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search history of visitors

Search Retargeting

Definition: When the ads that the visitors see are based on their search history. Information: By using the visitor’s search history, advertisers can connect with untapped markets to predict his/her interest. For instance, if a search engine ...

Definition: When the ads that the visitors see are based on their search history. Information: By using the visitor’s search history, advertisers can connect with untapped markets to predict his/her interest. For instance, if a search engine Read article