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You want to find new, high-value customers using their data. Which audience solution should you use?

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Below is the answer and explanation for the question you want to find new, high-value customers using their data. Which audience solution should you use?

You want to find new, high-value customers using their data. Which audience solution should you use?

  • Affinity
  • Customer Match
  • In-Market
  • Similar Audiences ✅

Correct answer

Similar Audiences ✅

explanation

Similar audience is an audience developed or based on existing data such as email, address, phone number, or device ID.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

What are two Google findings (based on internal research) regarding six-second ads? (Choose two.)

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  • Stronger brand response is found from ads that are viewable only, as compared to ads that are viewable and audible.
  • Ads with a person speaking directly to camera had lower ad recall.
  • Text slides, subtitles, and voiceovers are associated with higher brand awareness.
  • Ads that include the product on-screen had higher ad recall. ✅
  • Six-second ads on YouTube drove the same ad recall as 30-second versions on other sites. ✅

Correct Answers

Ads that include the product on-screen had higher ad recall ✅and Six-second ads on YouTube drove the same ad recall as 30-second versions on other sites.✅

explanation

The two Google findings regarding six-second ads are that it drove the same ad recall on YouTube as 30-second versions on other sites and It had higher ad recall if it include the product on screen

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

How does an advertiser benefit from using Google Surveys?

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Below is the answer and explanation for the question how does an advertiser benefit from using Google Surveys?

How does an advertiser benefit from using Google surveys?

  • Google Surveys can see what people are searching for and find related topics.
  • Google Surveys can discover the top questions the advertiser’s target audience is asking.
  • Google Surveys can plan an ad campaign by trend spotting and now casting.
  • Google surveys can validate the advertiser’s idea through the world’s largest focus group. ✅

Correct Answer

Google Surveys can validate the advertiser’s idea through the world’s largest focus group.

explanation

We have access to the world’s largest focus group via Google Surveys, a part of Google analytics solutions. This is how an advertiser benefit from using Google surveys.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Leigh’s client, a car dealership, asks her to reach highly qualified consumers ready to make a purchase. Which Intent audience on YouTube should Leigh use?

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Below is the answer and explanation for the question leigh’s client, a car dealership, asks her to reach highly qualified consumers ready to make a purchase. Which Intent audience on YouTube should Leigh use?

Leigh’s client, a car dealership, asks her to reach highly qualified consumers ready to make a purchase. Which Intent audience on YouTube should Leigh use?

  • Custom Affinity audiences
  • Consumer audiences
  • Qualified audiences
  • In-Market audiences ✅

Correct Answer

In-Market audiences ✅

explanation

Leigh’s client asks her to reach highly qualified consumers ready to make a purchase, Leigh should use in-market audiences. In-market audience segments enable you to reach people who have indicated intent to purchase.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

How does an advertiser benefit from using Google Trends?

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Below is the answer and explanation for the question how does an advertiser benefit from using Google Trends?

How does an advertiser benefit from using Google Trends?

  • Google Trends can plan an ad campaign by trendspotting and nowcasting.
  • Google Trends can browse case studies showing how past ad campaigns have succeeded.
  • Google Trends can validate an idea by asking the audience directly.
  • Google Trends can discover the top questions their target audience is asking. ✅

Correct Answer:

Google Trends can discover the top questions their target audience is asking. ✅

explanation

An advertiser benefit from using Google Trends:
Discovery: See what people are searching for right now and find related topics that matter to your audience.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

YouTube and Google Video solutions are specifically tuned to your business’ marketing objectives. They can increase awareness by keeping your brand at the top of customers’ minds. They can boost consideration by inviting customers to engage with your brand during high-intent moments. What other marketing objective can YouTube and Google video solutions fulfill?

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Below is the answer and explanation for the question YouTube and Google Video solutions are specifically tuned to your business’ marketing objectives. They can increase awareness by keeping your brand at the top of customers’ minds. They can boost consideration by inviting customers to engage with your brand during high-intent moments. What other marketing objective can YouTube and Google video solutions fulfill?

