Below is the answer and explanation for in addition to how much the advertiser will pay, which two factors are decided by the Ad words auction? In addition to how much the advertiser will pay, which two ...
Below is the answer and explanation for in addition to how much the advertiser will pay, which two factors are decided by the Ad words auction? In addition to how much the advertiser will pay, which two Read article →
Below is the answer and explanation for an advertiser wants to create ads that target potential customers in California. Which targeting method should this advertiser use to target these customers? An advertiser wants to create ads that ...
Below is the answer and explanation for an advertiser wants to create ads that target potential customers in California. Which targeting method should this advertiser use to target these customers? An advertiser wants to create ads that Read article →
Below is the answer and explanation for an advertiser wants to target people on the search network who have previously visited their website. What should they do? An advertiser wants to target people on the search network ...
Below is the answer and explanation for an advertiser wants to target people on the search network who have previously visited their website. What should they do? An advertiser wants to target people on the search network Read article →
Definition: To assist potential customers in analyzing marketing options, Media Kit is a resource built by a marketer. Information: Data regarding ad sizes/formats, rates, targeting options, case studies, audience profiles, contact information, and other things that assist ...
Definition: To assist potential customers in analyzing marketing options, Media Kit is a resource built by a marketer. Information: Data regarding ad sizes/formats, rates, targeting options, case studies, audience profiles, contact information, and other things that assist Read article →
Definition: When minimal resources yield maximum outcomes, this is known as unconventional or guerilla marketing. Information: Jay Conrad Levinson coined this term. By Guerilla marketing we focus more on the wisdom behind marketing and not the dollars. ...
Definition: When minimal resources yield maximum outcomes, this is known as unconventional or guerilla marketing. Information: Jay Conrad Levinson coined this term. By Guerilla marketing we focus more on the wisdom behind marketing and not the dollars. Read article →
Definition: Google’s feature whereby search results are suggested while the user types in his/her query. Information: On average, an individual takes about 10 seconds to type in a query in the search box, press enter, and wait ...
Definition: Google’s feature whereby search results are suggested while the user types in his/her query. Information: On average, an individual takes about 10 seconds to type in a query in the search box, press enter, and wait Read article →
Definition: The part of a webpage that can be seen without a scroll down. Information: Subject to changes in the resolution of the viewer’s monitor, the fold changes. As compared to higher settings, the fold stretches up ...
Definition: The part of a webpage that can be seen without a scroll down. Information: Subject to changes in the resolution of the viewer’s monitor, the fold changes. As compared to higher settings, the fold stretches up Read article →
Definition Ad placements might be shown on any of the pages of a specific website in this ad buying option. Information Marketers often do not demand a preferred place for ads because they are looking for lower ...
Definition Ad placements might be shown on any of the pages of a specific website in this ad buying option. Information Marketers often do not demand a preferred place for ads because they are looking for lower Read article →
Definition: Usability refers to the level of comfort through which visitants can use a Website. Information: The usability of a website is not about the functionality of a site only; but how swiftly and comfortably individuals can ...
Definition: Usability refers to the level of comfort through which visitants can use a Website. Information: The usability of a website is not about the functionality of a site only; but how swiftly and comfortably individuals can Read article →
Definition: A surround session refers to an advertising pattern through which a visitant views ads from a single advertiser during an entire site visit. Information: The New York Times has launched a surround session using an online platform. This ...
Definition: A surround session refers to an advertising pattern through which a visitant views ads from a single advertiser during an entire site visit. Information: The New York Times has launched a surround session using an online platform. This Read article →
Definition: Sponsorship refers to the advertising aiming to institute a more profound connection and alliance among the advertiser and the publisher, including organized beyond-the-banner positions. Information: There are several different instances of sponsorships that unfold distinct advertising ...
Definition: Sponsorship refers to the advertising aiming to institute a more profound connection and alliance among the advertiser and the publisher, including organized beyond-the-banner positions. Information: There are several different instances of sponsorships that unfold distinct advertising Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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