run-of-site

Run of Network (RON)

Definition Ad buying feature in which ad placements might be shown on any page on a website within an ad network. Information Marketers in run-of-network marketing often do not demand ad placements because they are seeking lower ...

Run of Site (ROS)

Definition Ad placements might be shown on any of the pages of a specific website in this ad buying option. Information Marketers often do not demand a preferred place for ads because they are looking for lower ...