Categories

Banners

Keyword Marketing

Definition: When web surfers search using a ‘main’ word and then you place your message for their interest. Information: Keyword marketing means different things for different people. Keyword advertising for ad purchasers includes buying ad units, usually ...

Definition: When web surfers search using a ‘main’ word and then you place your message for their interest. Information: Keyword marketing means different things for different people. Keyword advertising for ad purchasers includes buying ad units, usually Read article

Beyond The Banner

Definition: Web-based marketing that doesn’t include the standard GIF and JPEG banner advertisements. Information: Beyond the banner is shown by what it is not, rather than what it is (JPEG or GIF banners that are 468 pixels ...

Definition: Web-based marketing that doesn’t include the standard GIF and JPEG banner advertisements. Information: Beyond the banner is shown by what it is not, rather than what it is (JPEG or GIF banners that are 468 pixels Read article

Button Ad

Definition: It is a factor for graphical advertising that is more miniature than a banner ad. Information Button ads have several varied dimensions. There are various standards; for instance, 120×90, 120×60, 125×125, and 88×31 (micro-button). Moreover, nonstandard ...

Definition: It is a factor for graphical advertising that is more miniature than a banner ad. Information Button ads have several varied dimensions. There are various standards; for instance, 120×90, 120×60, 125×125, and 88×31 (micro-button). Moreover, nonstandard Read article

Banner Exchange

Definition: Banner Exchange refers to a network partaking sites exhibit their banner ads in trade for credits. These credits are then transformed (utilizing a decided exchange rate) into ads, and different pages showcase these ads. Information: A ...

Definition: Banner Exchange refers to a network partaking sites exhibit their banner ads in trade for credits. These credits are then transformed (utilizing a decided exchange rate) into ads, and different pages showcase these ads. Information: A Read article

Barter (or Bartering)

Definition Barter/Bartering refers to the interchange of commodities immediately without the use of money as a medium. Information: Advertising bartering comes in various forms. Few elite sites barter large transactions by efficiently making use of unsold impressions. ...

Definition Barter/Bartering refers to the interchange of commodities immediately without the use of money as a medium. Information: Advertising bartering comes in various forms. Few elite sites barter large transactions by efficiently making use of unsold impressions. Read article

Banner Blindness

Definition: It is the common trend of web visitors to overlook banner ads. It happens even if the banners carry the knowledge that users require. Information: The word banner blindness made an entry in the Web community ...

Definition: It is the common trend of web visitors to overlook banner ads. It happens even if the banners carry the knowledge that users require. Information: The word banner blindness made an entry in the Web community Read article

Ad Space

Definition: The area that is vacant for commercials on a Web page. Information: Web design did not account for Ad space (or “ad real estate”) in the initial time. Now, it is one of the significant sources ...

Definition: The area that is vacant for commercials on a Web page. Information: Web design did not account for Ad space (or “ad real estate”) in the initial time. Now, it is one of the significant sources Read article