Below is the answer and explanation for the question susan is the marketing director for a chain of bakeries that make artisan bread. She recently did a photoshoot of the company’s line of breads, and is looking for an online advertising solution to promote their brand. Why are Showcase Shopping ads the right choice for susan?

Susan is the marketing director for a chain of bakeries that make artisan bread. She recently did a photoshoot of the company’s line of breads, and is looking for an online advertising solution to promote their brand. Why are Showcase Shopping ads the right choice for Susan?

• They appear as full-page ads when a potential customer uses the phrase “artisan bread.”
• They place ads with photos embedded in unrelated searches to increase awareness of Susan’s shop.
• They generate discount codes as a potential customer clicks a photo.
• They give Susan the opportunity to inspire customers through beautiful lifestyle images and custom copy. ✅

 correct answer

 They give Susan the opportunity to inspire customers through beautiful lifestyle images and custom copy.

explanation

Showcase Shopping ads are the right choice for Susan because they give Susan the opportunity to inspire customers through beautiful lifestyle images and custom copy. Susan can shape the experience that shoppers have as they search for artisan bread.

Showcase Shopping ads give you the opportunity to inspire shoppers through beautiful lifestyle images and custom copy.

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