Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the Performance Planner, will assist Ben in achieving his marketing goal of selling excess inventory?

Below is the answer for Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the performance planner, will assist Ben in achieving his marketing goal of selling excess inventory? For the question

Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment.

Which of the following plans, built in the performance planner, will assist Ben in achieving his marketing goal of selling excess inventory?

  • An investment of $8,400 to generate 1,400 conversions and a CPA of $6.
  • An investment of $9,100 to generate 1,300 conversions and a CPA of $7.
  • An investment of $9,800 to generate 1,400 conversions and a CPA of $7
  • An investment of $9,600 to generate 1,600 conversions with a CPA of $6. ✅

Correct Answer

An investment of $9,600 to generate 1,600 conversions with a CPA of $6. ✅

Explanation

An investment of $9,600 to generate 1,600 conversions with a CPA of $6 is the only plan having the highest conversions at the lowest CPA. This plan will assist Ben in achieving his marketing goal of selling excess inventory.
The plan of an investment of $9,600 to generate 1,600 conversions with a CPA of $6 in the performance planner, will assist Ben in achieving his marketing goal of selling excess inventory.

The above question is related to Google ads display certification. You can find all the updated questions and answers related to Google ads display certification on the “Google ads display certification” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.

To learn more about Google ads display certification: Skillshop display ads certification.

  •  
  •  
  •  
  •  
  •  
  •  
  •  

Was this article helpful?

Support us to keep up the good work and to provide you even better content. Your donations will be used to help students get access to quality content for free and pay our contributors’ salaries, who work hard to create this website content! Thank you for all your support!

Reaction to comment: Cancel reply

What do you think about this article?

Your email address will not be published. Required fields are marked.