Below is the answer and explanation for the question your company runs a holiday email campaign for the month of December to drive newsletter signups. Which of the following metrics would be the most indicator of the campaign’s success?
Your company runs a holiday email campaign for the month of December to drive newsletter signups. Which of the following metrics would be the most indicator of the campaign’s success?
- conversion rate ✅
- bounce rate
- session duration
- pageviews
Correct answer
Conversion rate ✅
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