition: A web design refers to the arrangement and cohesion of accessible elements to produce a structure and plan for a web page. Information: Web design has a vital impression on Web advertising endeavors. These aspects involve: ...
Definition: A web design refers to the arrangement and cohesion of accessible elements to produce a structure and plan for a web page. Information: Web design has a vital impression on Web advertising endeavors. These aspects involve: Read article →
Definition: A Vlog confers to a blog that illustrates video-based content. Information: Vlogs became increasingly familiar with the arrival of broadband (high-speed) internet, which permitted seeing real-time video content. Vlogs render certain benefits over conventional text-based blogs. ...
Definition: A Vlog confers to a blog that illustrates video-based content. Information: Vlogs became increasingly familiar with the arrival of broadband (high-speed) internet, which permitted seeing real-time video content. Vlogs render certain benefits over conventional text-based blogs. Read article →
Definition: Viral marketing refers to the process of marketing that helps and inspires individuals to convey a marketing message to others. Information: Viral marketing relies on a high pass-along percentage from an individual to another. If many ...
Definition: Viral marketing refers to the process of marketing that helps and inspires individuals to convey a marketing message to others. Information: Viral marketing relies on a high pass-along percentage from an individual to another. If many Read article →
Definition A graphical web advertising unit. Information Love them or hate them, banner ads are one of the dominant forms of advertising online. Due to the widespread acceptance of the standard 468×60 banner ad size, buyers can ...
Definition A graphical web advertising unit. Information Love them or hate them, banner ads are one of the dominant forms of advertising online. Due to the widespread acceptance of the standard 468×60 banner ad size, buyers can Read article →
Definition: A vertical banner refers to a banner ad that measures 120 pixels wide and 240 pixels high. Information: Under the guidelines provided by the IAB, a vertical banner confers to a banner ad covering dimensions 120×240. ...
Definition: A vertical banner refers to a banner ad that measures 120 pixels wide and 240 pixels high. Information: Under the guidelines provided by the IAB, a vertical banner confers to a banner ad covering dimensions 120×240. Read article →
Definition of advertising network A network representing many Web sites in selling advertising, allowing advertising buyers to reach broad audiences relatively easily through run-of-category and run-of-network buys. Information about advertising network Advertising networks provide a way for ...
Definition of advertising network A network representing many Web sites in selling advertising, allowing advertising buyers to reach broad audiences relatively easily through run-of-category and run-of-network buys. Information about advertising network Advertising networks provide a way for Read article →
Definition: Usability refers to the level of comfort through which visitants can use a Website. Information: The usability of a website is not about the functionality of a site only; but how swiftly and comfortably individuals can ...
Definition: Usability refers to the level of comfort through which visitants can use a Website. Information: The usability of a website is not about the functionality of a site only; but how swiftly and comfortably individuals can Read article →
Definition: A URL refers to the whereabouts of a resource on the Internet. Information: A URL is known as a universal resource locator that involves a protocol (ex. HTTP, FTP), the domain name (or IP address), and ...
Definition: A URL refers to the whereabouts of a resource on the Internet. Information: A URL is known as a universal resource locator that involves a protocol (ex. HTTP, FTP), the domain name (or IP address), and Read article →
Definition: Unique visitors refer to the users who have toured a site (or network) once at the minimum in a specified period, generally a 30-day frame. Information: Units calculated for measuring unique visitors are often approximations. Websites ...
Definition: Unique visitors refer to the users who have toured a site (or network) once at the minimum in a specified period, generally a 30-day frame. Information: Units calculated for measuring unique visitors are often approximations. Websites Read article →
Definition: Under-delivery refers to the outcomes of lesser delivery impressions, users, and conversions than the initial amount agreed for a certain period. Information: Under-delivery can be a consequence of several occurrences. A website or any other network ...
Definition: Under-delivery refers to the outcomes of lesser delivery impressions, users, and conversions than the initial amount agreed for a certain period. Information: Under-delivery can be a consequence of several occurrences. A website or any other network Read article →
Definition: A two-tier affiliate program refers to an affiliate program composition that permits affiliates to generate commissions on their conversions. It also includes commission earned from the exchange associated with the webmaster. Information: A two-tier affiliate program ...
Definition: A two-tier affiliate program refers to an affiliate program composition that permits affiliates to generate commissions on their conversions. It also includes commission earned from the exchange associated with the webmaster. Information: A two-tier affiliate program Read article →
Definition: The term Top 10 refers to the top ten search engine results for a distinct search phrase. Information: Distinctly, a Top 10 is rarely applicable in terms of directing Web site traffic. A few details are ...
Definition: The term Top 10 refers to the top ten search engine results for a distinct search phrase. Information: Distinctly, a Top 10 is rarely applicable in terms of directing Web site traffic. A few details are Read article →
Definition: A trick banner refers to a banner ad that tries to trick individuals into clicking by faking operating system messages. Information: Trick banners strive to succeed over “banner blindness” and “banner baggage” by concealing the truth ...
Definition: A trick banner refers to a banner ad that tries to trick individuals into clicking by faking operating system messages. Information: Trick banners strive to succeed over “banner blindness” and “banner baggage” by concealing the truth Read article →
Definition: A title tag refers to an HTML tag utilized to interpret the text present as the top line on a Web browser. Several search engines also use this feature as the title of their search listings. ...
Definition: A title tag refers to an HTML tag utilized to interpret the text present as the top line on a Web browser. Several search engines also use this feature as the title of their search listings. Read article →
Definition: A text ad refers to an ad utilizing text-based hyperlinks. Information: Emails frequently make use of text-based ads; that rule the Web through their graphical-based equivalents. Affiliate marketing is an aspect where text ads have prospered. ...
Definition: A text ad refers to an ad utilizing text-based hyperlinks. Information: Emails frequently make use of text-based ads; that rule the Web through their graphical-based equivalents. Affiliate marketing is an aspect where text ads have prospered. Read article →
Definition: A surround session refers to an advertising pattern through which a visitant views ads from a single advertiser during an entire site visit. Information: The New York Times has launched a surround session using an online platform. This ...
Definition: A surround session refers to an advertising pattern through which a visitant views ads from a single advertiser during an entire site visit. Information: The New York Times has launched a surround session using an online platform. This Read article →
Definition: Super affiliate refers to an affiliate who is competent in producing a vital portion of an affiliate program’s activity. Information: Affiliate marketing allows accessibility to a trader to a significant crowd of virtual salespeople, though several ...
Definition: Super affiliate refers to an affiliate who is competent in producing a vital portion of an affiliate program’s activity. Information: Affiliate marketing allows accessibility to a trader to a significant crowd of virtual salespeople, though several Read article →
Definition: Stickiness refers to the amount of time utilized at a website over a specific period. Information: A standard to measure website stickiness is the average minutes per month visitants spend at a website or a network. ...
Definition: Stickiness refers to the amount of time utilized at a website over a specific period. Information: A standard to measure website stickiness is the average minutes per month visitants spend at a website or a network. Read article →
“We’re a full service digital agency” – I’ve heard it so many times. But search for a definition of what this mysterious “full service” actually means and you won’t be ...
“We’re a full service digital agency” – I’ve heard it so many times. But search for a definition of what this mysterious “full service” actually means and you won’t be Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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