Below is the answer and explanation for the question if your client wants to pay only when someone views an ad, you should use:

If your client wants to pay only when someone views an ad, you should use:

• A) YouTube homepage ads
• B) Text ads
• C) Viewable cost-per-thousand-impressions (vCPM) bidding
• D) TrueView in-stream ads ✅

correct answer

TrueView in-stream ads ✅

explanation

Use this format when you have video content you’d like to promote before other videos on YouTube and across the Google display network. Your video ad plays before, during, or after other videos. After 5 seconds, the viewer has an option to skip the ad. You pay when a viewer watches 30 seconds of your video (or the duration if it’s shorter than 30 seconds) or interacts with your video, whichever comes first.

Viewers see videos they’re curious about, and you get more views from an audience you know is interested. Because you choose what you want to pay for a view, you get the right audience at the right price. Unlike cost-per-impression (CPM) pricing, you won’t need to pay every time your ad is shown.
Read more here: https://support.google.com/adwords/answer/2375464

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.       

Below is the answer and explanation for the question which is the best tip for optimizing a TrueView video for viewer engagement?

Which is the best tip for optimizing a TrueView video for viewer engagement?

• Add exclusions to the campaign
• Look at engagement rate for targeting and focus on the methods with the highest view through rate ✅
• Run both an in-stream and a video discovery version of the ad
• Increase each target group’s bid by 100%

correct answers

Look at engagement rate for targeting and focus on the methods with the highest view through rate ✅

explanation

Video ads provide a range of viewer actions that can be measured and tracked so you can better achieve your advertising goals. For example:

• If you find that your video ad’s view rate is lower than ads in your other campaigns, you can adjust your campaigns for a higher view rate.
• If your cost-per-view (CPV) is higher than your target CPV and you’re willing to reach a broader audience, try adjusting to a lower CPV.
• If you’re not achieving your clickthrough rate (CTR) or CPV goals (and are paying much less), you can consider increasing your CPV or CTR.

Read more here: https://support.google.com/adwords/answer/3013684

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.     

Below is the answer and explanation for the question on mobile alone, what platform reaches more 18- to 49-year-olds than any broadcast or cable TV network?

On mobile alone, what platform reaches more 18- to 49-year-olds than any broadcast or cable TV network?

• Google Maps
• YouTube ✅
• Gmail
• Google+

correct answer

YouTube ✅

explanation

 In an average month, 18+ year olds in the United States spend more time watching YouTube than any television network. On mobile alone, more 18- to 49-year-olds watch YouTube during prime time in the United States than they do the top 10 prime-time shows combined.Over the last two years, the number of small- and medium-sized businesses advertising on YouTube has doubled.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.     

Below is the answer and explanation for the question Google helps marketers connect with people using what three kinds of data?

Google helps marketers connect with people using what three kinds of data?

• Passion, purchase intent, and personalization ✅
• Declared, social, and offline
• Demographic, purchase intent, and declared
• Declared, matched, and demographic

correct answer

Passion, purchase intent, and personalization ✅

explanation

Google helps marketers connect with the right people by using deeper layers of information to understand who they are and what they want in the moment. This includes:

• Passion: Connecting with people based on their passions using Google’s affinity audiences and custom affinity audiences
• Purchase intent: Connecting with people based on their purchase intent using Google’s in-market audiences
• Personalization: Connecting with people with personalized targeting using the brand’s first-party data. This is done using Google customer match, similar audiences, and remarketing.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.                          

Below is the answer and explanation for the question which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?

Which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?

• A) The targeting options that were used
• B) Clickthrough rate (CTR) and cost-per-click (CPC)
• C) View rate and cost-per-click (CPC)
• D) View rate, cost-per-view (CPV), and follow-on views ✅

correct answer

View rate, cost-per-view (CPV), and follow-on views ✅

explanation

So, you’ve uploaded your videos to YouTube, and have been running your TrueView campaign for a while. Video ads provide a range of viewer actions that can be measured and tracked so you can better achieve your advertising goals. For example:

• If you find that your video ad’s view rate is lower than ads in your other campaigns, you can adjust your campaigns for a higher view rate.
• If your cost-per-view (CPV) is higher than your target CPV and you’re willing to reach a broader audience, try adjusting to a lower CPV.
• If you’re not achieving your clickthrough rate (CTR) or CPV goals (and are paying much less), you can consider increasing your CPV or CTR.

Read more here: https://support.google.com/partners/answer/3013684

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible. 

Below is the answer and explanation for the question to run a TrueView video ad, the video must be uploaded to:

To run a TrueView video ad, the video must be uploaded to:

• A) any video hosting site
• B) YouTube, with the privacy settings changed to “public” or “unlisted” ✅
• C) an advertiser’s website
• D) YouTube, with the privacy settings changed to “private”

correct answer

YouTube, with the privacy settings changed to “public” or “unlisted” ✅

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible. 

Below is the answer and explanation for the question your agency wants to run an ad campaign that reaches audiences that are hard to find on TV, impacts customers with engaging formats, and allows your team to measure and optimize their campaigns in near real time. Where can you advertise to accomplish all three of these objectives?

Your agency wants to run an ad campaign that reaches audiences that are hard to find on TV, impacts customers with engaging formats, and allows your team to measure and optimize their campaigns in near real time. Where can you advertise to accomplish all three of these objectives?

• TV
• YouTube ✅
• Radio
• Your local newspaper

correct answer

YouTube ✅

explanation

Google’s massive cross-platform reach and solutions can complement TV by connecting with consumers across all screens, impacting audiences with content they love (in engaging ad formats), and driving measurable results with near-real-time optimization of campaigns.

Consumers are watching video online more than ever before and marketers have new opportunities to reach these people where they spend their time. YouTube has over a billion users — almost one-third of all people on the Internet — and every day people watch hundreds of millions of hours on YouTube and view billions of videos.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.  

Below is the answer and explanation for the question you want to plan YouTube media in terms of reach and frequency, talk in terms of GRPs and cost per points. What Google measurement solution will you use?

You want to plan YouTube media in terms of reach and frequency, talk in terms of GRPs and cost per points. What Google measurement solution will you use?

• Google consumer surveys
• Brand lift
• Google’s reach solutions ✅
• Sales lift

correct answer

Google’s reach solutions ✅

explanation

Google’s reach solutions will help you plan YouTube media in terms of reach and frequency, talk in terms of GRPs and cost per points.

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.    

Below is the answer  for the question the initial remarketing list size for video campaigns includes users from the past:

The initial remarketing list size for video campaigns includes users from the past:

• A) You can’t include visitors from past days
• B) 30 days ✅
• C) 15 days
• D) 540 days

correct answer

30 days ✅

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.    

Below is the answer and explanation for the question targeting lets advertisers place ads on specific websites, YouTube videos, and YouTube partner channels with TrueView ads.

Targeting lets advertisers place ads on specific websites, YouTube videos, and YouTube partner channels with TrueView ads.

• A) Topic
• B) Interest
• C) Contextual
• D) Placement ✅

correct answer

Placement ✅

explanation

Placements:  Target unique channels, videos, apps, websites, or placements within websites. For example, you can target an entire high traffic blog or just the homepage of a popular news site. Placements can include:

• YouTube channels
• YouTube videos
• Websites on the display network
• Apps on the display network

Read more here: https://support.google.com/partners/answer/2454017

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.