Categories

What are two reasons a marketer might use Responsive Display Ads? (Choose two.) Select All Correct Responses

Below is the answer ad explanation for what are two reasons a marketer might use responsive display ads?

What are two reasons a marketer might use responsive display ads?

  • Insight: Provides more robust industry data than other ad formats.
  • Improved communication: Respond immediately to any website visitor query with an automated speech system or text.
  • Guidance: Gives instruction to users on how to adjust ad size, appearance, and format to fit a specific ad slot.
  • Extended reach: Create ads that serve in most ad slot sizes, into both native and non-native inventory. ✅
  • Cost-effective: Get more conversions at a similar cost-per-acquisition. ✅

Correct Answer

  • Extended reach: Create ads that serve in most ad slot sizes, into both native and non-native inventory. ✅
  • Cost-effective: Get more conversions at a similar cost-per-acquisition. ✅

Explanation

We tend to see 50% more conversions at a similar cost-per-acquisition (CPA) when advertisers add responsive display ads to their image ad campaigns. That is why it is considered cost effective compared to other formats.
responsive display ads give you the ability to upload your own assets and create ads that serve in all ad slot sizes, into both native and non-native inventory. This ability makes its reach extended.

The above question is related to Google ads display certification. You can find all the updated questions and answers related to Google ads display certification on the “Google ads display certification” page. If you find the update in question or answers, do comment on this page and let us know. I will update the answers as soon as possible.

To learn more about Google ads display certification: Skillshop display ads certification.

Was this article helpful?

Support us to keep up the good work and to provide you even better content. Your donations will be used to help students get access to quality content for free and pay our contributors’ salaries, who work hard to create this website content! Thank you for all your support!

Reaction to comment: Cancel reply

What do you think about this article?

Your email address will not be published. Required fields are marked.