YouTube and Google Video solutions are specifically tuned to your business’ marketing objectives. They can increase awareness by keeping your brand at the top of customers’ minds. They can boost consideration by inviting customers to engage with your brand during high-intent moments. What other marketing objective can YouTube and Google video solutions fulfill?

  • They can entice users to provide their information.
  • They can reduce unwanted clicks from competitors.
  • They can forecast reductions in pricing for keywords.
  • They can spur meaningful actions you can measure. ✅

correct Answer

They can spur meaningful actions you can measure. ✅

explanation

YouTube and Google Video solutions are tuned to your desired marketing objectives. Google data and tools can deliver the right mix of ad formats, inventory, targeting, and measurement solutions to achieve business outcomes such awareness, consideration, and action. Action – Take meaningful actions you can measure.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

By design, YouTube advertising specifically delivers three distinct business outcomes to advertisers. What are the three business outcomes YouTube, by design, delivers?

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Below is the answer and explanation for the question by design, YouTube advertising specifically delivers three distinct business outcomes to advertisers. What are the three business outcomes YouTube, by design, delivers?

By design, YouTube advertising specifically delivers three distinct business outcomes to advertisers. What are the three business outcomes YouTube, by design, delivers?

  • Listening, monitoring, following up
  • Verification, confirmation, response
  • Identity, recommendation, meaning
  • Awareness, consideration, action ✅

correct answer

Awareness, consideration, action ✅

explanation

YouTube and Google have various ad formats that allow our products to align with your customer marketing objectives. YouTube and Google Video Partners solutions are tuned to your desired marketing objectives: Awareness, Consideration, and Action.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Ira’s planning a YouTube campaign for a new bridal shop looking to attract brides-to-be. He’s sure that Intent audience solutions offer the best chance at success. Which intent audience solution should he recommend to this particular client?

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Below is the answer and explanation for the question Ira’s planning a YouTube campaign for a new bridal shop looking to attract brides-to-be. He’s sure that Intent audience solutions offer the best chance at success. Which intent audience solution should he recommend to this particular client?

Ira’s planning a YouTube campaign for a new bridal shop looking to attract brides-to-be. He’s sure that Intent audience solutions offer the best chance at success. Which intent audience solution should he recommend to this particular client?

  • Persona match
  • Targeted brand
  • Store visits
  • Life events ✅

correct answer

Life events ✅

explanation

Life events targeting helps you to target consumers at important transition points in their lives. For Ira’s YouTube campaign, life events intent audience solution will help her to attract brides-to-be for a new bridal shop.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Of the available first-party audience solutions for YouTube, which would help you find future customers with audience profiles of 35-54-year-olds, researching motorcycles, likely on an iPhone?

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Below is the answer and explanation for the question of the available first-party audience solutions for YouTube, which would help you find future customers with audience profiles of 35-54-year-olds, researching motorcycles, likely on an iPhone?

Of the available first-party audience solutions for YouTube, which would help you find future customers with audience profiles of 35-54-year-olds, researching motorcycles, likely on an iPhone?

  • Customer match
  • Remarketing
  • Exact match
  • Similar audiences ✅

correct answer

Similar audiences ✅

explanation

Similar audiences is one of three audience solutions on YouTube. It would help you find future customers with audience profiles of 35-54-year-olds, researching motorcycles, likely on an iPhone. Similar Audience: Find new customers that are similar to existing ones.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

What’s the best description of affinity audiences on YouTube?

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Below is the answer and explanation for the question what’s the best description of affinity audiences on YouTube?

What’s the best description of affinity audiences on YouTube?

  • Affinity audiences on YouTube reach people based on what they’re actively researching, intent to purchase indicators, and surveys.
  • Affinity audiences on YouTube reach people based on their age, connections, and product count.
  • Affinity audiences on YouTube reach people based on operating system, device type, and mobile carrier.
  • Affinity audiences on YouTube reach people based on their lifestyle, interests, and consumption habits. ✅

correct answer

Affinity audiences on YouTube reach people based on their lifestyle, interests, and consumption habits. ✅

explanation

Definition of affinity audiences: People who are truly passionate about a topic versus those that are merely interested. A holistic picture of someone’s lifestyle, interests, and consumption habits.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.