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social media marketing certification course

Which one of the following is NOT a way that UGC can help marketers?

Below is the answer and explanation for which one of the following is not a way that UGC can help marketers? Which one of the following is not a way that UGC can help marketers? Provide social ...

Below is the answer and explanation for which one of the following is not a way that UGC can help marketers? Which one of the following is not a way that UGC can help marketers? Provide social Read article

What did fashion brand Burberry do to revolutionize how marketers use social media?

Below is the answer and explanation for what did fashion brand Burberry do to revolutionize how marketers use social media? What did fashion brand Burberry do to revolutionize how marketers use social media? Ran a massive Facebook ...

Below is the answer and explanation for what did fashion brand Burberry do to revolutionize how marketers use social media? What did fashion brand Burberry do to revolutionize how marketers use social media? Ran a massive Facebook Read article

True or false? If you’re posting the same content across different channels, make sure you post them simultaneously—on the same days and at the same times.

Below is the answer and explanation for true or false? if you’re posting the same content across different channels, make sure you post them simultaneously on the same days and at the same times. True or false? ...

Below is the answer and explanation for true or false? if you’re posting the same content across different channels, make sure you post them simultaneously on the same days and at the same times. True or false? Read article

What do we mean when we say you should post an “80/20 mix” on social media?

Below is the answer and explanation for what do we mean when we say you should post an “80/20 mix” on social media? What do we mean when we say you should post an “80/20 mix” on ...

Below is the answer and explanation for what do we mean when we say you should post an “80/20 mix” on social media? What do we mean when we say you should post an “80/20 mix” on Read article

Posting curated content on social shows your audience you’re committed to:

Below is the answer and explanation for posting curated content on social shows your audience you’re committed to: Posting curated content on social shows your audience you’re committed to: Creating value for them. ✅ Posting only your ...

Below is the answer and explanation for posting curated content on social shows your audience you’re committed to: Posting curated content on social shows your audience you’re committed to: Creating value for them. ✅ Posting only your Read article

When should a salesperson put forth the sales pitch in social media?

Below is the answer and explanation for when should a salesperson put forth the sales pitch in social media? When should a salesperson put forth the sales pitch in social media? After sufficient rapport has been built ...

Below is the answer and explanation for when should a salesperson put forth the sales pitch in social media? When should a salesperson put forth the sales pitch in social media? After sufficient rapport has been built Read article

Why is content moderation important for user-generated campaigns?

Below is the answer and explanation for why is content moderation important for user-generated campaigns? Why is content moderation important for user-generated campaigns? To copy the content for use on the company website and in other advertising. ...

Below is the answer and explanation for why is content moderation important for user-generated campaigns? Why is content moderation important for user-generated campaigns? To copy the content for use on the company website and in other advertising. Read article

Do brands have legal ownership over content that users generate about their brand?

Below is the answer and explanation for do brands have legal ownership over content that users generate about their brand? Do brands have legal ownership over content that users generate about their brand? Yes. No. ✅ Correct ...

Below is the answer and explanation for do brands have legal ownership over content that users generate about their brand? Do brands have legal ownership over content that users generate about their brand? Yes. No. ✅ Correct Read article

True or false? Canned messages are a quick and easy way to reach a wide audience in social media to find the right prospects.

Below is the answer and explanation for true or false? canned messages are a quick and easy way to reach a wide audience in social media to find the right prospects. True or false? canned messages are ...

Below is the answer and explanation for true or false? canned messages are a quick and easy way to reach a wide audience in social media to find the right prospects. True or false? canned messages are Read article

True or false? “Earned” media is exposure your brand has paid for, e.g., advertising or promotions.

Below is the answer and explanation for true or false? “earned” media is exposure your brand has paid for, e.g., advertising or promotions. True or false? “earned” media is exposure your brand has paid for, e.g., advertising ...

