Hi, my name is Michal Krčmář
I am digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.

I am define myself as digital superman for any project, who can create well performing websites based on customers’ needs and their actual behaviour. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media and all others online channels. I am big fan of GDT (Get Things Done) methodology which I apply directly when working on projects.

Hi, my name is Michal Krčmář
I am digital entrepreneur

I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around 2+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.

I am define myself as digital superman for any project, who can create well performing websites based on customers’ needs and their actual behaviour. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media and all others online channels. I am big fan of GDT (Get Things Done) methodology which I apply directly when working on projects.

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WHAT CAN I DO FOR YOU?

Why to hire me?

Why you should work with me?

120+

projects delivered

for Czech and foreign clients.

13+

years experience

in digital business.

95%

positive reviews

from clients.

My clients include some of the really big brands

Get these 2 big advantages on your side

Knowledge and profi approach

  • I am in the business for 13+ years. I have tried several executive and managerial positions. Run my own startups. Almost every problem you will face in your company or in your own business, I probably already had to solve in the past.
  • I will only ever recommend what is best for your business.
  • I have huge overlaps into other areas of marketing. As you may know to become a successful in digital marketing, you must be familiar with each type of online marketing. But many sections of digital marketing overlap. PPC, content or PR, for instance, contributes to SEO. And you have to know what types of synergies they can create or how they can interact with each other (in positive and in negative way). As I had hand on practical experience with all areas of digital marketing I can provide you an expert advice.
  • My reputation is critical to my success, so I will never lie or over-promise. If your requirements are beyond my ability, I will recommend the best freelance designers / developers / marketers I know (and only those I work with in the past). And can even project manage them for you if necessary.
  • I will spend time to understand you, your business and your requirements. For jobs that require more of my time I can work within your team at your offices either all the time or occasionally. For everything else I will schedule face-to-face or online meetings with you/your team. I use tools such as Asana, Skype, Viber to ensure communication is clear and projects run efficiently.

Team power of experts

  • As founder of digital agency Onlineandweb.com I can reach any of our 20+ internal colleagues or 100+ certified external collaborators or proven subcontractors.
  • I also have a very wide network of contacts and most of them I know personally. So you are not limited only by my knowledge (as you know – nobody knows everything, but everybody knows something). I learned in the past how important is to know who to call or whom to ask. In case I hadn’t been able to find a solution on my own, in 99 % of cases someone from my contacts can help you or probably will know the solution straight away.
  • This can speed up the delivery a lot and you will always get the high skilled expert for specific area. And what more – you are sure, the work you need will always get to the final state. As you probably know relying on only one person can sometimes be very tricky.
  • Also my team can easily handle also big projects where you need professional, synchronized and well coordinated team of experts.
  • In addition, we offer flexible prices. We are not too expensive, but also not having the lowest prices on the market :-). However we primarily work for large corporate companies and organizations, small business can still afford us too – if their project is meaningful, we can adjust prices to client’s needs.

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Recent blog posts

Netiquette

Definition: The rules of conduct for appropriate online manners are known as netiquette (a portmanteau of ‘net’ and ‘etiquette’). Information: Famous rules of conduct in the online arena, such as forums, emails, messages, are known as netiquette. They essentially deal

Navigation

Definition: The transition from one webpage to another is facilitated by it. Information: Nobody gives navigation too much thought; still, it holds immense importance when it comes to transitioning from the home page to other pages. If users are not

Multivariate Testing

Definition: To enhance the ultimate advertising strategy, it is a technique in advertising research in which a multitude of variables in a controlled environment is altered at the same time, and the resultant strategies are then evaluated. Information: A/B testing

Mousetrapping

Definition: When different captivating features such as deactivating the ‘back’ button or displaying pop-up ads are used to keep the viewer hinged to a site. Information: On the internet, mousetrapping is considered one of the most rigorous marketing techniques. It

Moderator

Definition: Moderators on different forums are responsible for keeping checks on the ongoing conversations and to ensure that guidelines are followed. Information: Good forums are made with good moderators; great forums are the result of great moderators. When there are

Meta Tag Generator

Definition: Depending on the given page information, it is the tool that produces metatags. Information: META tag generators come in different forms: Web-based or software-based, standalone or bundled, complex or simple. There are numerous reasons why META tag generators are

Meta Tags

Definition: The different features of a web page are defined through such tags. Information: Meta tags can be employed for an expansive array of metadata-data explaining other data-; however, the keyword tag and the description tag are chiefly emphasized upon

Metasearch Engine

Definition: A search engine that shows the outcomes of multiple search engines. Information: Metasearch or meta-search are two variants of the spelling. Mostly, search results contain outputs from a variety of sources; however, all of them are not metasearch engines.

Media Kit

Definition: To assist potential customers in analyzing marketing options, Media Kit is a resource built by a marketer. Information: Data regarding ad sizes/formats, rates, targeting options, case studies, audience profiles, contact information, and other things that assist customers in making

Opt-out

Definition: The opt-out term refers to a kind of program that regards incorporation except affirmed otherwise; to exclude an individual from an opt-out program. Information: Ad tracking programs utilize this specific term of opt-out. They, by default, follow all individuals.

Opt-In Email

Definition: An Opt-in email refers to an email that is precisely demanded by the recipient. Information: What an opt-in email means has been a hot topic since the beginning. “Single opt-in” vs. “Double opt-in” The phrase single opt-in refers to the efforts taken for

Marketing Automation

Definition: Marketing automation confers to the usage of software to automate routine responsibilities that are associated with marketing pursuits. It also includes incorporating several portions of a marketing funnel. Information: Marketing automation is a complicated domain with several merchants and

Marketing Plan

Definition: A marketing plan refers to the section of a business strategy sketching the marketing tactics for a commodity. Information: A marketing plan comprises data such as the commodity rendered, prices, target market, business competitors, marketing budget, and promotional mix.

Manual Submission

Definition: Manual submission confers to the addition of a URL to the search engines exclusively by hand. Information:: Hand-operated search engine submissions may take more time than automatic search engine submissions, but many efficiency experts work using the manual method.

Managed WordPress Hosting

Definition: Managed WordPress hosting refers to the web hosting developed especially for WordPress, where the hosting company performs regular maintenance tasks. Information: Managed WordPress hosting confers to plans developed and modified for WordPress. Do not mix this up with do-it-yourself

Long Domain Name

Definition: Long domain name refers to the domain names longer than the primary 26 characters, up to a theoretical restriction of 67 characters with extensions like .com. Information: This term was coined in 1999, provided enhanced domain name versatility, and

Log File

Definition: Logfile refers to a file that logs activities on a Web server. Information: Logfiles submit the requested data. It includes the types of files, the time of the files, the person who requests the file, and where the files

Linkbait

Definition: Link-bait is a portion of content produced with the fundamental objective of inviting inbound links. Information: Link baiting has several types that evaluate if an item of the content fits as link bait and if it has a good

Link Text

Definition: Link text refers to the text included in (and seldom near) a hyperlink. Information: Link text generally concerns text hyperlinks, as several other linking techniques comprise text that is not readable by search engines. In the latter instance, the expression “backlink

Link Popularity

Definition: Link popularity is a standard of the quantity and quality of pages that remain linked to your site. Information: Link popularity confers to a strategy by search engines towards off-page-criteria; to evaluate the quality data. Off-page-criteria combine features of

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