Below is the answer and explanation for Rina notices that her ad’s average cost per click (CPC) is significantly higher than the industry benchmark. But she’s not seeing improvements in her ad’s position. What can she do ...
Below is the answer and explanation for Rina notices that her ad’s average cost per click (CPC) is significantly higher than the industry benchmark. But she’s not seeing improvements in her ad’s position. What can she do Read article →
Below is the answer and explanation for you’re trying to improve an ad’s perceived quality so it performs better during an ad auction. What change would have the least-positive impact to an ad’s quality? You’re trying to ...
Below is the answer and explanation for you’re trying to improve an ad’s perceived quality so it performs better during an ad auction. What change would have the least-positive impact to an ad’s quality? You’re trying to Read article →
Below is the answer and explanation for what does a high quality score indicate? What does a high quality score indicate? Your bid is high enough to have your ad displayed. Your ad and landing page are ...
Below is the answer and explanation for what does a high quality score indicate? What does a high quality score indicate? Your bid is high enough to have your ad displayed. Your ad and landing page are Read article →
Below is the answer and explanation for what are the three main factors that determine ad quality? What are the three main factors that determine ad quality? Expected click through rate, ad formats, and ad relevance Expected ...
Below is the answer and explanation for what are the three main factors that determine ad quality? What are the three main factors that determine ad quality? Expected click through rate, ad formats, and ad relevance Expected Read article →
Below is the answer and explanation for which attributes describe a good landing page experience? Which attributes describe a good landing page experience? High amount of user traffic. Relevant and original content. Transparency about your business. Easy ...
Below is the answer and explanation for which attributes describe a good landing page experience? Which attributes describe a good landing page experience? High amount of user traffic. Relevant and original content. Transparency about your business. Easy Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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