Demand-side platform (DSP) is a software platform that consolidates data exchange accounts and multiple ad exchange accounts into a single interface, enabling advertisers to efficiently manage and optimize their advertising ...
Demand-side platform (DSP) is a software platform that consolidates data exchange accounts and multiple ad exchange accounts into a single interface, enabling advertisers to efficiently manage and optimize their advertising Read article →
ROI, short for return on investment, is a widely used metric in business to assess the effectiveness of investments in generating revenue. At its core, ROI measures the ratio of ...
ROI, short for return on investment, is a widely used metric in business to assess the effectiveness of investments in generating revenue. At its core, ROI measures the ratio of Read article →
Below is the answer and explanation for A/B testing (split testing) is the process of: A/B testing (split testing) is the process of: Collecting data and user insights on the performance of online advertising campaigns. Running marketing ...
Below is the answer and explanation for A/B testing (split testing) is the process of: A/B testing (split testing) is the process of: Collecting data and user insights on the performance of online advertising campaigns. Running marketing Read article →
Below is the answer and explanation for when designing mobile advertising campaigns, what is a best practice to identify which keywords to target? When designing mobile advertising campaigns, what is a best practice to identify which keywords ...
Below is the answer and explanation for when designing mobile advertising campaigns, what is a best practice to identify which keywords to target? When designing mobile advertising campaigns, what is a best practice to identify which keywords Read article →
Below is the answer and explanation for when setting up display advertising campaigns, who can you target? When setting up display advertising campaigns, who can you target? People with specific names. People who speak different languages. ✅ ...
Below is the answer and explanation for when setting up display advertising campaigns, who can you target? When setting up display advertising campaigns, who can you target? People with specific names. People who speak different languages. ✅ Read article →
Below is the answer and explanation for which of the following is a benefit of registering your business in online local listings? Which of the following is a benefit of registering your business in online local listings? ...
Below is the answer and explanation for which of the following is a benefit of registering your business in online local listings? Which of the following is a benefit of registering your business in online local listings? Read article →
Below is the answer and explanation for advertising on TV, print, and radio typically requires a predetermined budget. What key differences enable some online advertising campaigns. Advertising on TV, print, and radio typically requires a predetermined budget. ...
Below is the answer and explanation for advertising on TV, print, and radio typically requires a predetermined budget. What key differences enable some online advertising campaigns. Advertising on TV, print, and radio typically requires a predetermined budget. Read article →
Below is the answer and explanation for your company wants to have greater success online. What are two ways that Google ads can drive your business goals? Your company wants to have greater success online. What are ...
Below is the answer and explanation for your company wants to have greater success online. What are two ways that Google ads can drive your business goals? Your company wants to have greater success online. What are Read article →
Below is the answer and explanation for Marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence. Which Google ads campaign should Marisol use to show images ...
Below is the answer and explanation for Marisol manages the online advertising campaigns for a chain of toy stores with both a physical and an online presence. Which Google ads campaign should Marisol use to show images Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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