I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as a consultant, manager, or director, and run several own startups. I founded / co-founded several companies with an annual turnaround of around $10+ million. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
I define myself as a digital superman for any project, who can create well-performing websites based on customers’ needs and their actual behavior. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media, and all other online channels. I am a big fan of the GDT (Get Things Done) methodology which I apply directly when working on projects.
I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around $10+ million USD… Show more
for small and big clients all over the world.
in digital business.
from clients.
I’ve cooperated with Michal on numerous projects, related to SEO incl. content creation, web development, UX/UI design, online graphics, and web analysis. Our projects were always delivered on time and with great quality. What I appreciate about working with Michal the most is his business drive, mentor-like approach, flexibility, and honesty. Michal won’t do pointless work for you, he will help you choose and execute the right approach, instead.
We hired Michal as a digital consultant when were creating a new company website. He helped us put together a basic idea of how the new site should work in term of UX, prepared very detailed wireframes, provided the content and coordinated our external teams. I appreciate his professional approach, his great communication skills and proactivity. After the successful website launch, we contacted Michal several times and this resulted in a long-term cooperation.
Michal is extremely hardworking and purposeful. Somehow I suspect that it has not happened yet that he did not achieve what he intended. If you need to realize something, then contact Michal. He is your Man.
Michal is very hardworking manager with an excellent instinct for business. I got to know him as a courageous and decisive person and it does make a lot of fun to work and to develop new ideas and business opportunities with him . Besides that he is a cool guy to have a beer with...
Having worked with Michal for nearly two years, I can say he is an empathetic mentor, an indispensable collaborator, a fluid manager, a supportive colleague, and funny guy. Michal does everything with a smile. It is a great pleasure working with him.
I had an opportunity to cooperate with Michal on several client's projects. Michal is a self organized, target driven and customer oriented individual with huge knowledge and experience with online marketing. I can only recommend Michal for any company.
After our introductory gathering, Michal and I decided to sit down together in person. During the initial months of administrating the joint-cooperation, I truly admired his perspective towards work ethics and aims. He is one of the most competent content marketing specialists. I am truly motivated by the leadership behavior he displays towards his team and his endeavors towards exploring better strategies for corrective measures.
I have worked with Michal since 2012 and have always had great results from him. He is a dependable, hard working individual. He understands the importance of his work and the impact it has on the business and knows what does and does not work. He is specialized in analytics field and extremely knowledgeable about the online space in every aspect. And you do not find many "SEO guys" who try to really care about the content not just about some rubbish magical metrics:)
Definition: Geo-targeting refers to a technique for identifying a website visitant’s position to render position-based content or commercials. Information: Every visitant’s network pairs up with an IP address that shows its distinct spot. The initial three figures ...
Definition: Geo-targeting refers to a technique for identifying a website visitant’s position to render position-based content or commercials. Information: Every visitant’s network pairs up with an IP address that shows its distinct spot. The initial three figures Read article →
Definition: Frequency cap refers to the constraints implied on the number of times a distinct user views a specific advertisement. Information: Frequency capping confers as a technique to evade banner burnout, the spot where the user overviews ...
Definition: Frequency cap refers to the constraints implied on the number of times a distinct user views a specific advertisement. Information: Frequency capping confers as a technique to evade banner burnout, the spot where the user overviews Read article →
Definition: Freemium refers to a method where a company renders a free general product; to provide the consumers the choice to utilize a superior variant for prime cost. Information: Freemium operates by rendering a general product, and ...
Definition: Freemium refers to a method where a company renders a free general product; to provide the consumers the choice to utilize a superior variant for prime cost. Information: Freemium operates by rendering a general product, and Read article →
Definition: Frame refers to the composition that permits the division of the Web page; into two or more than two autonomous sections. Information: The use of a frame includes directing one or more portions of a Web ...
Definition: Frame refers to the composition that permits the division of the Web page; into two or more than two autonomous sections. Information: The use of a frame includes directing one or more portions of a Web Read article →
Definition: Forum refers to the presence of an online community where users might browse and update topics of shared interests. Information: Forums can prove to be serviceable for any person that conducts trade online, regarding interpreting content ...
Definition: Forum refers to the presence of an online community where users might browse and update topics of shared interests. Information: Forums can prove to be serviceable for any person that conducts trade online, regarding interpreting content Read article →
Definition: It is the effectual amount of money over a thousand impressions. It especially refers to effectual cost contained in every thousand. Information: eCPM aids in measuring media with the help of various payment procedures in such ...
Definition: It is the effectual amount of money over a thousand impressions. It especially refers to effectual cost contained in every thousand. Information: eCPM aids in measuring media with the help of various payment procedures in such Read article →
Definition Advertising of services or products through email is known as email marketing. Information: Email is a multifaceted channel. It includes formats such as plain text, rich media, and HTML. The content in it can be personalized ...
