AdTech is the foundation of digital advertising. AdTech is the set of technologies that allow digital ads to be transacted, optimized, and measured automatically, turning each impression into a data-driven ...
AdTech is the foundation of digital advertising. AdTech is the set of technologies that allow digital ads to be transacted, optimized, and measured automatically, turning each impression into a data-driven Read article →
Below is the answer and explanation for scenario: you want to target an audience that visits popular marketing websites, such as marketing land and ad age. Which targeting strategy should you use? Scenario: you want to target ...
Below is the answer and explanation for scenario: you want to target an audience that visits popular marketing websites, such as marketing land and ad age. Which targeting strategy should you use? Scenario: you want to target Read article →
Below is the answer and explanation for scenario: you want to target an audience that has previously viewed your product’s pricing page on your website. Which targeting strategy should you use? Scenario: you want to target an ...
Below is the answer and explanation for scenario: you want to target an audience that has previously viewed your product’s pricing page on your website. Which targeting strategy should you use? Scenario: you want to target an Read article →
Below is the answer and explanation for with behavioral targeting, you could reach people who:? With behavioral targeting, you could reach people who:? Are located in the Denver metro area and have a household income between $50,000 ...
Below is the answer and explanation for with behavioral targeting, you could reach people who:? With behavioral targeting, you could reach people who:? Are located in the Denver metro area and have a household income between $50,000 Read article →
Below is the answer and explanation for what ad tracking method should you use to identify which marketing campaign referred traffic to your website? What ad tracking method should you use to identify which marketing campaign referred ...
Below is the answer and explanation for what ad tracking method should you use to identify which marketing campaign referred traffic to your website? What ad tracking method should you use to identify which marketing campaign referred Read article →
Below is the answer and explanation for scenario: your business wants to advertise to a local audience. Which targeting strategy should you use? Scenario: your business wants to advertise to a local audience. Which targeting strategy should ...
Below is the answer and explanation for scenario: your business wants to advertise to a local audience. Which targeting strategy should you use? Scenario: your business wants to advertise to a local audience. Which targeting strategy should Read article →
Below is the answer and explanation for which of the following is not an ad targeting strategy? Which of the following is not an ad targeting strategy? Contextual targeting. Demographic targeting. Audience targeting. ✅ Behavioral targeting. Correct ...
Below is the answer and explanation for which of the following is not an ad targeting strategy? Which of the following is not an ad targeting strategy? Contextual targeting. Demographic targeting. Audience targeting. ✅ Behavioral targeting. Correct Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
List of comments
Jeff commented on: MoM
Clear and well structured explanation of the MoM metric. I especially like how the examples make the calculation…Finley commented on: Icons8: The Platform That Actually Broke the Icon Curse
This post is chaotic in the best possible way and also painfully accurate. Icon inconsistency really does wreck…Joshua Pratt commented on: Affiliate marketing - what is it?
It’s exciting to see the call for marketing services for festivals in Malta! Festivals are an excellent opportunity…Lucy commented on: Spam Traps – What Are Spam Traps and Why They're a Hidden Threat to Email Marketing
This is one of those topics that doesn't get nearly enough attention. Most email marketers focus on open…