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inbound marketing certification

Which of the following delight terms is considered to be reactive to your customers’ needs?

Below is the answer answer and explanation for which of the following delight terms is considered to be reactive to your customers’ needs? Which of the following delight terms is considered to be reactive to your customers’ ...

Below is the answer answer and explanation for which of the following delight terms is considered to be reactive to your customers’ needs? Which of the following delight terms is considered to be reactive to your customers’ Read article

True or false? NPS is calculated by subtracting the detractors percentage from the passives percentage.

Below is the answer and explanation for true or false? NPS is calculated by subtracting the detractors percentage from the passives percentage. True or false? NPS is calculated by subtracting the detractors percentage from the passives percentage. ...

Below is the answer and explanation for true or false? NPS is calculated by subtracting the detractors percentage from the passives percentage. True or false? NPS is calculated by subtracting the detractors percentage from the passives percentage. Read article

Why is it important to make sure the people buying your product are happy?

Below is the answer and explanation for why is it important to make sure the people buying your product are happy? Why is it important to make sure the people buying your product are happy? Happy customers ...

Below is the answer and explanation for why is it important to make sure the people buying your product are happy? Why is it important to make sure the people buying your product are happy? Happy customers Read article

True or false? Delight is only about the customer experience your service delivers.

Below is the answer and explanation for true or false? delight is only about the customer experience your service delivers. True or false? delight is only about the customer experience your service delivers. True. False. ✅ Correct ...

Below is the answer and explanation for true or false? delight is only about the customer experience your service delivers. True or false? delight is only about the customer experience your service delivers. True. False. ✅ Correct Read article

Imagine you surveyed 100 training attendees. If 10% were detractors, 30% were passives, and 60% were promoters, what would your NPS be?

Below is the answer and explanation for imagine you surveyed 100 training attendees. If 10% were detractors, 30% were passives, and 60% were promoters, what would your NPS be? Imagine you surveyed 100 training attendees. If 10% ...

Below is the answer and explanation for imagine you surveyed 100 training attendees. If 10% were detractors, 30% were passives, and 60% were promoters, what would your NPS be? Imagine you surveyed 100 training attendees. If 10% Read article

True or false? Social Content is only used during the attract and delight stages of the inbound methodology.

Below is the answer and explanation for true or false? social content is only used during the attract and delight stages of the inbound methodology. True or false? social content is only used during the attract and ...

Below is the answer and explanation for true or false? social content is only used during the attract and delight stages of the inbound methodology. True or false? social content is only used during the attract and Read article

True or false? If you want to think of your company as a flywheel, you shouldn’t think of your sales process as a funnel.

Below is the answer and explanation for true or false? if you want to think of your company as a flywheel, you shouldn’t think of your sales process as a funnel. True or false? if you want ...

Below is the answer and explanation for true or false? if you want to think of your company as a flywheel, you shouldn’t think of your sales process as a funnel. True or false? if you want Read article

True or false? The buyer’s journey is only used by your marketing team.

Below is the answer and explanation for true or false? the buyer’s journey is only used by your marketing team. True or false? the buyer’s journey is only used by your marketing team. True. False. ✅ Correct ...

Below is the answer and explanation for true or false? the buyer’s journey is only used by your marketing team. True or false? the buyer’s journey is only used by your marketing team. True. False. ✅ Correct Read article

Fill in the blank: ____________ is the process of listening to customer feedback about their experience using a product or service, sharing results within the organization, and interpreting feedback to improve customer experience and retention.

Below is the answer and explanation for fill in the blank: is the process of listening to customer feedback about their experience using a product or service, sharing results within the organization, and interpreting feedback to improve ...

Below is the answer and explanation for fill in the blank: is the process of listening to customer feedback about their experience using a product or service, sharing results within the organization, and interpreting feedback to improve Read article

What are the phases of an inbound sales strategy?

Below is the answer and explanation for what are the phases of an inbound sales strategy? What are the phases of an inbound sales strategy? Attract, convert, close. Identify, connect, explore, advise. ✅ Educate, guide, grow. Attract, ...

Below is the answer and explanation for what are the phases of an inbound sales strategy? What are the phases of an inbound sales strategy? Attract, convert, close. Identify, connect, explore, advise. ✅ Educate, guide, grow. Attract, Read article

Fill in the blank: ______________ are people who respond to the NPS with a score between 0 and 6.