Definition Advertising of services or products through email is known as email marketing. Information: Email is a multifaceted channel. It includes formats such as plain text, rich media, and HTML. The content in it can be personalized Read article →
Definition: Data represented in the form of a graph whereby different levels of the same metric are displayed in color. Information: People’s interaction with the different sections of a web page is commonly shown by web-based marketers ...
Definition: Data represented in the form of a graph whereby different levels of the same metric are displayed in color. Information: People’s interaction with the different sections of a web page is commonly shown by web-based marketers Read article →
Definition Doorway pages are specially created for specific keywords to have a good rating in search engines. They give access to visitors for visiting the central content. Information: Practically, doorway pages can be used in many ways. ...
Definition Doorway pages are specially created for specific keywords to have a good rating in search engines. They give access to visitors for visiting the central content. Information: Practically, doorway pages can be used in many ways. Read article →
Definition: It is a domain especially utilized for specific keywords to have a good rating in search engines. They provide admittance to visitors who want to gain access to the central domain. Information: Doorway domains are types ...
Definition: It is a domain especially utilized for specific keywords to have a good rating in search engines. They provide admittance to visitors who want to gain access to the central domain. Information: Doorway domains are types Read article →
Definition: It links to a web page instead of linking to the home page of any site. Information: Due to the commercialization of the internet, deep linking has recently become slightly controversial. A prime advantage of the ...
Definition: It links to a web page instead of linking to the home page of any site. Information: Due to the commercialization of the internet, deep linking has recently become slightly controversial. A prime advantage of the Read article →
Definition: Dedicated IP is a form of IP address that is exclusive to a particular website. Information: SSL predominantly requires dedicated IP addresses. Dedicated IPs are generally favored by search engine optimizers to prevent getting involved in ...
Definition: Dedicated IP is a form of IP address that is exclusive to a particular website. Information: SSL predominantly requires dedicated IP addresses. Dedicated IPs are generally favored by search engine optimizers to prevent getting involved in Read article →
Definition: Dedicated hosting is a choice by which the host provides hosting. It manages the apparatus by devoting a whole server to the websites of the customer. Information: This form of web hosting is cheaper than shared ...
Definition: Dedicated hosting is a choice by which the host provides hosting. It manages the apparatus by devoting a whole server to the websites of the customer. Information: This form of web hosting is cheaper than shared Read article →
Definition: It is the overall quantity of outgoing traffic coming from a website, mostly calculated in gigabytes (GB). Information: It generally omits email. It is important to note the dissimilarity between data transfer and bandwidth as it ...
Definition: It is the overall quantity of outgoing traffic coming from a website, mostly calculated in gigabytes (GB). Information: It generally omits email. It is important to note the dissimilarity between data transfer and bandwidth as it Read article →
Definition: It is a feature provided by Google for free that enables customers to create customized reports with the help of data taken from the advertising services of Google as well as extrinsic sources. Information: Data Studio ...
Definition: It is a feature provided by Google for free that enables customers to create customized reports with the help of data taken from the advertising services of Google as well as extrinsic sources. Information: Data Studio Read article →
Definition: Customer Acquisition Cost is the cost connected with procuring a new client. Information: By dividing the whole amount of acquisition charges by the whole amount of new clients, the cost of customer acquisition can be estimated. ...
Definition: Customer Acquisition Cost is the cost connected with procuring a new client. Information: By dividing the whole amount of acquisition charges by the whole amount of new clients, the cost of customer acquisition can be estimated. Read article →
Definition: Cost per click is the charge or rate remunerated for a click. Information: Pay-per-click (PPC) is another term used for cost-per-click (CPC), and they are used as synonyms and antonyms. PPC defines the charging rate based ...
Definition: Cost per click is the charge or rate remunerated for a click. Information: Pay-per-click (PPC) is another term used for cost-per-click (CPC), and they are used as synonyms and antonyms. PPC defines the charging rate based Read article →
Definition It is a model of subscription for online marketing. This subscription is established on certified acts, including registrations or sales. Information: A CPA contract specifies that it is normal to have registrations and sales along with ...
Definition It is a model of subscription for online marketing. This subscription is established on certified acts, including registrations or sales. Information: A CPA contract specifies that it is normal to have registrations and sales along with Read article →
Definition It is an online model of deposit for marketing in which the deposit is Information: Cost per lead (CPL) is one type of marketing based on execution. It can be said that CPL is at the ...
Definition It is an online model of deposit for marketing in which the deposit is Information: Cost per lead (CPL) is one type of marketing based on execution. It can be said that CPL is at the Read article →
Definition For remembering the preferences, websites store information in the form of cookies on the user’s computer for future needs. Information Cookies are stored in the visitor’s hard drive by the web browser from the webserver. At ...
Definition For remembering the preferences, websites store information in the form of cookies on the user’s computer for future needs. Information Cookies are stored in the visitor’s hard drive by the web browser from the webserver. At Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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