Below is the answer and explanation for Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his ...
Below is the answer and explanation for Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his Read article →
Below is the answer and explanation for how can Google ads help you advance your business goals? How can Google ads help you advance your business goals? By building awareness of your brand. By driving online, in-app, ...
Below is the answer and explanation for how can Google ads help you advance your business goals? How can Google ads help you advance your business goals? By building awareness of your brand. By driving online, in-app, Read article →
Below is the answer and explanation for Luca’s running a Google app campaign for news publisher World news Online. Why should Luca care about the quality of World News Online’s listing on Google play? Luca’s running a ...
Below is the answer and explanation for Luca’s running a Google app campaign for news publisher World news Online. Why should Luca care about the quality of World News Online’s listing on Google play? Luca’s running a Read article →
Below is the answer and explanation for what’s the advantage to identifying app users with high lifetime value in a Google app campaign? What’s the advantage to identifying app users with high lifetime value in a Google ...
Below is the answer and explanation for what’s the advantage to identifying app users with high lifetime value in a Google app campaign? What’s the advantage to identifying app users with high lifetime value in a Google Read article →
Below is the answer and explanation for Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should ...
Below is the answer and explanation for Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should Read article →
Below is the answer and explanation for in which two scenarios would it make sense for the advertiser to run a campaign focused on in-app actions? Which two scenarios would it make sense for the advertiser to ...
Below is the answer and explanation for in which two scenarios would it make sense for the advertiser to run a campaign focused on in-app actions? Which two scenarios would it make sense for the advertiser to Read article →
Below is the answer and explanation for after running a Google search ads campaign for several months, Meredith notices sales of her advertised products are starting to lag. She checks her Google ads recommendations page and notices ...
Below is the answer and explanation for after running a Google search ads campaign for several months, Meredith notices sales of her advertised products are starting to lag. She checks her Google ads recommendations page and notices Read article →
Below is the answer and explanation for Ingrid wants to acquire a lot of exposure for a new product line that she’s launching. She understands that she can reach a significant portion of people on the internet ...
Below is the answer and explanation for Ingrid wants to acquire a lot of exposure for a new product line that she’s launching. She understands that she can reach a significant portion of people on the internet Read article →
Below is the answer and explanation for Gordon is running a Google app campaign for a news publisher and has recorded 200 unique subscriptions in the last 30 days. Is this enough conversion data for the machine ...
Below is the answer and explanation for Gordon is running a Google app campaign for a news publisher and has recorded 200 unique subscriptions in the last 30 days. Is this enough conversion data for the machine Read article →
Below is the answer and explanation for Claire understands the impact an app store listing can have on her Google app campaign. She wants to partner with the developer team to optimize the listing, so users who ...
Below is the answer and explanation for Claire understands the impact an app store listing can have on her Google app campaign. She wants to partner with the developer team to optimize the listing, so users who Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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Jeff commented on: MoM
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It’s exciting to see the call for marketing services for festivals in Malta! Festivals are an excellent opportunity…Lucy commented on: Spam Traps – What Are Spam Traps and Why They're a Hidden Threat to Email Marketing
This is one of those topics that doesn't get nearly enough attention. Most email marketers focus on open…