ROAS, short for Return on Ad Spend, is a crucial marketing metric that quantifies the revenue generated for each dollar spent on advertising. By calculating and monitoring ROAS, businesses can ...
ROAS, short for Return on Ad Spend, is a crucial marketing metric that quantifies the revenue generated for each dollar spent on advertising. By calculating and monitoring ROAS, businesses can Read article →
Why do some think AdSense affects Google Search rankings? You must believe that ads have no impact on organic ranking. By placing targeted advertising on their website, publishers may make ...
Why do some think AdSense affects Google Search rankings? You must believe that ads have no impact on organic ranking. By placing targeted advertising on their website, publishers may make Read article →
Advertising is the currency of the Internet. Users may obtain valuable information for free through advertisements. However, over time, users are starting to express their dissatisfaction with intrusive and irritating ...
Advertising is the currency of the Internet. Users may obtain valuable information for free through advertisements. However, over time, users are starting to express their dissatisfaction with intrusive and irritating Read article →
Have you observed any odd alterations in the effectiveness of your affiliate marketing programme? Are your PPC stats or impression shares worse than you initially expected? These are all potentially suspicious ...
Have you observed any odd alterations in the effectiveness of your affiliate marketing programme? Are your PPC stats or impression shares worse than you initially expected? These are all potentially suspicious Read article →
Nowadays, Facebook is one of the best platforms for publishing your ads. However, if you make too many mistakes in your ads, then Facebook itself benefits more than your company. ...
Nowadays, Facebook is one of the best platforms for publishing your ads. However, if you make too many mistakes in your ads, then Facebook itself benefits more than your company. Read article →
The web integrator is a partner who provides a guarantee to the client that the project will comply with the agreed specifications. The web integrator is responsible for coordinating all ...
The web integrator is a partner who provides a guarantee to the client that the project will comply with the agreed specifications. The web integrator is responsible for coordinating all Read article →
To consider what advertisement fatigue is, let's begin with an example. Consider how many times you've changed the channel because you've seen the same commercial ten times that night. Assume ...
To consider what advertisement fatigue is, let's begin with an example. Consider how many times you've changed the channel because you've seen the same commercial ten times that night. Assume Read article →
Advertising messages are the most important tool for promoting your product or service. This can be done in two ways – either with short-term or long-term campaigns. Long-term campaigns must ...
Advertising messages are the most important tool for promoting your product or service. This can be done in two ways – either with short-term or long-term campaigns. Long-term campaigns must Read article →
Below is the answer and explanation for which of the following social media expenses do you want to track so you can calculate ROI on your marketing campaigns? choose all that apply. Which of the following social ...
Below is the answer and explanation for which of the following social media expenses do you want to track so you can calculate ROI on your marketing campaigns? choose all that apply. Which of the following social Read article →
Below is the answer and explanation for true or false? the world has changed and so has how we think about inbound, which is why advertising should be considered part of your marketing playbook. True or false? ...
Below is the answer and explanation for true or false? the world has changed and so has how we think about inbound, which is why advertising should be considered part of your marketing playbook. True or false? Read article →
Below is the answer and explanation for true or false? “earned” media is exposure your brand has paid for, e.g., advertising or promotions. True or false? “earned” media is exposure your brand has paid for, e.g., advertising ...
Below is the answer and explanation for true or false? “earned” media is exposure your brand has paid for, e.g., advertising or promotions. True or false? “earned” media is exposure your brand has paid for, e.g., advertising Read article →
Below is the answer and explanation for what is the benefit of advertising in Instagram explore? What is the benefit of advertising in Instagram explore? It costs less money to advertise in explore so advertisers can see ...
Below is the answer and explanation for what is the benefit of advertising in Instagram explore? What is the benefit of advertising in Instagram explore? It costs less money to advertise in explore so advertisers can see Read article →
Below is the answer and explanation for what is ad rank? What is ad rank? A value used to determine your ad position. ✅ The maximum amount of money you’re willing to pay for a desired action ...
Below is the answer and explanation for what is ad rank? What is ad rank? A value used to determine your ad position. ✅ The maximum amount of money you’re willing to pay for a desired action Read article →
Below is the answer and explanation for how do you get more meaningful statistics without spending more money? How do you get more meaningful statistics without spending more money? Add keywords. Limit your advertising to fewer products. ...
Below is the answer and explanation for how do you get more meaningful statistics without spending more money? How do you get more meaningful statistics without spending more money? Add keywords. Limit your advertising to fewer products. Read article →
Below is the answer and explanation for which of the following goals are options available for advertising on Twitter? Select all that apply. Which of the following goals are options available for advertising on Twitter? Select all ...
Below is the answer and explanation for which of the following goals are options available for advertising on Twitter? Select all that apply. Which of the following goals are options available for advertising on Twitter? Select all Read article →
Below is the answer and explanation for where should you allocate the majority of your paid media budget? Where should you allocate the majority of your paid media budget? New advertising channels that you haven’t advertised on ...
Below is the answer and explanation for where should you allocate the majority of your paid media budget? Where should you allocate the majority of your paid media budget? New advertising channels that you haven’t advertised on Read article →
Below is the answer and explanation for what can you most easily accomplish by advertising on TikTok? What can you most easily accomplish by advertising on TikTok? Lead generation. Sales. Brand awareness. ✅ Conversions. Correct answer Brand ...
Below is the answer and explanation for what can you most easily accomplish by advertising on TikTok? What can you most easily accomplish by advertising on TikTok? Lead generation. Sales. Brand awareness. ✅ Conversions. Correct answer Brand Read article →
Below is the answer and explanation for what type of company would be most likely to find success advertising on Pinterest? What type of company would be most likely to find success advertising on Pinterest? An accounting ...
Below is the answer and explanation for what type of company would be most likely to find success advertising on Pinterest? What type of company would be most likely to find success advertising on Pinterest? An accounting Read article →
Below is the answer and explanation for when looking to advertise your business to mobile users, social media advertising can be really effective because. When looking to advertise your business to mobile users, social media advertising can ...
Below is the answer and explanation for when looking to advertise your business to mobile users, social media advertising can be really effective because. When looking to advertise your business to mobile users, social media advertising can Read article →
Below is the answer and explanation for which of the following is a benefit of search engine marketing (SEM)? Which of the following is a benefit of search engine marketing (SEM)? Reach out to potential customers actively ...
Below is the answer and explanation for which of the following is a benefit of search engine marketing (SEM)? Which of the following is a benefit of search engine marketing (SEM)? Reach out to potential customers actively Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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