Below is the answer and explanation for fill in the blank: are people who respond to the NPS with a score between 0 and 6. Fill in the blank: are people who respond to the NPS with ...

Below is the answer and explanation for fill in the blank: are people who respond to the NPS with a score between 0 and 6. Fill in the blank: are people who respond to the NPS with Read article

What is social listening?

Below is the answer and explanation for what is social listening? What is social listening? Having conversations with individuals talking about your industry, brand, products, and services. Actively looking for mentions and conversations that pertain to your ...

Below is the answer and explanation for what is social listening? What is social listening? Having conversations with individuals talking about your industry, brand, products, and services. Actively looking for mentions and conversations that pertain to your Read article

Which of the following are principles of inbound? (Choose all that apply.)

Below is the answer and explanation for which of the following are principles of inbound? Which of the following are principles of inbound? Personalize for impact. ✅ Energize for consistency. Synergize for gratuity. Empathize for perspective. ✅ ...

Below is the answer and explanation for which of the following are principles of inbound? Which of the following are principles of inbound? Personalize for impact. ✅ Energize for consistency. Synergize for gratuity. Empathize for perspective. ✅ Read article

Fill in the blank: Inbound is about _____ with the world.

Below is the answer and explanation for fill in the blank: inbound is about with the world. Fill in the blank: inbound is about with the world. Sharing your brand. Expressing your opinions. Sharing your knowledge. ✅ ...

Below is the answer and explanation for fill in the blank: inbound is about with the world. Fill in the blank: inbound is about with the world. Sharing your brand. Expressing your opinions. Sharing your knowledge. ✅ Read article

Which of the following is NOT a lead nurturing tactic?

Below is the answer and explanation for which of the following is not a lead nurturing tactic? Which of the following is not a lead nurturing tactic? Lead scoring. Targeted content. Marketing qualification matrix. ✅ Multi-channel. Correct ...

Below is the answer and explanation for which of the following is not a lead nurturing tactic? Which of the following is not a lead nurturing tactic? Lead scoring. Targeted content. Marketing qualification matrix. ✅ Multi-channel. Correct Read article

When should you focus on delighting people?

Below is the answer and explanation for when should you focus on delighting people? When should you focus on delighting people? From the very first moment someone interacts with your business. ✅ From the moment they become ...

Below is the answer and explanation for when should you focus on delighting people? When should you focus on delighting people? From the very first moment someone interacts with your business. ✅ From the moment they become Read article

You want to improve your customer experience processes and your products to ensure you’re focused on delight. Which should you do to get the largest, most representative sample?

Below is the answer and explanation for you want to improve your customer experience processes and your products to ensure you’re focused on delight. Which should you do to get the largest, most representative sample? You want ...

Below is the answer and explanation for you want to improve your customer experience processes and your products to ensure you’re focused on delight. Which should you do to get the largest, most representative sample? You want Read article

If a sales rep is speaking with a specific person and discovers that the person doesn’t exactly match their assigned persona, what should the sales rep do?

Below is the answer and explanation for if a sales rep is speaking with a specific person and discovers that the person doesn’t exactly match their assigned persona, what should the sales rep do? If a sales ...

Below is the answer and explanation for if a sales rep is speaking with a specific person and discovers that the person doesn’t exactly match their assigned persona, what should the sales rep do? If a sales Read article

The inbound methodology is a circle. What does it represent?

Below is the answer and explanation for the inbound methodology is a circle. What does it represent? The inbound methodology is a circle. What does it represent? funnel. obelisk. flywheel. ✅ cyclone. Correct answer flywheel. ✅ The ...

Below is the answer and explanation for the inbound methodology is a circle. What does it represent? The inbound methodology is a circle. What does it represent? funnel. obelisk. flywheel. ✅ cyclone. Correct answer flywheel. ✅ The Read article

Which is true about content and its relationship with the Inbound Methodology?

Below is the answer and explanation for which is true about content and its relationship with the inbound methodology? Which is true about content and its relationship with the inbound methodology? a. Content is needed to attract ...

Below is the answer and explanation for which is true about content and its relationship with the inbound methodology? Which is true about content and its relationship with the inbound methodology? a. Content is needed to attract Read article