Below is the answer and explanation for this True or False: Once a view is deleted it cannot be restored.

True or False: Once a view is deleted it cannot be restored.

• True: Deleted views cannot be restored at any time.
• False: You have 35 days to restore a view after it is deleted. ✅

Correct answer

False: You have 35 days to restore a view after it is deleted. ✅

Explanation

You have 35 days to restore a view after it is deleted.

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Below is the answer and explanation for the question what is the URL parameter that autotagging appends to an AdWords destination URL?

What is the URL parameter that autotagging appends to an AdWords destination URL?

• gclid= ✅
• userid=
• _ga=
• clickid=
• utm=

Correct answer

gclid= ✅

Explanation

In order for Analytics to display details about your AdWords keywords and costs, you must do one of the following:

• Enable auto-tagging. This is the recommended approach and ensures that you get the most detailed AdWords data.
• Manually tag all your keyword final URLs with tracking variables. You should only do this in the special cases outlined below.

We strongly recommend that you use auto-tagging.

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Below is the answer and explanation for the question when you create a new Channel Grouping in a view, you can.

When you create a new Channel Grouping in a view, you can.

• immediately select it in the Acquisition Overview and Channel reports
• apply it retroactively and see historical data classified by our new channel definitions
• change how reports display your data, without changing the data itself
• A and C only
• A,B, and C ✅

Correct answer

A,B, and C ✅

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Below is the answer and explanation for the question your company runs a holiday email campaign for the month of December to drive newsletter signups. Which of the following metrics would be the most indicator of the campaign’s success?

Your company runs a holiday email campaign for the month of December to drive newsletter signups. Which of the following metrics would be the most indicator of the campaign’s success?

• conversion rate ✅
• bounce rate
• session duration
• pageviews

Correct answer

Conversion rate ✅

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Below is the answer and explanation for the question which of the following are advantages of implementing Google Tag Manager?

Which of the following are advantages of implementing Google Tag Manager?

• You can add AdWords tags to your site without editing code
• You can add non-Google tags to your site without editing site code
• You can add Google Analytics tags to your site without editing site code
• You can change configuration values in your mobile app without rebuilding a new binary
• All of these answers are correct ✅

Correct answer

All of these answers are correct ✅

Explanation

You should always start with a measurement plan that details the data you want to collect. This will help you report the performance of your business objectives and key performance indicators (KPIs) to your stakeholders. If you’re new to measurement planning, check out Analytics Academy for tips on how to create a solid measurement plan.

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Below is the answer and explanation for the question which of the following features allows you to join the data generated by your offline business systems with the online data collected by Google Analytics?

Which of the following features allows you to join the data generated by your offline business systems with the online data collected by Google Analytics?

• Custom dimensions
• Goal tracking
• Data import ✅
• Custom channel groupings

Correct answer

Data import ✅

Explanation

Data Import lets you join the data generated by your offline business systems with the online data collected by Analytics. This can help you organize, analyze and act upon this unified data view in ways that are better aligned with your specific and unique business needs. For example, as a web publisher, you could join hits collected by Analytics with data dimensions exported from your CMS and CRM systems to analyze the relative contributions of authors to your site.

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Below is the answer and explanation for the question the Solutions Gallery allows you to import or share which of the following reporting tools or assets?

The Solutions Gallery allows you to import or share which of the following reporting tools or assets?

• Goals
• Segments
• Custom reports
• A, B, and C ✅
• B & C only

Correct answer

A, B, and C ✅

Explanation

The Solutions Gallery lets you share and import custom reporting tools and assets, like dashboards and segments, into your Analytics accounts.

Only configuration data is shared through the Solutions Gallery. When you create and share an asset, your personal information and Analytics data stays private in your account. And when you import an asset from the Solutions Gallery, only the template is imported into your account. For example, if you import a Custom Report, you can use that report to analyze the data in your Analytics account, not the data from the person that created the report.

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Below is the answer and explanation for the question you launched several new marketing campaigns and want to be notified if any of the campaigns lead to over a 10% increase in goal conversions on a given day?

You launched several new marketing campaigns and want to be notified if any of the campaigns lead to over a 10% increase in goal conversions on a given day.

• Annotations
• Real-Time
• Intelligence Events ✅
• Secondary Dimensions
• Advanced Segments

Correct answer

Intelligence Events ✅

Explanation

Being picky about the custom alerts you create will help you focus on the fluctuations in your traffic and website activity that deserve the most attention. It will also help you keep your inbox clean (who wants to get a bunch of emails about alerts they won’t actually act on?).

So remember: When creating your custom alerts think about which fluctuations are most relevant to your business goals and KPIs as well as which alerts will help you work smarter, not harder.

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Below is the answer and explanation for this true or False: If a user views one page of a website, completes an Event on this page, and then leaves the site, this session will be counted as a bounce in Google Analytics.

True or False: If a user views one page of a website, completes an Event on this page, and then leaves the site, this session will be counted as a bounce in Google Analytics.

• True: A session is considered a “bounce” if the user views one page of the site and then leaves.
• False: Because there was more than one interaction hit in the session (pageview hit and event hit) this session would not be considered a bounce. ✅

Correct answer

False: Because there was more than one interaction hit in the session (pageview hit and event hit) this session would not be considered a bounce. ✅

Explanation

Because there was more than one interaction hit in the session (pageview hit and event hit) this session would not be considered a bounce.

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Below is the answer and explanation for the question which report would you use to determine the percent of your site traffic that has already been to your site before?

Which report would you use to determine the percent of your site traffic that has already been to your site before?

• Behavior – Frequency & Recency report
• Interests – Affinity categories report
• Behavior – New vs returning report ✅
• All traffic – Referrals report
• Ecommerce – Sales performance report

Correct answer

Behavior – New vs returning report ✅

Explanation

New V/s Returning visitor report let you analyse your website’s usability. You can see the percent of visitors returning to your site. It shows how effective and efficient your website is!

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