I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as a consultant, manager, or director, and run several own startups. I founded / co-founded several companies with an annual turnaround of around $10+ million. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
I define myself as a digital superman for any project, who can create well-performing websites based on customers’ needs and their actual behavior. Prepare catchy content. And take care of all your digital marketing activities – SEO, PPC, social media, and all other online channels. I am a big fan of the GDT (Get Things Done) methodology which I apply directly when working on projects.
I am currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded / co-founded several companies with annual turnaround around $10+ million USD… Show more
for small and big clients all over the world.
in digital business.
from clients.
I’ve cooperated with Michal on numerous projects, related to SEO incl. content creation, web development, UX/UI design, online graphics, and web analysis. Our projects were always delivered on time and with great quality. What I appreciate about working with Michal the most is his business drive, mentor-like approach, flexibility, and honesty. Michal won’t do pointless work for you, he will help you choose and execute the right approach, instead.
We hired Michal as a digital consultant when were creating a new company website. He helped us put together a basic idea of how the new site should work in term of UX, prepared very detailed wireframes, provided the content and coordinated our external teams. I appreciate his professional approach, his great communication skills and proactivity. After the successful website launch, we contacted Michal several times and this resulted in a long-term cooperation.
Michal is extremely hardworking and purposeful. Somehow I suspect that it has not happened yet that he did not achieve what he intended. If you need to realize something, then contact Michal. He is your Man.
Michal is very hardworking manager with an excellent instinct for business. I got to know him as a courageous and decisive person and it does make a lot of fun to work and to develop new ideas and business opportunities with him . Besides that he is a cool guy to have a beer with...
Having worked with Michal for nearly two years, I can say he is an empathetic mentor, an indispensable collaborator, a fluid manager, a supportive colleague, and funny guy. Michal does everything with a smile. It is a great pleasure working with him.
I had an opportunity to cooperate with Michal on several client's projects. Michal is a self organized, target driven and customer oriented individual with huge knowledge and experience with online marketing. I can only recommend Michal for any company.
After our introductory gathering, Michal and I decided to sit down together in person. During the initial months of administrating the joint-cooperation, I truly admired his perspective towards work ethics and aims. He is one of the most competent content marketing specialists. I am truly motivated by the leadership behavior he displays towards his team and his endeavors towards exploring better strategies for corrective measures.
I have worked with Michal since 2012 and have always had great results from him. He is a dependable, hard working individual. He understands the importance of his work and the impact it has on the business and knows what does and does not work. He is specialized in analytics field and extremely knowledgeable about the online space in every aspect. And you do not find many "SEO guys" who try to really care about the content not just about some rubbish magical metrics:)
Below is the answer for the question Laura’s website data shows that visitors place items in their shopping carts but fail to complete the purchase. What should Laura do first to up her conversion rate? Laura’s website ...
Below is the answer for the question Laura’s website data shows that visitors place items in their shopping carts but fail to complete the purchase. What should Laura do first to up her conversion rate? Laura’s website Read article →
Below is the answer for the question Peter has a new online store selling electric bikes. He wants to promote his business by using a simple solution that provides a wide reach for his products. How can ...
Below is the answer for the question Peter has a new online store selling electric bikes. He wants to promote his business by using a simple solution that provides a wide reach for his products. How can Read article →
Below is the answer and explanation for the question george wants to advertise online, but his profit margins are tight. He’s worried the spend won’t provide the income he needs. How can smart shopping campaigns help George ...
Below is the answer and explanation for the question george wants to advertise online, but his profit margins are tight. He’s worried the spend won’t provide the income he needs. How can smart shopping campaigns help George Read article →
Below is the answer and explanation for the question gemma wants to promote her online handbag business to a wide audience But she’s busy creating handbags for her clients, and has little time to manage the specifics ...
Below is the answer and explanation for the question gemma wants to promote her online handbag business to a wide audience But she’s busy creating handbags for her clients, and has little time to manage the specifics Read article →
Below is the answer and explanation for the question which two product attributes are shown in Google shopping campaign ads to help engage potential customers with relevant information? (Choose two.) Which two product attributes are shown in ...
Below is the answer and explanation for the question which two product attributes are shown in Google shopping campaign ads to help engage potential customers with relevant information? (Choose two.) Which two product attributes are shown in Read article →
Below is the answer and explanation for the question chris is the marketing director for Keys & Strings, a company that makes custom pianos. Keys & Strings sells pianos through their website. Chris decides to use a ...
Below is the answer and explanation for the question chris is the marketing director for Keys & Strings, a company that makes custom pianos. Keys & Strings sells pianos through their website. Chris decides to use a Read article →
Below is the answer and explanation for the question cheryl owns homeThings, a shop that sells home goods. You, as her marketing intern, are describing the various Google Ad offerings. What’s an accurate description of Local Catalog ...
Below is the answer and explanation for the question cheryl owns homeThings, a shop that sells home goods. You, as her marketing intern, are describing the various Google Ad offerings. What’s an accurate description of Local Catalog Read article →
Below is the answer and explanation for the question where can shopping campaign ads appear on desktop search results pages? Where can Shopping campaign ads appear on desktop search results pages? Only at the top of the ...
