customer data

B2B Marketing Cloud Journey Builder: 3 Examples of Successful Designs

Marketing is in a lot of ways like love. First, you are excited. Following that, you are attempting to determine what the other person is interested in and how you ...

Marketing is in a lot of ways like love. First, you are excited. Following that, you are attempting to determine what the other person is interested in and how you Read article →

Things to consider while securing clients of any e-commerce website

By 2015, over 2/3 of consumers admitted that they were concerned about identity fraud when purchasing online. That percentage has undoubtedly risen in light of the significant data breaches at ...

By 2015, over 2/3 of consumers admitted that they were concerned about identity fraud when purchasing online. That percentage has undoubtedly risen in light of the significant data breaches at Read article →

True or false? HubDB is a good place to store customer data such as credit card numbers.

Below is the answer and explanation for true or false? HubDB is a good place to store customer data such as credit card numbers. True or false? HubDB is a good place to store customer data such ...

Below is the answer and explanation for true or false? HubDB is a good place to store customer data such as credit card numbers. True or false? HubDB is a good place to store customer data such Read article →

Who am I?

Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.

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