Below is the answer and explanation for Paul asks his team to enable and report on view-through conversions in their client Google app campaigns. Why are view-through conversions important to include? Paul asks his team to enable ...
Below is the answer and explanation for Paul asks his team to enable and report on view-through conversions in their client Google app campaigns. Why are view-through conversions important to include? Paul asks his team to enable Read article →
Below is the answer and explanation for which two variables can be used to optimize the rotation of dynamic creatives? Which two variables can be used to optimize the rotation of dynamic creatives? Impression-to-view rate. Designated weights. ...
Below is the answer and explanation for which two variables can be used to optimize the rotation of dynamic creatives? Which two variables can be used to optimize the rotation of dynamic creatives? Impression-to-view rate. Designated weights. Read article →
Below is the answer and explanation for why would the data for a search network campaign show conversions but no view-through conversions? Why would the data for a search network campaign show conversions but no view-through conversions? ...
Below is the answer and explanation for why would the data for a search network campaign show conversions but no view-through conversions? Why would the data for a search network campaign show conversions but no view-through conversions? Read article →
Below is the answer and explanation for Carol wants to review view-through conversions for her Google app campaign but doesn’t know where to find this data. What should she do? Carol wants to review view-through conversions for ...
Below is the answer and explanation for Carol wants to review view-through conversions for her Google app campaign but doesn’t know where to find this data. What should she do? Carol wants to review view-through conversions for Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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