Churn Rate (customer departure rate) is a comparative metric used in analysis to express how quickly a company is losing customers or repeat purchases in a specific time period - ...
Churn Rate (customer departure rate) is a comparative metric used in analysis to express how quickly a company is losing customers or repeat purchases in a specific time period - Read article →
When historians look back on the early twenty-first century, they may well argue that one of the most disruptive inventions was not a rocket, not a microchip, nor a dazzling ...
When historians look back on the early twenty-first century, they may well argue that one of the most disruptive inventions was not a rocket, not a microchip, nor a dazzling Read article →
AdTech is the foundation of digital advertising. AdTech is the set of technologies that allow digital ads to be transacted, optimized, and measured automatically, turning each impression into a data-driven ...
AdTech is the foundation of digital advertising. AdTech is the set of technologies that allow digital ads to be transacted, optimized, and measured automatically, turning each impression into a data-driven Read article →
In the pantheon of technology's most influential alumni networks, few rival the extraordinary impact of what has come to be known as the "Skype Mafia". Since the 2007 Fortune story ...
In the pantheon of technology's most influential alumni networks, few rival the extraordinary impact of what has come to be known as the "Skype Mafia". Since the 2007 Fortune story Read article →
A podcast is essentially a digital audio program that's distributed over the internet, similar to a radio show but with one crucial difference: listeners can access it on-demand, anytime, anywhere. ...
A podcast is essentially a digital audio program that's distributed over the internet, similar to a radio show but with one crucial difference: listeners can access it on-demand, anytime, anywhere. Read article →
In the evolving landscape of media, content, and communication, the term publisher has become more complex than ever before. While traditionally associated with print media — newspapers, books, and magazines ...
In the evolving landscape of media, content, and communication, the term publisher has become more complex than ever before. While traditionally associated with print media — newspapers, books, and magazines Read article →
Affiliate marketing represents one of the most accessible and scalable ways to generate income online. From complete beginners to experienced entrepreneurs, millions worldwide use this performance-based business model to earn ...
Affiliate marketing represents one of the most accessible and scalable ways to generate income online. From complete beginners to experienced entrepreneurs, millions worldwide use this performance-based business model to earn Read article →
If you work in digital marketing, SEO, publishing, or content creation, you may have come across a new term shaking up the industry: AIO. This abbreviation stands for AI Overviews ...
If you work in digital marketing, SEO, publishing, or content creation, you may have come across a new term shaking up the industry: AIO. This abbreviation stands for AI Overviews Read article →
The search engine as we know it is undergoing a seismic shift - not through a new interface or ad product, but through the rise of AI-driven search. At the ...
The search engine as we know it is undergoing a seismic shift - not through a new interface or ad product, but through the rise of AI-driven search. At the Read article →
An echo chamber forms when a person is mostly surrounded by opinions that match their own. These spaces filter out disagreement, either by design or behavior. The more someone is ...
An echo chamber forms when a person is mostly surrounded by opinions that match their own. These spaces filter out disagreement, either by design or behavior. The more someone is Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.










List of comments
Lucy commented on: Spam Traps – What Are Spam Traps and Why They're a Hidden Threat to Email Marketing
This is one of those topics that doesn't get nearly enough attention. Most email marketers focus on open…krcmic.com commented on: 17 Biggest AI Myths and Misconceptions
Also, if this topic caught your attention, I highly recommend checking out two related pieces I’ve written: 👉…Peter Legwood commented on: Publisher - what is it?
he role of publishers has evolved so much over the past decade, especially with the rise of content…AI is not cappable to everything commented on: 17 Biggest AI Myths and Misconceptions
People still think AI understands things like a human, but that is just not how it works. It's…