I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as a consultant, manager, or director, and run several own startups. I founded / co-founded several companies with an annual turnaround of around $10+ million. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
I define myself as a digital superman for any project, who can create well-performing websites based on customers’ needs and their actual behavior. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media, and all other online channels. I am a big fan of the GDT (Get Things Done) methodology which I apply directly when working on projects.
I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around $10+ million USD… Show more
for small and big clients all over the world.
in digital business.
from clients.
I’ve cooperated with Michal on numerous projects, related to SEO incl. content creation, web development, UX/UI design, online graphics, and web analysis. Our projects were always delivered on time and with great quality. What I appreciate about working with Michal the most is his business drive, mentor-like approach, flexibility, and honesty. Michal won’t do pointless work for you, he will help you choose and execute the right approach, instead.
We hired Michal as a digital consultant when were creating a new company website. He helped us put together a basic idea of how the new site should work in term of UX, prepared very detailed wireframes, provided the content and coordinated our external teams. I appreciate his professional approach, his great communication skills and proactivity. After the successful website launch, we contacted Michal several times and this resulted in a long-term cooperation.
Michal is extremely hardworking and purposeful. Somehow I suspect that it has not happened yet that he did not achieve what he intended. If you need to realize something, then contact Michal. He is your Man.
Michal is very hardworking manager with an excellent instinct for business. I got to know him as a courageous and decisive person and it does make a lot of fun to work and to develop new ideas and business opportunities with him . Besides that he is a cool guy to have a beer with...
Having worked with Michal for nearly two years, I can say he is an empathetic mentor, an indispensable collaborator, a fluid manager, a supportive colleague, and funny guy. Michal does everything with a smile. It is a great pleasure working with him.
I had an opportunity to cooperate with Michal on several client's projects. Michal is a self organized, target driven and customer oriented individual with huge knowledge and experience with online marketing. I can only recommend Michal for any company.
After our introductory gathering, Michal and I decided to sit down together in person. During the initial months of administrating the joint-cooperation, I truly admired his perspective towards work ethics and aims. He is one of the most competent content marketing specialists. I am truly motivated by the leadership behavior he displays towards his team and his endeavors towards exploring better strategies for corrective measures.
I have worked with Michal since 2012 and have always had great results from him. He is a dependable, hard working individual. He understands the importance of his work and the impact it has on the business and knows what does and does not work. He is specialized in analytics field and extremely knowledgeable about the online space in every aspect. And you do not find many "SEO guys" who try to really care about the content not just about some rubbish magical metrics:)
unten ist die antwort auf die frage mila möchte ihren Lagerbestand räumen, um Platz für eine neue Produktlinie zu schaffen. Sie ist bereit, zu diesem Zweck ihren CPA (Cost-per-Acquisition) und ihre Investitionen zu erhöhen, solange dadurch eine ...
unten ist die antwort auf die frage mila möchte ihren Lagerbestand räumen, um Platz für eine neue Produktlinie zu schaffen. Sie ist bereit, zu diesem Zweck ihren CPA (Cost-per-Acquisition) und ihre Investitionen zu erhöhen, solange dadurch eine Read article →
unten ist die antwort auf die frage Nathan verwaltet die Onlinemarketingkampagnen für ein Reformhaus. Er erstellt eine Google-Suchkampagne legt „Zugriffe auf die Website“ als Marketingziel fest. Welches Ergebnis erwartet Nathan von seiner Kampagne? Nathan verwaltet die onlinemarketingkampagnen ...
unten ist die antwort auf die frage Nathan verwaltet die Onlinemarketingkampagnen für ein Reformhaus. Er erstellt eine Google-Suchkampagne legt „Zugriffe auf die Website“ als Marketingziel fest. Welches Ergebnis erwartet Nathan von seiner Kampagne? Nathan verwaltet die onlinemarketingkampagnen Read article →
unten ist die antwort auf die frage welche Typen zählen zu den automatischen Anzeigenerweiterungen? (Wählen Sie zwei Optionen aus.) Welche Typen zählen zu den automatischen Anzeigenerweiterungen? (Wählen Sie zwei Optionen aus.) Erweiterungen mit Zusatzinformationen Standorterweiterungen Angebotserweiterungen Sitelink-Erweiterungen ...
unten ist die antwort auf die frage welche Typen zählen zu den automatischen Anzeigenerweiterungen? (Wählen Sie zwei Optionen aus.) Welche Typen zählen zu den automatischen Anzeigenerweiterungen? (Wählen Sie zwei Optionen aus.) Erweiterungen mit Zusatzinformationen Standorterweiterungen Angebotserweiterungen Sitelink-Erweiterungen Read article →
Below is the answer and explanation for the question asa is ready to get started using doubleClick Search to set up his first search campaign. What are the correct steps and order he needs to perform them ...
Below is the answer and explanation for the question asa is ready to get started using doubleClick Search to set up his first search campaign. What are the correct steps and order he needs to perform them Read article →
Below is the answer and explanation for the question Your client wants to track conversions based on the number of sales. What type of Floodlight tag should you use to track this? Your client wants to track ...
Below is the answer and explanation for the question Your client wants to track conversions based on the number of sales. What type of Floodlight tag should you use to track this? Your client wants to track Read article →
Below is the answer and explanation for the question farah creates a floodlight activity group to track the number of hits on her advertiser’s home page. If she also wanted to track customer purchases, what does she ...
