Below is the answer and explanation for the question of the storytelling methods recommended for YouTube campaigns, which one uses a long-piece format creative ad to deliver a brand’s messaging and shorter ads to reinforce it?

Of the storytelling methods recommended for YouTube campaigns, which one uses a long-piece format creative ad to deliver a brand’s messaging and shorter ads to reinforce it?

• The tease, amplify, echo method
• The direct-shot storytelling method
• The answer/user/question method
• The follow-up storytelling method ✅

correct answer

The follow-up storytelling method ✅

explanation

The follow-up storytelling method: Viewers are served one longer piece of creative, followed by shorter ads reminding them what they watched.
In the follow-up storytelling method, long-piece format creative ad to deliver a brand’s messaging and shorter ads to reinforce it, is used.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question which one of Google’s data-driven tools is part of Google analytics solutions?

Which one of Google’s data-driven tools is part of Google analytics solutions?

• Google trends
• Google video 360
• Think with google
• Google surveys ✅

correct answer

Google surveys ✅

explanation

Google surveys, a data-driven tools of Google is part of Google analytics solutions. Google has access to the world’s largest focus group via Google surveys, a part of Google analytics solutions.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question what information can YouTube analytics provide about where people are watching your videos?

What information can YouTube analytics provide about where people are watching your videos?

• Engagement and drop-off
• Bounce rate and sessions
• Date of visit and restarts
• Traffic source and device ✅

correct answer

Traffic source and device ✅

explanation

YouTube analytics provides you information about traffic source and device. It can help you understand where people are watching your videos from and what are the devices they are using to watch your video.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question  how can Google’s In-market audience signals help an advertiser connect with their target audience?

How can Google’s In-market audience signals help an advertiser connect with their target audience?

• By reaching people who have recently experienced a major change in lifestyle.
• By reaching people based on where they shop or eat.
• By reaching people who are subscribed to channels related to their products.
• By reaching people performing searches with the intent to buy or searching for competitive products. ✅

correct answer

By reaching people performing searches with the intent to buy or searching for competitive products. ✅

explanation

In-market audiences is a powerful way for advertisers to influence people who are actively researching with the intent to buy — including those thinking of buying from competitors. Google’s In-market audience signals help an advertiser connect with their target audience by reaching people performing searches with the intent to buy or searching for competitive products.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question Ajay’s meeting with a client who’s considering YouTube advertising. The client wants to better understand why users choose YouTube. Ajay shares information on YouTube’s extensive reach and the opportunity it provides for users to connect with a community. What are two other reasons users choose YouTube? (Choose two.)

Ajay’s meeting with a client who’s considering YouTube advertising. The client wants to better understand why users choose YouTube. Ajay shares information on YouTube’s extensive reach and the opportunity it provides for users to connect with a community. What are two other reasons users choose YouTube? (Choose two.)

• Users can create videos from Google’s vast libraries of stock footage.
• It allows users to upload videos for a nominal fee.
• Its free-trial period can be extended upon request.
• Users can connect with creators directly. ✅
• It showcases rich and diverse content. ✅

correct answers

Users can connect with creators directly. ✅

It showcases rich and diverse content. ✅

explanation

The other two reasons are that users can connect with creators directly and It showcases rich and diverse content. Users choose YouTube for the rich and diverse content, a community they can connect with, and creators they can engage with.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question which YouTube analytics report can give you the average view duration for all of the videos on your brand’s channel?

Which YouTube analytics report can give you the average view duration for all of the videos on your brand’s channel?

• The frequency report
• The watch regularity report
• The view demographic report
• The audience retention report ✅

correct answer

The audience retention report ✅

explanation

The audience retention report is the YouTube analytics report that can give you the average view duration for all of the videos on your brand’s channel.
Now for the real test: are people watching your entire video? Use the audience retention report to get an overall sense of how well your video held it audience.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question in the ABCD recommendations Google created for YouTube advertising, the A stands for attract and the B for brand. What do the C and D stand for? 

In the ABCD recommendations Google created for YouTube advertising, the A stands for attract and the B for brand. What do the C and D stand for?

• Call-to-action and disrupt
• Callout and distract
• Callout and divert
• Connect and direct ✅

correct answer

Connect and direct ✅

explanation

In the ABCD recommendations Google created for YouTube advertising, C and D stand for connect and direct respectively.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question Nadia’s client is concerned about losing their presence in customer living rooms. Nadia knows YouTube would be an excellent solution for the client’s problem. What’s a compelling reason YouTube would be a good solution for her client to consider?

Nadia’s client is concerned about losing their presence in customer living rooms. Nadia knows YouTube would be an excellent solution for the client’s problem. What’s a compelling reason YouTube would be a good solution for her client to consider?

• Televisions are the primary device used for accessing YouTube, and they’re most frequently found in living rooms.
• 95% of users access videos on YouTube in a living room, using any type of  internet-capable device.
• 75% of users who watched a commercial on TV will search for that same ad on YouTube from a living room.
• The living room, once ruled by broadcast TV and physical media, is YouTube’s fastest-growing platform. ✅

correct answer

The living room, once ruled by broadcast TV and physical media, is YouTube’s fastest-growing platform. ✅

explanation

A compelling reason of YouTube being a good solution for her client to consider is The living room, once ruled by broadcast television and physical media, is now the fastest growing platform for YouTube. Over the past decade, the world has witnessed an unprecedented shift in the way users consume — and the way creators distribute — video content.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question what are the two types of bidding available for TrueView for action to help drive conversions? (Choose two.)

What are the two types of bidding available for TrueView for action to help drive conversions? (Choose two.)

• Target return on ad spend
• Enhanced cost-per-click
• Target on-page position
• Target cost-per-acquisition ✅
• Maximize conversions ✅

correct answers

Target cost-per-acquisition ✅

Maximize conversions ✅

explanation

There are the two types of bidding approaches available for TrueView for action to help drive conversions:
Target cost-per-acquisition: With target CPA bidding, the campaign always works to hit your desired CPA and allows you to achieve more conversions at a stronger ROI without manual optimization.
Maximize conversions: With maximize conversions, the campaign captures as many conversions as possible within a given budget.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question what is one reason an advertiser would choose YouTube for action?

What is one reason an advertiser would choose YouTube for action?

• Over 85% of people search for a product on Google, then use YouTube to learn more about it before they purchase.
• Over 65% of people search for a product on Google, then use YouTube to learn more about it before they purchase.
• Over 75% of people search for a product on Google, then use YouTube to learn more about it before they purchase.
• Over 55% of people search for a product on Google, then use YouTube to learn more about it before they purchase. ✅

correct answer

Over 55% of people search for a product on Google, then use YouTube to learn more about it before they purchase. ✅

explanation

More than 55% of people search for a product on Google and then learn more by going to YouTube before they buy it. This is the one reason an advertiser would choose YouTube for action.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.