Below is the answer and explanation an advertiser notices that a display campaign is receiving a large number of conversions at certain times and days of the week. An advertiser notices that a display campaign is receiving ...
Below is the answer and explanation an advertiser notices that a display campaign is receiving a large number of conversions at certain times and days of the week. An advertiser notices that a display campaign is receiving Read article →
Below is the answer and explanation for an advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser: An advertiser attempts to enable target cost-per-acquisition (CPA) ...
Below is the answer and explanation for an advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser: An advertiser attempts to enable target cost-per-acquisition (CPA) Read article →
Below is the answer and explanation for an advertiser who sells coffee beans added the keyword ‘Java’ to an ad group. advertiser who sells coffee beans adds the keyword ‘Java’ to an ad group. After two weeks, ...
Below is the answer and explanation for an advertiser who sells coffee beans added the keyword ‘Java’ to an ad group. advertiser who sells coffee beans adds the keyword ‘Java’ to an ad group. After two weeks, Read article →
Below is the answer and explanation for why would an advertiser use site links? Why would an advertiser use site links? To showcase customer reviews with high-quality survey data. To let customers click a button to call ...
Below is the answer and explanation for why would an advertiser use site links? Why would an advertiser use site links? To showcase customer reviews with high-quality survey data. To let customers click a button to call Read article →
Below is the answer and explanation for what is one of the reasons why an advertiser should consider using performance planner on a monthly basis? What is one of the reasons why an advertiser should consider using ...
Below is the answer and explanation for what is one of the reasons why an advertiser should consider using performance planner on a monthly basis? What is one of the reasons why an advertiser should consider using Read article →
Below is the answer and explanation for Tony travels frequently. He needs to be able to make changes to his ad words account while he’s offline, so he downloads ad words editor. Using ad words editor. Tony ...
Below is the answer and explanation for Tony travels frequently. He needs to be able to make changes to his ad words account while he’s offline, so he downloads ad words editor. Using ad words editor. Tony Read article →
Below is the answer and explanation for all other things being equal, if you’ve set a maximum CPC bid of $1.00 for your ads, and if the next most competitive bid is $0.50 for the same ad ...
Below is the answer and explanation for all other things being equal, if you’ve set a maximum CPC bid of $1.00 for your ads, and if the next most competitive bid is $0.50 for the same ad Read article →
Below is the answer and explanatin for an advertiser should consider using responsive display ads because this type of ads are created automatically from your images, videos, headlines, logos, and descriptions. Why should an advertiser consider using ...
Below is the answer and explanatin for an advertiser should consider using responsive display ads because this type of ads are created automatically from your images, videos, headlines, logos, and descriptions. Why should an advertiser consider using Read article →
Below is the answer and explanation for which factors should an advertiser consider when deciding on a bidding strategy? Which factors should an advertiser consider when deciding on a bidding strategy? Customer search history, competition, and conversions ...
Below is the answer and explanation for which factors should an advertiser consider when deciding on a bidding strategy? Which factors should an advertiser consider when deciding on a bidding strategy? Customer search history, competition, and conversions Read article →
Below is the answer and explanation for how do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network? How do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google ...
Below is the answer and explanation for how do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network? How do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google Read article →
Below is the answer and explanation for how do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network? How do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google ...
Below is the answer and explanation for how do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google display network? How do cost-per-click (CPC) ads compete with cost-per-thousand impressions (CPM) ads on the Google Read article →
Below is the answer and explanation for an advertiser wants to display a text ad that includes extra details like the business’s location and phone number. Which ad format should the advertiser use? An advertiser wants to ...
Below is the answer and explanation for an advertiser wants to display a text ad that includes extra details like the business’s location and phone number. Which ad format should the advertiser use? An advertiser wants to Read article →
Below is the answer and explanation for how should an advertiser with stores in both India and Germany set up an ad words account to target users in these different locations? How should an advertiser with stores ...
Below is the answer and explanation for how should an advertiser with stores in both India and Germany set up an ad words account to target users in these different locations? How should an advertiser with stores Read article →
Below is the answer and explanation for which targeting option should an advertiser use when trying to reach 25-30 year old males? Which targeting option should an advertiser use when trying to reach 25-30 year old males? ...
Below is the answer and explanation for which targeting option should an advertiser use when trying to reach 25-30 year old males? Which targeting option should an advertiser use when trying to reach 25-30 year old males? Read article →
Below is the answer and explanation for an advertiser wants to achieve the top position in paid search results. Which recommendations would improve. An advertiser wants to achieve the top position in paid search results. Which recommendations ...
Below is the answer and explanation for an advertiser wants to achieve the top position in paid search results. Which recommendations would improve. An advertiser wants to achieve the top position in paid search results. Which recommendations Read article →
Below is the answer and explanation for with dynamic search ads, what does the advertiser provide? With dynamic search ads, what does the advertiser provide? A list of search terms. A machine-learning algorithm. A headline. A list ...
Below is the answer and explanation for with dynamic search ads, what does the advertiser provide? With dynamic search ads, what does the advertiser provide? A list of search terms. A machine-learning algorithm. A headline. A list Read article →
Below is the answer and explanation for Karen’s washing machine broke, so she’s conducting a search on Google to find a new one. She sees a number of Google search ads for washing machines in the results. ...
Below is the answer and explanation for Karen’s washing machine broke, so she’s conducting a search on Google to find a new one. She sees a number of Google search ads for washing machines in the results. Read article →
Below is the answer and explanation for what settings are required to give a user reporting access for a single advertiser? What settings are required to give a user reporting access for a single advertiser? Schedule a ...
Below is the answer and explanation for what settings are required to give a user reporting access for a single advertiser? What settings are required to give a user reporting access for a single advertiser? Schedule a Read article →
Below is the answer and explanation for an advertiser enables target cost-per-acquisition (CPA) bidding and notices that conversions decrease. What might cause this? An advertiser enables target cost-per-acquisition (CPA) bidding and notices that conversions decrease. What might ...
Below is the answer and explanation for an advertiser enables target cost-per-acquisition (CPA) bidding and notices that conversions decrease. What might cause this? An advertiser enables target cost-per-acquisition (CPA) bidding and notices that conversions decrease. What might Read article →
Below is the answer and explanation for an advertiser wants to know the minimum amount of money that she must spend on an ad words campaign. What should you tell her? An advertiser wants to know the ...
Below is the answer and explanation for an advertiser wants to know the minimum amount of money that she must spend on an ad words campaign. What should you tell her? An advertiser wants to know the Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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