Search Engine Submission


When a marketer provides a URL to a search engine to make the search engine aware of the website or webpage.


Minimally, search engine submission includes providing the URL of the website or a page that is under consideration. Additional contact information may also be requested by search engines, which include the name or email address.

Different policies exist in search engines for including URLs. Only the main URL of the site might be demanded by some search engines, making the claim that the other information on the site will be spidered. Other engines might demand the submission of all pages. URL addition is also marked by variation because some engines have sought to deter mass submission in order to reduce spam.

Pages/sites can be submitted automatically as well as manually. When submitting it manually, one has to go to every ‘Add URL’ page and fill up the forms separately. However, the information is filled only for a one-time in automatic submissions as the required data is consequently used by a software program to be assigned to different search engines.

A common error is when people mix up search engine optimization with search engine submission. Merely going through the submission is not helpful in optimizing the pages and obtaining better rankings. The fact is that badly-optimized webpages can perform worse than un-optimized pages.

Related Terms:

Manual Submission, Search Engine Optimization

Check out other Glossary Articles on Online Advertising Glossary and Digital Marketing Glossary


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