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Video ad network – what is it?

Video ad networks facilitate the connection between video advertisers and advertising placements on a range of websites. Video networks collect ad space from publishers and unsold ad inventory from advertisers, ...

Video ad networks facilitate the connection between video advertisers and advertising placements on a range of websites. Video networks collect ad space from publishers and unsold ad inventory from advertisers, Read article

Banner Exchange

Definition: Banner Exchange refers to a network partaking sites exhibit their banner ads in trade for credits. These credits are then transformed (utilizing a decided exchange rate) into ads, and different pages showcase these ads. Information: A ...

Definition: Banner Exchange refers to a network partaking sites exhibit their banner ads in trade for credits. These credits are then transformed (utilizing a decided exchange rate) into ads, and different pages showcase these ads. Information: A Read article

Banner Blindness

Definition: It is the common trend of web visitors to overlook banner ads. It happens even if the banners carry the knowledge that users require. Information: The word banner blindness made an entry in the Web community ...

Definition: It is the common trend of web visitors to overlook banner ads. It happens even if the banners carry the knowledge that users require. Information: The word banner blindness made an entry in the Web community Read article

Animated GIF

Definition The GIF89a file format in the form of a graphic generates results as animations through the revolution of a series of static images. Information Sequences of frames create animated banners. Individual frames have different display times ...

Definition The GIF89a file format in the form of a graphic generates results as animations through the revolution of a series of static images. Information Sequences of frames create animated banners. Individual frames have different display times Read article

Above The Fold

Definition: The part of a webpage that can be seen without a scroll down. Information: Subject to changes in the resolution of the viewer’s monitor, the fold changes. As compared to higher settings, the fold stretches up ...

Definition: The part of a webpage that can be seen without a scroll down. Information: Subject to changes in the resolution of the viewer’s monitor, the fold changes. As compared to higher settings, the fold stretches up Read article

Banner Ad

Definition A graphical web advertising unit. Information Love them or hate them, banner ads are one of the dominant forms of advertising online. Due to the widespread acceptance of the standard 468×60 banner ad size, buyers can ...

Definition A graphical web advertising unit. Information Love them or hate them, banner ads are one of the dominant forms of advertising online. Due to the widespread acceptance of the standard 468×60 banner ad size, buyers can Read article

Vertical Banner

Definition: A vertical banner refers to a banner ad that measures 120 pixels wide and 240 pixels high. Information: Under the guidelines provided by the IAB, a vertical banner confers to a banner ad covering dimensions 120×240. ...

Definition: A vertical banner refers to a banner ad that measures 120 pixels wide and 240 pixels high. Information: Under the guidelines provided by the IAB, a vertical banner confers to a banner ad covering dimensions 120×240. Read article