Below is the answer and explanation for the question farah creates a floodlight activity group to track the number of hits on her advertiser’s home page. If she also wanted to track customer purchases, what does she Read article →
Below is the answer and explanation for the question what KPI and target metric should you select to get the most clicks possible within your $5,000 budget? What KPI and target metric should you select to get ...
Below is the answer and explanation for the question what KPI and target metric should you select to get the most clicks possible within your $5,000 budget? What KPI and target metric should you select to get Read article →
Below is the answer for the question how is a search ad’s ranking determined? How is a search ad’s ranking determined? The advertiser’s history of advertising on the search engine The advertiser’s bid only The advertiser’s bid ...
Below is the answer for the question how is a search ad’s ranking determined? How is a search ad’s ranking determined? The advertiser’s history of advertising on the search engine The advertiser’s bid only The advertiser’s bid Read article →
Below is the answer and explanation for the question bid strategies can find the most opportunities under which condition? Bid strategies can find the most opportunities under which condition? A large portfolio with many trade-offs and opportunities ...
Below is the answer and explanation for the question bid strategies can find the most opportunities under which condition? Bid strategies can find the most opportunities under which condition? A large portfolio with many trade-offs and opportunities Read article →
Below is the answer for the question you’re running a search campaign to promote a product for senior citizens. You choose to exclude keywords such as “teenagers” and “kids.” What type of keywords are these? You’re running ...
Below is the answer for the question you’re running a search campaign to promote a product for senior citizens. You choose to exclude keywords such as “teenagers” and “kids.” What type of keywords are these? You’re running Read article →
below is the answer and explanation for the question what are the advantages of using doubleclick search to manage a large and complex campaign? What are the advantages of using doubleclick search to manage a large and ...
below is the answer and explanation for the question what are the advantages of using doubleclick search to manage a large and complex campaign? What are the advantages of using doubleclick search to manage a large and Read article →
below is the answer for the question Fareena’s flowers wants customers clicking their ad on mobile to call their order hotline instead of opening their website. What type of ad do you need to create? Fareena’s flowers ...
below is the answer for the question Fareena’s flowers wants customers clicking their ad on mobile to call their order hotline instead of opening their website. What type of ad do you need to create? Fareena’s flowers Read article →
Below is the answer and explanation for the question what information can a floodlight tag track using custom variables? What information can a floodlight tag track using custom variables? Promo codes ✅ Email addresses IP addresses Customer’s ...
Below is the answer and explanation for the question what information can a floodlight tag track using custom variables? What information can a floodlight tag track using custom variables? Promo codes ✅ Email addresses IP addresses Customer’s Read article →
Below is the answer and explanation for the question you’re looking to examine performance by device type to compare conversions between desktop, mobile, and tablet. How would you view this information in the performance dashboard? You’re looking ...
Below is the answer and explanation for the question you’re looking to examine performance by device type to compare conversions between desktop, mobile, and tablet. How would you view this information in the performance dashboard? You’re looking Read article →
Below is the answer and explanation for the question Miranda is running a search campaign on multiple engines. The campaign includes over a thousand keywords and frequently runs seasonal promotions. What can she do to simplify her ...
Below is the answer and explanation for the question Miranda is running a search campaign on multiple engines. The campaign includes over a thousand keywords and frequently runs seasonal promotions. What can she do to simplify her Read article →
Below is the answer for the question what would you do first to report on data for your “thank you page” floodlight activity? What would you do first to report on data for your “thank you page” ...
Below is the answer for the question what would you do first to report on data for your “thank you page” floodlight activity? What would you do first to report on data for your “thank you page” Read article →
Below is the answer and explanation for the question where should the analytics tracking code be placed in the HTML of a webpage for data collection? Where should the analytics tracking code be placed in the HTML ...
Below is the answer and explanation for the question where should the analytics tracking code be placed in the HTML of a webpage for data collection? Where should the analytics tracking code be placed in the HTML Read article →
Below is the answer for the question segments will not allow you to do what? Segments will not allow you to do what? Create subsets of sessions or users Permanently alter data ✅ Build custom remarketing lists ...
Below is the answer for the question segments will not allow you to do what? Segments will not allow you to do what? Create subsets of sessions or users Permanently alter data ✅ Build custom remarketing lists Read article →
Below is the answer and explanation for the question to recognize users across different devices, what is required for user ID? To recognize users across different devices, what is required for user ID? Google tag Manager Sign-in ...
Below is the answer and explanation for the question to recognize users across different devices, what is required for user ID? To recognize users across different devices, what is required for user ID? Google tag Manager Sign-in Read article →
Below is the answer and explanation for the question what channel is not included in the default channels report? What channel is not included in the default channels report? Direct Display Device ✅ Organic Search correct answer ...
Below is the answer and explanation for the question what channel is not included in the default channels report? What channel is not included in the default channels report? Direct Display Device ✅ Organic Search correct answer Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
List of comments
Lucy commented on: Spam Traps – What Are Spam Traps and Why They're a Hidden Threat to Email Marketing
This is one of those topics that doesn't get nearly enough attention. Most email marketers focus on open…krcmic.com commented on: 17 Biggest AI Myths and Misconceptions
Also, if this topic caught your attention, I highly recommend checking out two related pieces I’ve written: 👉…Peter Legwood commented on: Publisher - what is it?
he role of publishers has evolved so much over the past decade, especially with the rise of content…AI is not cappable to everything commented on: 17 Biggest AI Myths and Misconceptions
People still think AI understands things like a human, but that is just not how it works. It's…