Below is the answer and explanation for the question where can shopping campaign ads appear on desktop search results pages? Where can Shopping campaign ads appear on desktop search results pages? Only at the top of the Read article →
Below is the answer and explanation for the question rhonda sells homemade artisan soaps. She just opened her first brick-and-mortar shop, Soaps by Rhonda, and she’s considering running a Local Inventory ad with Google. What does Rhonda ...
Below is the answer and explanation for the question rhonda sells homemade artisan soaps. She just opened her first brick-and-mortar shop, Soaps by Rhonda, and she’s considering running a Local Inventory ad with Google. What does Rhonda Read article →
Below is the answer and explanation for the question a single branch of simpson shoes has been operating since 1917. As they consider moving into online marketing, the owner, Bert simpson, wants to focus on a specific, ...
Below is the answer and explanation for the question a single branch of simpson shoes has been operating since 1917. As they consider moving into online marketing, the owner, Bert simpson, wants to focus on a specific, Read article →
Below is the answer and explanation for the question susan is the marketing director for a chain of bakeries that make artisan bread. She recently did a photoshoot of the company’s line of breads, and is looking ...
Below is the answer and explanation for the question susan is the marketing director for a chain of bakeries that make artisan bread. She recently did a photoshoot of the company’s line of breads, and is looking Read article →
Below is the answer and explanation for the question you use Google Shopping ads to promote customer engagement with your products. How can this increase your business’s presence in searches? You use Google Shopping ads to promote ...
Below is the answer and explanation for the question you use Google Shopping ads to promote customer engagement with your products. How can this increase your business’s presence in searches? You use Google Shopping ads to promote Read article →
Below is the answer and explanation for the question today, customers demand more from store owners with virtual storefronts. They want to know that the products they’re looking for are in-stock before they make a trip to ...
Below is the answer and explanation for the question today, customers demand more from store owners with virtual storefronts. They want to know that the products they’re looking for are in-stock before they make a trip to Read article →
Below is the answer and explanation for the question cheryl is the owner of homethings, a shop that sells home goods. You, as her marketing intern, are describing the various Google Ad offerings. What’s an accurate description ...
Below is the answer and explanation for the question cheryl is the owner of homethings, a shop that sells home goods. You, as her marketing intern, are describing the various Google Ad offerings. What’s an accurate description Read article →
Below is the answer and explanation for the question which two brand qualities are today’s consumers most likely to find helpful? (Choose two.) Which two brand qualities are today’s consumers most likely to find helpful? (Choose two.) ...
Below is the answer and explanation for the question which two brand qualities are today’s consumers most likely to find helpful? (Choose two.) Which two brand qualities are today’s consumers most likely to find helpful? (Choose two.) Read article →
Below is the answer and explanation for the question chris is the marketing director for Keys & strings, a company that makes custom pianos. keys & strings sells pianos through their website. Chris decides to use a ...
Below is the answer and explanation for the question chris is the marketing director for Keys & strings, a company that makes custom pianos. keys & strings sells pianos through their website. Chris decides to use a Read article →
Below is the answer and explanation for the question betsysbookbar is a book store and cafe that’s had a brick-and-mortar location for years. They’re looking at ways to move into online marketing, and want to optimize their ...
Below is the answer and explanation for the question betsysbookbar is a book store and cafe that’s had a brick-and-mortar location for years. They’re looking at ways to move into online marketing, and want to optimize their Read article →
Below is the answer and explanation for the question which product attributes in shopping campaign ads are important for giving shoppers the most meaningful information needed, all at a single glance? Which product attributes in shopping campaign ...
Below is the answer and explanation for the question which product attributes in shopping campaign ads are important for giving shoppers the most meaningful information needed, all at a single glance? Which product attributes in shopping campaign Read article →
Below is the answer and explanation for the question what’s one way to use Google’s data across all platforms, to increase your retail company’s performance and profitability? What’s one way to use Google’s data across all platforms, ...
Below is the answer and explanation for the question what’s one way to use Google’s data across all platforms, to increase your retail company’s performance and profitability? What’s one way to use Google’s data across all platforms, Read article →
Below is the answer and explanation for the question which two features, available as additions to shopping campaign ads, can benefit marketers and drive sales? (Choose two.) Which two features, available as additions to shopping campaign ads, ...
Below is the answer and explanation for the question which two features, available as additions to shopping campaign ads, can benefit marketers and drive sales? (Choose two.) Which two features, available as additions to shopping campaign ads, Read article →
Hi, my name is Michal Krčmář. I am digital entrepreneur currently based in Prague (Czechia). I’ve been working on websites and delivering online marketing campaigns as a commercially-focused freelancer since 2006 for big prestigious brands, worked in-house for many years as consultant, manager or director and run several own startups. I founded/co-founded several companies with annual turnaround around 10+ mio USD. When I am not actually working on my business I try to constantly pass on my broad experience through seminars and online training, I also organize company trainings and workshops.
List of comments
Lucy commented on: Spam Traps – What Are Spam Traps and Why They're a Hidden Threat to Email Marketing
This is one of those topics that doesn't get nearly enough attention. Most email marketers focus on open…krcmic.com commented on: 17 Biggest AI Myths and Misconceptions
Also, if this topic caught your attention, I highly recommend checking out two related pieces I’ve written: 👉…Peter Legwood commented on: Publisher - what is it?
he role of publishers has evolved so much over the past decade, especially with the rise of content…AI is not cappable to everything commented on: 17 Biggest AI Myths and Misconceptions
People still think AI understands things like a human, but that is just not how it works. It's…