Below is the answer and explanation for the question how can you launch Google preferred and/or mastheads ads?

How can you launch Google preferred and/or mastheads ads?

• In YouTube
• Through a Google representative ✅
• With brand lift
• In adwords

correct answer

Through a Google representative ✅

explanation

As an advertiser or ad agency, you can buy placements on a reservation basis–instead of through the AdWords auction–when you want to pay based on the number of impressions (also known as cost-per-thousand impressions) or per day (cost-per-day). Reservation campaigns also let you buy impressions at a fixed rate.
Advertisers and agencies can buy reservation advertising on a fixed, cost-per-thousand-impressions (CPM) or fixed cost-per-day (CPD) basis. You can work with the Google advertising team to get a rate estimate and campaign impression goals.

Read more here: https://support.google.com/partners/answer/6030919

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.    

Below is the answer and explanation for the question the best way to reserve an ad is to:

The best way to reserve an ad is to:

• A) Create a reservation campaign in adwords
• B) Contact a Google sales representative ✅
• C) Create a standard video campaign
• D) Enter specifications on the “Reservation” ta

corrrect answer

Contact a Google sales representative ✅

explanation

As an advertiser or ad agency, you can buy placements on a reservation basis-instead of through the AdWords auction–when you want to pay based on the number of impressions (also known as cost-per-thousand impressions) or per day (cost-per-day). Reservation campaigns also let you buy impressions at a fixed rate.

Read more here: https://support.google.com/partners/answer/6030919

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.     

Below is the answer and explanation for the question you’re an agency that needs to know the technical specifications to build and implement your upcoming video campaign. Where can you go to find out how each ad format works, creative submission timelines, technical specifications.

You’re an agency that needs to know the technical specifications to build and implement your upcoming video campaign. Where can you go to find out how each ad format works, creative submission timelines, technical specifications.

• Through the third-party request form
• In the adwords help center
• Through a Google representative
• In the Google display specifications site ✅

correct answer

In the Google display specifications site ✅

explanation

If you already have a Google account manager, you can take matters into your own hands and request third-party implementation for your adwords account through the third-party tags and pixels implementation request form.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.  

Below is the answer and explanation for the question true or false: more than one YouTube account can be linked to a Google ads account

True or false: more than one YouTube account can be linked to a Google ads account

• A)True
• B) False ✅

correct answer

False ✅

explanation

You can link more than one channel to your Google ads account but you cannot link multiple youtube accounts.

Read more here: https://support.google.com/youtube/answer/3063482

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question your agency is looking to run a video campaign that has flexible pricing, real-time optimization, and an ad format that allows users to opt out of watching. Where can you implement this campaign?

Your agency is looking to run a video campaign that has flexible pricing, real-time optimization, and an ad format that allows users to opt out of watching. Where can you implement this campaign?

• adwords only
• Doubleclick bid manager only
• YouTube ✅
• adwords and doubleclick bid Manager

correct answer

YouTube ✅

explanation

With TrueView ads, you don’t pay for random impressions or maybe-they-saw-its. You’re only charged when viewers watch or interact with elements of your video. It’s a win-win: Viewers see videos they’re curious about, and you get more views from an audience you know is interested. Your video ad plays before, during, or after other videos. After five seconds, the viewer has the option to skip the ad.

Read more here: https://support.google.com/adwords/answer/2375464

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.     

Below is the answer and explanation for the question if the primary goal for your video campaign is influencing consideration, what are the KPIs you’d look at?

If the primary goal for your video campaign is influencing consideration, what are the KPIs you’d look at?

• Sales and purchase intent lift
• Clicks, calls, and sign-ups
• View-through rate, watch time, favorability lift, consideration lift, and brand interest lift ✅
• Views, impressions, unique users, awareness lift, and ad recall lift

correct answer

View-through rate, watch time, favorability lift, consideration lift, and brand interest lift ✅

explanation

Once you‘ve determined your marketing goal, answering this question gets easy. Here are a few KPIs you can capture with Google’s video products and the marketing goals each can monitor.

Consideration:

• View-through rate
• Watch time
• Favorability lift
• Consideration lift
• Brand interest lift

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.   

Below is the answer and explanation for the question Yoko wants to re-engage prior customers who’ve visited her YouTube channel but haven’t downloaded the shopping app. What can she identify to make a video remarketing list?

Yoko wants to re-engage prior customers who’ve visited her YouTube channel but haven’t downloaded the shopping app. What can she identify to make a video remarketing list?

• Users who have subscribed to her company’s video channel, users who haven’t downloaded the app ✅
• Ad impressions, users who haven’t downloaded the app
• Ad impressions, users who have downloaded the app
• Ad impressions, users who have subscribed to her company’s video channel

correct answer

Users who have subscribed to her company’s video channel, users who haven’t downloaded the app ✅

explanation

You can create all kinds of video remarketing lists to reach people based on their past YouTube-related actions or Google search and display behaviors. Views, likes, commenting, sharing, and subscribing, as well as visiting channels, videos, or even mastheads, are all list-worthy behaviors. impressions are not. 

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.     

Below is the answer and explanation for the question video campaign up and running, check! now how’s it doing? Holly has just a few minutes to pull some data together on how her audience is responding to the ads. In particular, she wants to know how well her ads are resonating

Video campaign up and running, check! now how’s it doing? Holly has just a few minutes to pull some data together on how her audience is responding to the ads. In particular, she wants to know how well her ads are resonating

• Clickthrough rate (CTR)
• Viewthrough rate ✅
• Cost-per-view (CPV)
• View rate

correct answer

Viewthrough rate ✅

explanation

View through rate (VTR) is the number of completed views of a skippable ad over the number of initial impressions.
VTR = Complete views (user did not skip) / Impressions (ad rendered)

Read more here: https://support.google.com/adxbuyer/answer/2961338

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question what can you use to connect with people based on their purchase intent?

What can you use to connect with people based on their purchase intent?

• Customer match
• Custom affinity audiences
• Google’s in-market audiences ✅
• Similar audiences

correct answer

Google’s in-market audiences ✅

explanation

These audiences are designed for advertisers focused on getting conversions from likely buyers. In-market audiences can help drive remarketing performance and reach consumers close to completing a purchase.

Read more here: https://support.google.com/adwords/answer/2497941

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.