Below is the answer and explanation for the question a marketer is keeping track of the revenue generated by his campaign. He wants to see a specified return-on-investment for his monthly ad spend. Which type of automated bidding strategy will meet his needs?

A marketer is keeping track of the revenue generated by his campaign. He wants to see a specified return-on-investment for his monthly ad spend. Which type of automated bidding strategy will meet his needs?

• An awareness-based bidding strategy
• A consideration-focused bidding strategy
• A conversion-focused bidding strategy
• A revenue-focused bidding strategy ✅

correct answer

A revenue-focused bidding strategy ✅

explanation

if a marketer wants to get a specific return for his ad spends, he should use a revenue-focused bidding strategy. This bid strategy is chosen if you’re tracking the revenue or value associated with your conversions and want to maximize it at a specific return on ad spend target.

Choose this revenue-focused bidding strategy if you’re tracking the revenue or value associated with your conversions and want to maximize it at a specific return on ad spend target.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question peggy owns a house cleaning service. She built a booking website and is ready to promote her services online. She wants her ads to reach people actively looking for businesses similar to hers. Which Google Ads campaign should Peggy use to make sure potential customers consider her services and take action by booking house cleanings?

Peggy owns a house cleaning service. She built a booking website and is ready to promote her services online. She wants her ads to reach people actively looking for businesses similar to hers. Which Google Ads campaign should Peggy use to make sure potential customers consider her services and take action by booking house cleanings?

• Video
• Shopping
• Display
• Search ✅

 Correct Answer

Search ✅

explanation

Since Peggy wants to promote her website and to reach people actively looking for businesses similar to hers. She should use Google Ads Search campaign to make sure potential customers consider her services and take action by booking house cleanings. With Google Search campaigns, Peggy’s ads show up alongside search results when people are looking for the products or services she offers. Search campaign marketing goals can be set to Sales, Leads, or Website Traffic.

Search ads appear next to Google search results and on other Google partner sites, like YouTube when people look for businesses like yours. With a Search campaign, you can make sure potential customers notice your brand, consider your products, and take action.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question millie is managing a Google Ads campaign for a new client who’s tracking all important actions post-click and values each of their conversion actions equally. What type of automated bidding strategy would be ideal for this client?

Millie is managing a Google Ads campaign for a new client who’s tracking all important actions post-click and values each of their conversion actions equally. What type of automated bidding strategy would be ideal for this client?

• Consideration-focused bidding
• Awareness-based bidding
• Revenue-focused bidding
• Conversion-focused bidding ✅

correct answer

 Conversion-focused bidding ✅

explanation

Conversion-focused bidding strategies are chosen if you’re tracking actions post-click, valuing conversions equally, and looking to maximize the number of conversions. A conversion-focused bidding strategy would be ideal for Millie who’s tracking all important actions post-click and values each of their conversion actions equally.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question what are two ways Google Ads can fuel your business goals? (Choose two.)

What are two ways Google Ads can fuel your business goals? (Choose two.)

• Enable premium membership subscriptions.
• Reach more users by placing ads on all search engines.
• Cap the number of ads you pay for, based on your business.
• Get more of the right people to visit your website.✅
• Increase online, in-app, in-person, and over-the-phone sales. ✅

 correct answers

 Get more of the right people to visit your website and Increase online, in-app, in-person, and over-the-phone sales. ✅

explanation

Your advertising campaigns should center around the objectives you have for your business. Take a look at how Google Ads can fuel your business goals.
Drive sales: Grow online, in-app, in-person, and over-the-phone sales.
Increase website visits: Get the right people to visit your website.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question what are two benefits of automated bidding? (Choose two.) Select All correct responses

What are two benefits of automated bidding? (Choose two.) Select All Correct Responses

• Higher CPAs
• Competitive analysis
• Guaranteed results
• Time saving
• ✅
• Cross analysis
• ✅

 correct answers

Time-saving and Cross analysis ✅

What is the automated bidding strategy and its benefits?

Cross-referencing audience data with context to establish intent and set the appropriate bid is a complex and time-consuming task. Automation offers a way to alleviate this strain on marketing resources.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question the customer journey has become more complex, requiring a dedicated bidding strategy. Google’s solution is automated bidding. How can automated bidding benefit advertisers?

The customer journey has become more complex, requiring a dedicated bidding strategy. Google’s solution is automated bidding. How can automated bidding benefit advertisers?

• Allows advertisers to bid only for clicks from a specific group.
• Guarantees reduced conversion costs for advertisers.
• Allows advertisers to serve ads only at specific times.
• Is auction-specific to increase the chance for conversion.✅
• Uses machine learning to set bids, which saves time.✅

 correct answers

 Is auction-specific to increase the chance for conversion. and Uses machine learning to set bids, which saves time.✅

explanation

Automated bidding allows for bid differentiation, with a high degree of precision based on the conversion opportunity of each auction. Automated bidding uses machine learning to algorithmically help you set the appropriate bid for each and every auction.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question your company wants to have greater success online. What are two ways that Google Ads can drive your business goals?

Your company wants to have greater success online. What are two ways that Google Ads can drive your business goals?

• Cap the number of ads you pay for, based on your business.
• Place your business’s ads on every available search engine.
• Coach your company to fully move to an online-only presence.
• Boost your conversions by connecting you to people in the moments that matter. ✅
• Help you reach a wider audience and maximize exposure. ✅

correct answer

Boost your conversions by connecting you to people in the moments that matter. ✅

Help you reach a wider audience and maximize exposure. ✅

explanation

Your advertising campaigns should center around the objectives you have for your business. Take a look at how Google Ads can fuel your business goals.
Get leads: Boost conversions by encouraging people to take action.
Build awareness: Reach a broad audience and maximize exposure.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question Amanda is the marketing manager for a plant nursery. She has a large number of campaigns and needs help keeping her bids relevant every day. How can automated bidding help her?

Amanda is the marketing manager for a plant nursery. She has a large number of campaigns and needs help keeping her bids relevant every day. How can automated bidding help her?

• By keeping her ads updated with new copy.
• By guaranteeing improved results.
• By automatically setting the maximum CPC bid limit.
• By setting her bids when auctions happen. ✅

correct answer

By setting her bids when auctions happen. ✅

explanation

A plant nursery marketing manager Amanda is looking for help keeping her bids relevant every day. automated bidding can help Amanda by setting her bids when auctions happen.
You can implement a Google Ads automated bidding strategy to get the benefits of auction-time bidding.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question Alex has only a limited budget, and he needs to use it effectively. How do smart shopping campaigns simplify the process of advertising with a limited budget?

Alex has only a limited budget, and he needs to use it effectively. How do smart shopping campaigns simplify the process of advertising with a limited budget?

• By attempting to reduce daily spend to a minimum.
• By only displaying ads at times of low-search traffic.
• By displaying ads only on low-traffic websites.
• By automating bidding to maximize conversion value. ✅

correct answer

By automating bidding to maximize conversion value. ✅

explanation

Smart shopping campaigns simplify the process of advertising with a limited budget. Using smart shopping campaign Alex can automate bidding to maximize conversion value. Smart Shopping campaigns simplify your campaign management, maximize your conversion value, and expand your reach.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.