Below is the answer and explanation for true or false? “earned” media is exposure your brand has paid for, e.g., advertising or promotions. True or false? “earned” media is exposure your brand has paid for, e.g., advertising Read article

True or false? Evaluating the team dynamics and how each member did in the crisis along with analyzing the reactions, KPIs, and overall response to the crisis happens during the response stage.

Below is the answer and explanation for true or false? evaluating the team dynamics and how each member did in the crisis along with analyzing the reactions, KPIs, and overall response to the crisis happens during the ...

Below is the answer and explanation for true or false? evaluating the team dynamics and how each member did in the crisis along with analyzing the reactions, KPIs, and overall response to the crisis happens during the Read article

What is social selling the inbound way?

Below is the answer and explanation for what is social selling the inbound way? What is social selling the inbound way? When a salesperson sends a direct message to a new follower with an offer or request ...

Below is the answer and explanation for what is social selling the inbound way? What is social selling the inbound way? When a salesperson sends a direct message to a new follower with an offer or request Read article

What is NOT an example of a social media crisis?

Below is the answer and explanation for what is not an example of a social media crisis? What is not an example of a social media crisis? Employees going rogue on social media. A celebrity posting an ...

Below is the answer and explanation for what is not an example of a social media crisis? What is not an example of a social media crisis? Employees going rogue on social media. A celebrity posting an Read article

Why is user-generated content (UGC) so important? Choose all that apply.

Below is the answer and explanation for why is user-generated content (UGC) so important? Choose all that apply. Why is user-generated content (UGC) so important? Choose all that apply. UGC helps brands understand their target audience. ✅ ...

Below is the answer and explanation for why is user-generated content (UGC) so important? Choose all that apply. Why is user-generated content (UGC) so important? Choose all that apply. UGC helps brands understand their target audience. ✅ Read article

True or false? It’s not a good policy to delete all negative comments.

Below is the answer and explanation for true or false? it’s not a good policy to delete all negative comments. True or false? it’s not a good policy to delete all negative comments. True. ✅ False. Correct ...

Below is the answer and explanation for true or false? it’s not a good policy to delete all negative comments. True or false? it’s not a good policy to delete all negative comments. True. ✅ False. Correct Read article

What’s the first step organizations and brands need to take when establishing a social media policy?

Below is the answer and explanation for what’s the first step organizations and brands need to take when establishing a social media policy? What’s the first step organizations and brands need to take when establishing a social ...

Below is the answer and explanation for what’s the first step organizations and brands need to take when establishing a social media policy? What’s the first step organizations and brands need to take when establishing a social Read article

True or false? When you use language in your social responses that is too casual, you lose the respect of your audience.

Below is the answer and explanation for true or false? when you use language in your social responses that is too casual, you lose the respect of your audience. True or false? when you use language in ...

Below is the answer and explanation for true or false? when you use language in your social responses that is too casual, you lose the respect of your audience. True or false? when you use language in Read article

A(n) ________ outlines guidelines and best practices for employees to follow on social media.

Below is the answer and explanation for an outlines guidelines and best practices for employees to follow on social media. An outlines guidelines and best practices for employees to follow on social media. Crisis plan. Advocacy plan. ...

Below is the answer and explanation for an outlines guidelines and best practices for employees to follow on social media. An outlines guidelines and best practices for employees to follow on social media. Crisis plan. Advocacy plan. Read article

What is NOT a way that a brand can see financial gain from doing social customer service?

Below is the answer and explanation for what is not a way that a brand can see financial gain from doing social customer service? What is not a way that a brand can see financial gain from ...

Below is the answer and explanation for what is not a way that a brand can see financial gain from doing social customer service? What is not a way that a brand can see financial gain from Read article

True or False? To implement an effective social media strategy, you have to be aware of the legal challenges, not ethical ones.

Below is the answer and explanation for true or false? to implement an effective social media strategy, you have to be aware of the legal challenges, not ethical ones. True or false? to implement an effective social ...

Below is the answer and explanation for true or false? to implement an effective social media strategy, you have to be aware of the legal challenges, not ethical ones. True or false? to implement an effective social Read article