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Sam, your boss at ABC Marketing Agency, wants users to feel more connected to your company. Sam suggests: “Add a personalization token to the home page that says ‘Welcome, first name.’ I know that we need personalized content.” How would you respond to Sam’s request?

Below is the answer and explanation for Sam, your boss at abc marketing agency, wants users to feel more connected to your company. Sam suggests: “add a personalization token to the home page that says ‘welcome, first ...

Below is the answer and explanation for Sam, your boss at abc marketing agency, wants users to feel more connected to your company. Sam suggests: “add a personalization token to the home page that says ‘welcome, first Read article

The ABC Marketing Agency has become an international business and you now need a Portuguese version of your website as soon as possible. Your boss Sam asks you to create the second website using smart content. Why is this not the best approach?

Below is the answer and explanation for the ABC marketing agency has become an international business and you now need a Portuguese version of your website as soon as possible. Your boss Sam asks you to create ...

Below is the answer and explanation for the ABC marketing agency has become an international business and you now need a Portuguese version of your website as soon as possible. Your boss Sam asks you to create Read article

Your marketing director at ABC Marketing Agency would like to set up an email campaign that will use personalization to reference a lead’s recent conversion. Is this possible?

Below is the answer and explanation for your marketing director at abc marketing agency would like to set up an email campaign that will use personalization to reference a lead’s recent conversion. Is this possible? Your marketing ...

Below is the answer and explanation for your marketing director at abc marketing agency would like to set up an email campaign that will use personalization to reference a lead’s recent conversion. Is this possible? Your marketing Read article