I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as a consultant, manager, or director, and run several own startups. I founded / co-founded several companies with an annual turnaround of around $10+ million. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
I define myself as a digital superman for any project, who can create well-performing websites based on customers’ needs and their actual behavior. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media, and all other online channels. I am a big fan of the GDT (Get Things Done) methodology which I apply directly when working on projects.
I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around $10+ million USD… Show more
for small and big clients all over the world.
in digital business.
from clients.
I’ve cooperated with Michal on numerous projects, related to SEO incl. content creation, web development, UX/UI design, online graphics, and web analysis. Our projects were always delivered on time and with great quality. What I appreciate about working with Michal the most is his business drive, mentor-like approach, flexibility, and honesty. Michal won’t do pointless work for you, he will help you choose and execute the right approach, instead.
We hired Michal as a digital consultant when were creating a new company website. He helped us put together a basic idea of how the new site should work in term of UX, prepared very detailed wireframes, provided the content and coordinated our external teams. I appreciate his professional approach, his great communication skills and proactivity. After the successful website launch, we contacted Michal several times and this resulted in a long-term cooperation.
Michal is extremely hardworking and purposeful. Somehow I suspect that it has not happened yet that he did not achieve what he intended. If you need to realize something, then contact Michal. He is your Man.
Michal is very hardworking manager with an excellent instinct for business. I got to know him as a courageous and decisive person and it does make a lot of fun to work and to develop new ideas and business opportunities with him . Besides that he is a cool guy to have a beer with...
Having worked with Michal for nearly two years, I can say he is an empathetic mentor, an indispensable collaborator, a fluid manager, a supportive colleague, and funny guy. Michal does everything with a smile. It is a great pleasure working with him.
I had an opportunity to cooperate with Michal on several client's projects. Michal is a self organized, target driven and customer oriented individual with huge knowledge and experience with online marketing. I can only recommend Michal for any company.
After our introductory gathering, Michal and I decided to sit down together in person. During the initial months of administrating the joint-cooperation, I truly admired his perspective towards work ethics and aims. He is one of the most competent content marketing specialists. I am truly motivated by the leadership behavior he displays towards his team and his endeavors towards exploring better strategies for corrective measures.
I have worked with Michal since 2012 and have always had great results from him. He is a dependable, hard working individual. He understands the importance of his work and the impact it has on the business and knows what does and does not work. He is specialized in analytics field and extremely knowledgeable about the online space in every aspect. And you do not find many "SEO guys" who try to really care about the content not just about some rubbish magical metrics:)
Below is the explanation for Greta wants to make changes for several shopping campaigns that she manages. She can use bulk changes to: Greta wants to make changes for several shopping campaigns that she manages. She can ...
Below is the explanation for Greta wants to make changes for several shopping campaigns that she manages. She can use bulk changes to: Greta wants to make changes for several shopping campaigns that she manages. She can Read article →
Below is the explanation for to maintain active product data, you must update your data every To maintain active product data, you must update your data every explanation A full feed should be submitted at least every ...
Below is the explanation for to maintain active product data, you must update your data every To maintain active product data, you must update your data every explanation A full feed should be submitted at least every Read article →
Below is the explanation for you’re optimizing a client’s shopping campaign to drive online sales and are assessing the company’s website. You’re optimizing a client’s shopping campaign to drive online sales and are assessing the company’s website. ...
Below is the explanation for you’re optimizing a client’s shopping campaign to drive online sales and are assessing the company’s website. You’re optimizing a client’s shopping campaign to drive online sales and are assessing the company’s website. Read article →
Below is the explanation for research shows that more than 50% of people who search for a product on their smartphone visit a business within a day. Research shows that more than 50% of people who search ...
Below is the explanation for research shows that more than 50% of people who search for a product on their smartphone visit a business within a day. Research shows that more than 50% of people who search Read article →
Below is the explanation for Mindy is setting up her Google merchant center account and has to verify her website URL. Her website URL must Mindy is setting up her Google merchant center account and has to ...
Below is the explanation for Mindy is setting up her Google merchant center account and has to verify her website URL. Her website URL must Mindy is setting up her Google merchant center account and has to Read article →
Below is the explanation for which should David do to better understand how the ads for his local bakery have driven store visits and influenced his customers’ buying habits? Which should David do to better understand how ...
Below is the explanation for which should David do to better understand how the ads for his local bakery have driven store visits and influenced his customers’ buying habits? Which should David do to better understand how Read article →
Below is the explanation for according to Google shopping policies, what would cause the disapproval of individual items or an entire merchant center account? According to Google shopping policies, what would cause the disapproval of individual items ...
