ppc

Pay Per Click (PPC)

Definition: A PPC confers to an online marketing payment paradigm in which monetary terms are based individually on qualifying click-throughs. Information: In a PPC contract, the marketer pays for qualifying clicks to the designated site based on ...

CPC (Cost Per Click)

Definition: Cost per click is the charge or rate remunerated for a click. Information: Pay-per-click (PPC) is another term used for cost-per-click (CPC), and they are used as synonyms and antonyms. PPC defines the charging rate based ...

Advertising Network

Definition of advertising network A network representing many Web sites in selling advertising, allowing advertising buyers to reach broad audiences relatively easily through run-of-category and run-of-network buys. Information about advertising network Advertising networks provide a way for ...

Ad Blocking

Definition of ad blocking The blocking of Web advertisements, typically the image in graphical Web advertisements. Information about ad blocking While ad blocking has existed for several years, it is still estimated to be used by a ...