Definition: Javascript has been created by Netscape as a scripting language. It is employed for building user-friendly web pages. Information: Sustained by both Microsoft Internet Explorer and Netscape Navigator, Javascript is a famous customer-based scripting language. However, ...
Definition: Javascript has been created by Netscape as a scripting language. It is employed for building user-friendly web pages. Information: Sustained by both Microsoft Internet Explorer and Netscape Navigator, Javascript is a famous customer-based scripting language. However, Read article →
Definition: The advertisement that shows up when browsing between two pages. Information: A pop-up ad is the most encountered form of interstitials. A more intrusive full-page ad is becoming famous which prevents the viewer from looking at ...
Definition: The advertisement that shows up when browsing between two pages. Information: A pop-up ad is the most encountered form of interstitials. A more intrusive full-page ad is becoming famous which prevents the viewer from looking at Read article →
Definition: A platform providing a combination of web development/design, internet marketing/advertising, and E-commerce/business consultation. Information: Before the conventional marketing companies ventured into the internet, interactive platforms carried the day. A few of the interactive agencies gained prominence ...
Definition: A platform providing a combination of web development/design, internet marketing/advertising, and E-commerce/business consultation. Information: Before the conventional marketing companies ventured into the internet, interactive platforms carried the day. A few of the interactive agencies gained prominence Read article →
Definition: When viewers get some kind of remuneration for landing on a page. Information: There are risks involved in incentivized traffic. For instance, 3rd-party marketers may pay individuals to land on your page and keep you unaware ...
Definition: When viewers get some kind of remuneration for landing on a page. Information: There are risks involved in incentivized traffic. For instance, 3rd-party marketers may pay individuals to land on your page and keep you unaware Read article →
Definition: A marketing pattern in which sales activity depends upon the customer base’s enterprise to spot and buy an item. Information: Inbound marketing is the best example of a sales pattern that is passive. Contrary to outbound ...
Definition: A marketing pattern in which sales activity depends upon the customer base’s enterprise to spot and buy an item. Information: Inbound marketing is the best example of a sales pattern that is passive. Contrary to outbound Read article →
Definition: A link belonging to a website external to your website. Information: Visitors are directed to your website through inbound links. Usually, this bodes well for marketers. Most of the websites try their best to obtain the ...
Definition: A link belonging to a website external to your website. Information: Visitors are directed to your website through inbound links. Usually, this bodes well for marketers. Most of the websites try their best to obtain the Read article →
Definition: When a web-based ad is shown for once. Information: Because no standardized manner of counting impressions exists, the above definition might be an over-generalization. The total amount of divergences can lead to huge ratios of discrepancies, ...
Definition: When a web-based ad is shown for once. Information: Because no standardized manner of counting impressions exists, the above definition might be an over-generalization. The total amount of divergences can lead to huge ratios of discrepancies, Read article →
Definition: As compared to plain text email, this email is designed by employing HTML. Information: The visual appeal of the web is brought to the email inbox through HTML email. The email inbox was earlier featured with ...
Definition: As compared to plain text email, this email is designed by employing HTML. Information: The visual appeal of the web is brought to the email inbox through HTML email. The email inbox was earlier featured with Read article →
Definition: A banner ad commonly utilizing user-friendly features rather than (or in combination with) the conventional graphical parts. Information: For search sections and menus, HTML banners are commonly employed, enabling interaction even before the viewer lands on ...
Definition: A banner ad commonly utilizing user-friendly features rather than (or in combination with) the conventional graphical parts. Information: For search sections and menus, HTML banners are commonly employed, enabling interaction even before the viewer lands on Read article →
Definition: Lead magnet confers to a product proposed to prospects against the demand for contact information, generally to register into an email list. Information: Lead magnets enhance the exchange rates for lead production pursuits. Becoming a lead ...
Definition: Lead magnet confers to a product proposed to prospects against the demand for contact information, generally to register into an email list. Information: Lead magnets enhance the exchange rates for lead production pursuits. Becoming a lead Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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Jeff commented on: MoM
Clear and well structured explanation of the MoM metric. I especially like how the examples make the calculation…Finley commented on: Icons8: The Platform That Actually Broke the Icon Curse
This post is chaotic in the best possible way and also painfully accurate. Icon inconsistency really does wreck…Joshua Pratt commented on: Affiliate marketing - what is it?
It’s exciting to see the call for marketing services for festivals in Malta! Festivals are an excellent opportunity…Lucy commented on: Spam Traps – What Are Spam Traps and Why They're a Hidden Threat to Email Marketing
This is one of those topics that doesn't get nearly enough attention. Most email marketers focus on open…