Below is the answer and explanation for when advertising on search engines, if you bid the same as your competitor, having a higher quality score will mean you appear where in comparison? When advertising on search engines, ...
Below is the answer and explanation for when advertising on search engines, if you bid the same as your competitor, having a higher quality score will mean you appear where in comparison? When advertising on search engines, Read article →
Below is the answer and explanation for when optimising a website for search, what impact do meta and title tags have on the search engine? When optimising a website for search, what impact do meta and title ...
Below is the answer and explanation for when optimising a website for search, what impact do meta and title tags have on the search engine? When optimising a website for search, what impact do meta and title Read article →
Below is the answer and explanation for when looking to increase the presence of a website, putting together your search engine optimisation plan will help you plan your steps. Which activity would be first on the list? ...
Below is the answer and explanation for when looking to increase the presence of a website, putting together your search engine optimisation plan will help you plan your steps. Which activity would be first on the list? Read article →
Below is the answer and explanation for search engines see the content on a website as written code. How can you help search engines identify the images on your website? Search engines see the content on a ...
Below is the answer and explanation for search engines see the content on a website as written code. How can you help search engines identify the images on your website? Search engines see the content on a Read article →
Below is the answer and explanation for when running a search engine marketing campaign, what goal do you expect to achieve by having conversion tracking on your site? When running a search engine marketing campaign, what goal ...
Below is the answer and explanation for when running a search engine marketing campaign, what goal do you expect to achieve by having conversion tracking on your site? When running a search engine marketing campaign, what goal Read article →
Below is the answer and explanation for when fine-tuning paid search ads, you change a broad-match keyword to a phrase-match keyword using which symbol? When fine-tuning paid search ads, you change a broad-match keyword to a phrase-match ...
Below is the answer and explanation for when fine-tuning paid search ads, you change a broad-match keyword to a phrase-match keyword using which symbol? When fine-tuning paid search ads, you change a broad-match keyword to a phrase-match Read article →
Below is the answer and explanation for fill the blank: when managing SEM campaigns, the best way to optimise your quality score is to improve the of your keywords, adverts, and landing pages. Fill the blank: when ...
Below is the answer and explanation for fill the blank: when managing SEM campaigns, the best way to optimise your quality score is to improve the of your keywords, adverts, and landing pages. Fill the blank: when Read article →
Below is the answer and explanation for which of the following will be achieved by including an offer in a search engine marketing (SEM) ad? Which of the following will be achieved by including an offer in ...
Below is the answer and explanation for which of the following will be achieved by including an offer in a search engine marketing (SEM) ad? Which of the following will be achieved by including an offer in Read article →
Below is the answer and explanation for there are many ways you can improve the performance of a website from an SEO perspective. When it comes to link building, which of the following statements is accurate? There ...
Below is the answer and explanation for there are many ways you can improve the performance of a website from an SEO perspective. When it comes to link building, which of the following statements is accurate? There Read article →
Below is the answer and explanation for gaining backlinks to your website is a great way to improve the SEO performance. What best practice will encourage people to link back to your site? Gaining backlinks to your ...
Below is the answer and explanation for gaining backlinks to your website is a great way to improve the SEO performance. What best practice will encourage people to link back to your site? Gaining backlinks to your Read article →
Below is the answer and explanation for when looking to optimise the performance of a website to improve its search engine ranking, using ‘long tail keyword terms’ in your SEO plan often allows you to. When looking ...
Below is the answer and explanation for when looking to optimise the performance of a website to improve its search engine ranking, using ‘long tail keyword terms’ in your SEO plan often allows you to. When looking Read article →
Below is the answer and explanation for when using a search engine, what is the name of a word or phrase somebody types to find something online? When using a search engine, what is the name of ...
Below is the answer and explanation for when using a search engine, what is the name of a word or phrase somebody types to find something online? When using a search engine, what is the name of Read article →
Below is the answer and explanation for what is the term we use to describe how search engines categorise each piece of content? What is the term we use to describe how search engines categorise each piece ...
Below is the answer and explanation for what is the term we use to describe how search engines categorise each piece of content? What is the term we use to describe how search engines categorise each piece Read article →
Below is the answer and explanation for imagine a customer has downloaded an app made by their local hardware store. How could that business connect with their audience through the app? Imagine a customer has downloaded an ...
Below is the answer and explanation for imagine a customer has downloaded an app made by their local hardware store. How could that business connect with their audience through the app? Imagine a customer has downloaded an Read article →
Below is the answer and explanation for when looking to advertise a new business online, what is one of the major benefits of display ads? When looking to advertise a new business online, what is one of ...
Below is the answer and explanation for when looking to advertise a new business online, what is one of the major benefits of display ads? When looking to advertise a new business online, what is one of Read article →
Below is the answer and explanation for when you’re building a business website, what purpose does a server have? When you’re building a business website, what purpose does a server have? It manages your website. It hosts ...
Below is the answer and explanation for when you’re building a business website, what purpose does a server have? When you’re building a business website, what purpose does a server have? It manages your website. It hosts Read article →
Below is the answer and explanation for when considering whether to have a web presence for your business, which of the following is not a major factor? When considering whether to have a web presence for your ...
Below is the answer and explanation for when considering whether to have a web presence for your business, which of the following is not a major factor? When considering whether to have a web presence for your Read article →
Below is the answer and explanation for when planning your website, what is one of the key things you should consider? When planning your website, what is one of the key things you should consider? The order ...
Below is the answer and explanation for when planning your website, what is one of the key things you should consider? When planning your website, what is one of the key things you should consider? The order Read article →
Below is the answer and explanation for where does the domain name of a website primarily sit? Where does the domain name of a website primarily sit? In the URL. ✅ In the coding of your header ...
Below is the answer and explanation for where does the domain name of a website primarily sit? Where does the domain name of a website primarily sit? In the URL. ✅ In the coding of your header Read article →
Below is the answer and explanation for which are the first steps you should consider when constructing an online business strategy? Which are the first steps you should consider when constructing an online business strategy? Understand the ...
Below is the answer and explanation for which are the first steps you should consider when constructing an online business strategy? Which are the first steps you should consider when constructing an online business strategy? Understand the Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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