Below is the answer and explanation for when segmenting by lifecycle stage, what is the first thing to decide? When segmenting by lifecycle stage, what is the first thing to decide? Decide what existing content maps to ...
Below is the answer and explanation for when segmenting by lifecycle stage, what is the first thing to decide? When segmenting by lifecycle stage, what is the first thing to decide? Decide what existing content maps to Read article →
Below is the answer and explanation for in evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The top 3 ways to improve your marketing” as being a ...
Below is the answer and explanation for in evaluating your company’s blog posts from the past quarter, your boss Sam has identified that the post called “The top 3 ways to improve your marketing” as being a Read article →
Below is the answer and explanation for your colleague Jana is building a campaign around the longtail keyword “landing page optimization services,” which is a service your company provides. What kind of segmentation should you use to ...
Below is the answer and explanation for your colleague Jana is building a campaign around the longtail keyword “landing page optimization services,” which is a service your company provides. What kind of segmentation should you use to Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
List of comments
Jeff commented on: MoM
Clear and well structured explanation of the MoM metric. I especially like how the examples make the calculation…Finley commented on: Icons8: The Platform That Actually Broke the Icon Curse
This post is chaotic in the best possible way and also painfully accurate. Icon inconsistency really does wreck…Joshua Pratt commented on: Affiliate marketing - what is it?
It’s exciting to see the call for marketing services for festivals in Malta! Festivals are an excellent opportunity…Lucy commented on: Spam Traps – What Are Spam Traps and Why They're a Hidden Threat to Email Marketing
This is one of those topics that doesn't get nearly enough attention. Most email marketers focus on open…