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centralized data

Ad server – what is it and what are ad servers used for?

An ad server is a software platform responsible for overseeing the deployment of digital advertising campaigns. What exactly is an ad server? What's the role of an ad server? An ...

An ad server is a software platform responsible for overseeing the deployment of digital advertising campaigns. What exactly is an ad server? What's the role of an ad server? An Read article

Why is it important to have an integrated tool stack that pulls all user data into one centralized place?

Below is the answer and explanation for why is it important to have an integrated tool stack that pulls all user data into one centralized place? Why is it important to have an integrated tool stack that ...

Below is the answer and explanation for why is it important to have an integrated tool stack that pulls all user data into one centralized place? Why is it important to have an integrated tool stack that Read article