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Video campaign up and running, check! Now how’s it doing? Holly has just a few minutes to pull some data together on how her audience is responding to the ads. In particular, she wants to know how well her ads are resonating

Below is the answer and explanation for the question video campaign up and running, check! now how’s it doing? Holly has just a few minutes to pull some data together on how her audience is responding to the ads. In particular, she wants to know how well her ads are resonating

Video campaign up and running, check! now how’s it doing? Holly has just a few minutes to pull some data together on how her audience is responding to the ads. In particular, she wants to know how well her ads are resonating

  • Clickthrough rate (CTR)
  • Viewthrough rate ✅
  • Cost-per-view (CPV)
  • View rate

correct answer

Viewthrough rate ✅

explanation

View through rate (VTR) is the number of completed views of a skippable ad over the number of initial impressions.
VTR = Complete views (user did not skip) / Impressions (ad rendered)

Read more herehttps://support.google.com/adxbuyer/answer/2961338

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

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