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Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? (Choose two.) Select All Correct Responses

Below is the answer and explanation for Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web?

Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web?

  • Google Ads SDK platforms report.
  • Cross-platform report in Google analytics.
  • App and Web properties in Google analytics. âś…
  • Deep linking. âś…

Correct answer

  • App and web properties in Google analytics. âś…
  • Deep linking. âś…

Explanation

Google offers two solutions to help bridge the measurement gap between app and web: (1) deep linking and (2) App + Web properties in Google analytics.

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