Below is the answer and explanation for Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? Measuring across ...
Below is the answer and explanation for Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? Measuring across Read article →
Below is the answer and explanation for before investing in paid media, a fitness company wants to determine how its new app fits into their overall marketing strategy. Before investing in paid media, a fitness company wants ...
Below is the answer and explanation for before investing in paid media, a fitness company wants to determine how its new app fits into their overall marketing strategy. Before investing in paid media, a fitness company wants Read article →
Below is the answer and explanation for an education company is uploading image assets for their Google app campaign. What are three guidelines they should follow to optimize their image asset mix? An education company is uploading ...
Below is the answer and explanation for an education company is uploading image assets for their Google app campaign. What are three guidelines they should follow to optimize their image asset mix? An education company is uploading Read article →
Below is the answer and explanation for Lilly added text and image assets to her Google app campaign ad group, but she doesn’t have a video to upload. Her app campaign may do which of the following ...
Below is the answer and explanation for Lilly added text and image assets to her Google app campaign ad group, but she doesn’t have a video to upload. Her app campaign may do which of the following Read article →
Below is the answer and explanation for which two in-app actions are examples of those relevant to the retail industry? Which two in-app actions are examples of those relevant to the retail industry? Tutorial completion Hotel room ...
Below is the answer and explanation for which two in-app actions are examples of those relevant to the retail industry? Which two in-app actions are examples of those relevant to the retail industry? Tutorial completion Hotel room Read article →
Below is the answer and explanation for Janelle’s running a Google app campaign and knows that although it’s powered by machine learning, her inputs as a marketer still matter a lot. In which three ways can Janelle ...
Below is the answer and explanation for Janelle’s running a Google app campaign and knows that although it’s powered by machine learning, her inputs as a marketer still matter a lot. In which three ways can Janelle Read article →
Below is the answer and explanation for when creating a Google app campaign, what determines a campaign bidding strategy? When creating a Google app campaign, what determines a campaign bidding strategy? The number of downloads the app ...
Below is the answer and explanation for when creating a Google app campaign, what determines a campaign bidding strategy? When creating a Google app campaign, what determines a campaign bidding strategy? The number of downloads the app Read article →
Below is the answer and explanation for for a Google app campaign optimizing to a tCPA of $10, what would be the recommended minimum budget? For a Google app campaign optimizing to a tCPA of $10, what ...
Below is the answer and explanation for for a Google app campaign optimizing to a tCPA of $10, what would be the recommended minimum budget? For a Google app campaign optimizing to a tCPA of $10, what Read article →
Below is the answer and explanation for what drives impact at scale for Google app campaigns? What drives impact at scale for Google app campaigns? A Google-designated team. Third-party support from Google partners. The YouTube video network. ...
Below is the answer and explanation for what drives impact at scale for Google app campaigns? What drives impact at scale for Google app campaigns? A Google-designated team. Third-party support from Google partners. The YouTube video network. Read article →
Below is the answer and explanation for match the type of business with the most relevant reason “why apps matter.” Match the type of business with the most relevant reason “why apps matter.” E-Commerce – These apps ...
Below is the answer and explanation for match the type of business with the most relevant reason “why apps matter.” Match the type of business with the most relevant reason “why apps matter.” E-Commerce – These apps Read article →
Below is the answer and explanation for Vivian’s been put in charge of a few clients interested in running Google app campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). Which two ...
Below is the answer and explanation for Vivian’s been put in charge of a few clients interested in running Google app campaigns. Some campaigns will use target cost-per-action (tCPA), while others use target cost-per-install (tCPI). Which two Read article →
Below is the answer and explanation for Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a professional translation service and believes he’s ready to go as soon ...
Below is the answer and explanation for Jason owns a productivity app and wants to expand outside of the US into Latin America. He hires a professional translation service and believes he’s ready to go as soon Read article →
Below is answer and explanation for why should marketers align with their app developer teams? Why should marketers align with their app developer teams? Marketers can provide app developers with insights based on data from Google Search ...
Below is answer and explanation for why should marketers align with their app developer teams? Why should marketers align with their app developer teams? Marketers can provide app developers with insights based on data from Google Search Read article →
Below is the answer and explanation for what’s a benefit to gathering data about events that happen in an app? What’s a benefit to gathering data about events that happen in an app? It will immediately reduce ...
Below is the answer and explanation for what’s a benefit to gathering data about events that happen in an app? What’s a benefit to gathering data about events that happen in an app? It will immediately reduce Read article →
Below is the answer and explanation for which brand safety measures are in place by default when setting up a Google app campaign? Which brand safety measures are in place by default when setting up a Google ...
Below is the answer and explanation for which brand safety measures are in place by default when setting up a Google app campaign? Which brand safety measures are in place by default when setting up a Google Read article →
Below is the answer and explanation for which two options are benefits of using Google analytics for firebase? Which two options are benefits of using Google analytics for firebase? There’s no need to implement an SDK. It ...
Below is the answer and explanation for which two options are benefits of using Google analytics for firebase? Which two options are benefits of using Google analytics for firebase? There’s no need to implement an SDK. It Read article →
Below is the answer and explanatiion for Emma is creating a new Google app campaign and working on her ad assets. Which of the following asset types is she required to manually add? Emma is creating a ...
Below is the answer and explanatiion for Emma is creating a new Google app campaign and working on her ad assets. Which of the following asset types is she required to manually add? Emma is creating a Read article →
Below is the answer and explanation for what’s an advantage to having software developer kits (SDKs) in place from both firebase and other measurement partners? What’s an advantage to having software developer kits (SDKs) in place from ...
Below is the answer and explanation for what’s an advantage to having software developer kits (SDKs) in place from both firebase and other measurement partners? What’s an advantage to having software developer kits (SDKs) in place from Read article →
Below is the answer and explanation for match each statement about machine learning with the related benefit of Google app campaigns. Match each statement about machine learning with the related benefit of Google app campaigns. Machine learning ...
Below is the answer and explanation for match each statement about machine learning with the related benefit of Google app campaigns. Match each statement about machine learning with the related benefit of Google app campaigns. Machine learning Read article →
Below is the answer and explanation for what impact has machine learning made on the marketing industry? What impact has machine learning made on the marketing industry? Advertising agencies are slowing down their recruitment efforts as the ...
Below is the answer and explanation for what impact has machine learning made on the marketing industry? What impact has machine learning made on the marketing industry? Advertising agencies are slowing down their recruitment efforts as the Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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