Categories

lifecycle stage

When segmenting by lifecycle stage, what is the first thing to decide?

Below is the answer and explanation for when segmenting by lifecycle stage, what is the first thing to decide? When segmenting by lifecycle stage, what is the first thing to decide? Decide what existing content maps to ...

Below is the answer and explanation for when segmenting by lifecycle stage, what is the first thing to decide? When segmenting by lifecycle stage, what is the first thing to decide? Decide what existing content maps to Read article

In evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The Top 3 Ways to Improve Your Marketing” as being a top-performing post. Sam wants to add contextual marketing to show different ‘ways to improve your marketing’ to different blog readers based on their lifecycle stage. Is this a good approach?

Below is the answer and explanation for in evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The top 3 ways to improve your marketing” as being a ...

Below is the answer and explanation for in evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The top 3 ways to improve your marketing” as being a Read article

Your colleague Jana is building a campaign around the longtail keyword “landing page optimization services,” which is a service your company provides. What kind of segmentation should you use to add contextual marketing in order to help Jana have more of an impact on visitors?

Below is the answer and explanation for your colleague Jana is building a campaign around the longtail keyword “landing page optimization services,” which is a service your company provides. What kind of segmentation should you use to ...

Below is the answer and explanation for your colleague Jana is building a campaign around the longtail keyword “landing page optimization services,” which is a service your company provides. What kind of segmentation should you use to Read article