Below is the explanation for according to Google shopping policies, what would cause the disapproval of individual items or an entire merchant center account? According to Google shopping policies, what would cause the disapproval of individual items Read article →
Below is the answer and explanation for the question true or false: If Viola signs up to run shopping ads but doesn’t post a refund policy on her website, she can’t run ads. True or false: If ...
Below is the answer and explanation for the question true or false: If Viola signs up to run shopping ads but doesn’t post a refund policy on her website, she can’t run ads. True or false: If Read article →
Below is the explanation for Quincy wants to make sure that he meets the Google shopping policy to accurately represent his business or product. Which action should he take on his website to meet the policy? Quincy ...
Below is the explanation for Quincy wants to make sure that he meets the Google shopping policy to accurately represent his business or product. Which action should he take on his website to meet the policy? Quincy Read article →
Below is the answer and explanation for the question Yves heard that the custom_label attributes can help him organize his shopping campaign. With custom labels, Yves can provide: Yves heard that the custom_label attributes can help him ...
Below is the answer and explanation for the question Yves heard that the custom_label attributes can help him organize his shopping campaign. With custom labels, Yves can provide: Yves heard that the custom_label attributes can help him Read article →
Below is the explanation for the Kelly is checking her product landing pages to make sure that she has all the required information. What piece of information is required to appear on every landing page? Kelly is ...
Below is the explanation for the Kelly is checking her product landing pages to make sure that she has all the required information. What piece of information is required to appear on every landing page? Kelly is Read article →
Below is the explanation for the question what optimization recommendation might you make to a new client with shopping campaigns that don’t include all of the products the company sells? What optimization recommendation might you make to ...
Below is the explanation for the question what optimization recommendation might you make to a new client with shopping campaigns that don’t include all of the products the company sells? What optimization recommendation might you make to Read article →
Below is the explanation for Anne wants to use her impression share metrics to optimize her shopping campaign. She should: Anne wants to use her impression share metrics to optimize her shopping campaign. She should: run an ...
Below is the explanation for Anne wants to use her impression share metrics to optimize her shopping campaign. She should: Anne wants to use her impression share metrics to optimize her shopping campaign. She should: run an Read article →
Below is the explanation for shopping ads can appear on: Shopping ads can appear on: Google Shopping Google Search Partner websites Google Search All of the answers are correct ✅ The Correct Answer Is: All of the ...
Below is the explanation for shopping ads can appear on: Shopping ads can appear on: Google Shopping Google Search Partner websites Google Search All of the answers are correct ✅ The Correct Answer Is: All of the Read article →
Below is the answer for the question Nicole’s analysis shows that 5 brands currently in her “all products” group are performing especially well. What can she do to capture more traffic on these valuable brands? Nicole’s analysis ...
Below is the answer for the question Nicole’s analysis shows that 5 brands currently in her “all products” group are performing especially well. What can she do to capture more traffic on these valuable brands? Nicole’s analysis Read article →
Below is the answer and explanation for the question enhanced cost-per-click (ECPC) bidding should be used to: Enhanced cost-per-click (ECPC) bidding should be used to: A) Optimize bids using converted clicks ✅ B) Drive engagement with product ...
Below is the answer and explanation for the question enhanced cost-per-click (ECPC) bidding should be used to: Enhanced cost-per-click (ECPC) bidding should be used to: A) Optimize bids using converted clicks ✅ B) Drive engagement with product Read article →
Below is the answer and explanation for the question what does impression share indicate about a product group? What does impression share indicate about a product group? A) It provides an average benchmark of all similar products ...
Below is the answer and explanation for the question what does impression share indicate about a product group? What does impression share indicate about a product group? A) It provides an average benchmark of all similar products Read article →
Below is the answer and explanation for the question why is it a best practice to set a bid for the “everything else in all products” product group? Why is it a best practice to set a ...
Below is the answer and explanation for the question why is it a best practice to set a bid for the “everything else in all products” product group? Why is it a best practice to set a Read article →
Below is the answer for the question May is in the process of expanding her store to support more territories. May’s Google merchant center account was suspended after adding new data feeds. Why was her account suspended? ...
Below is the answer for the question May is in the process of expanding her store to support more territories. May’s Google merchant center account was suspended after adding new data feeds. Why was her account suspended? Read article →
Below is the answer and explanation for the question which is a reason why Annie’s Google merchant center account would get suspended? Which is a reason why Annie’s Google merchant center account would get suspended? A) Her ...
Below is the answer and explanation for the question which is a reason why Annie’s Google merchant center account would get suspended? Which is a reason why Annie’s Google merchant center account would get suspended? A) Her Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
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