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What conversion data can be uploaded using bulksheets?

Below is the answer and explanation for the question what conversion data can be uploaded using bulksheets?

What conversion data can be uploaded using bulksheets?

  • Google Analytics goal data
  • Google Ads conversions data
  • Custom Floodlight variable data
  • Offline conversion data ✅

correct answer

Offline conversion data ✅

Explanation

Edit the downloaded bulksheet to do any of the following:

  • Add a conversion that is attributed to a click ID or visit ID: This allows you to account for returns, fraud, and so forth.
  • Add a conversion that is attributed to an ad, keyword, or product group: This is great for call tracking or other forms of offline conversions.
  • Change information about an existing conversion: For example, you may want to change a conversion for discounts applied after an online purchase, returns with a restocking fee, or credits.

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.                      

What is the Search Ads 360 account hierarchy?

Below is the answer and explanation for the question what is the search ads 360 account hierarchy?

What is the Search Ads 360 account hierarchy?

  • gency > Advertiser > Engine > Campaign > Ad Group > Ad > Keyword
  • Agency > Advertiser > Engine > Campaign > Keyword
  • Advertiser > Engine > Campaign >Keyword
  • Agency > Advertiser > Engine > Campaign > Keyword > Ad Group > Ad ✅

correct answer

Agency > Advertiser > Engine > Campaign > Keyword > Ad Group > Ad ✅

Explanation

Just as many advertising agencies maintain separate teams to manage search and social marketing for multiple advertisers, in Search Ads 360, you can manage multiple advertisers under a single agency network.

Each of these advertisers contains its own group of engine accounts and campaigns, as well as its own set of users who can view reports and edit settings.

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.                      

What setting should be applied to a floodlight tag passing offline conversion data?

Below is the answer and explanation for the question what setting should be applied to a floodlight tag passing offline conversion data?

What setting should be applied to a Floodlight tag passing offline conversion data?

  • Image tag only
  • Dynamic tag
  • Primary source is retail
  • Primary source is offline ✅

correct answer

Primary source is offline ✅

Explanation

If you use Search Ads 360 to upload offline conversions—to enhance your reports, for use in automated rules, or for optimization in a bid strategy or a conversion goal—indicate which Floodlight activities you use to primarily track offline conversions.

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible

When a Search Ads 360 advertiser is added with a different currency than the linked Campaign Manager advertiser, which product sets the currency for that Search Ads 360 advertiser?

Below is the answer and explanation for the question when a search ads 360 advertiser is added with a different currency than the linked campaign manager advertiser, which product sets the currency for that search ads 360 advertiser?

When a Search Ads 360 advertiser is added with a different currency than the linked Campaign Manager advertiser, which product sets the currency for that Search Ads 360 advertiser?

  • Each product uses separate currencies
  • Campaign Manager
  • Display & Video 360
  • Search Ads 360 ✅

correct answer

Search Ads 360 ✅

Explanation

 Search Ads 360 agencies, advertisers, and engine accounts each have their own currency settings. When you view a report in Search Ads 360, monetary values are in the currency of the component you’re scoped to:

  • Agency-level reports are in the agency’s currency: If the advertisers in an agency have different currencies, Search Ads 360 converts them all to the agency’s currency in an agency-level report.
  • Advertiser-level reports are in the advertiser’s currency: If the engine accounts in an advertiser have different currencies, Search Ads 360 converts them all to the advertiser’s currency in an advertiser-level report.
  • Engine account-level reports are in the engine account’s currency: You set this currency in the engine account itself before the first sync into Search Ads 360. After the first sync, any currency changes you make in the engine will be ignored by search ads 360.

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.                      

What permissions are needed to create an advertiser?

Below is the answer and explanation for the question what permissions are needed to create an advertiser?

What permissions are needed to create an advertiser?

  • Read-only
  • Advertiser viewer
  • Advertiser user (edit access)
  • Agency Manager ✅

correct answer

Agency Manager ✅

Explanation

To create an advertiser in Search Ads 360, your Google account needs all of the following permissions:

  • In Search Ads 360, you need agency manager permissions.
  • In Campaign Manager, your user profile needs the Agency Admin role. Google accounts with multiple user profiles in Campaign Manager are not supported in Search Ads 360.If your Google account has been granted multiple user profiles in Campaign Manager, you won’t be able to create an advertiser in Search Ads 360, even if your Campaign Manager profiles have the correct roles.

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.       

Which three URLs are involved in a landing page test? (select three)Select All Correct Responses

Below is the answer and explanation for the question which three URLs are involved in a landing page test? (select three) select all correct responses

Which three URLs are involved in a landing page test? (select three) select all correct responses

  • Rule
  • Experiment ✅
  • Control ✅
  • Original ✅

correct answers

ExperimentControl, ✅ and Original ✅

Explanation

Before you get started with landing page tests, it’s helpful to establish a few terms that are used to identify the URLs in the test:

  • The original URL that you specified when you created a keyword. This URL will not be used while the test is in progress. When you stop a test, you can keep the original URL or replace it with a URL from the test.
  • The control URL that you specify when you create the test. Usually, this URL points to a landing page that you’ve been using for awhile (you may even point to the same landing page as the original URL). Search Ads 360 will redirect to this URL instead of the keyword’s original URL for a percentage of the clicks that a keyword generates.
  • One or more experiment URLs that you specify when you create the test. Search Ads 360 will redirect to these URLs instead of the keyword’s original URL for a percentage of the clicks that a keyword generates.

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.                      

If bids on keywords in a bid strategy are manually overwritten, how long will it take for the bid strategy to resume bidding on those keywords?

Below is the answer and explanation for the question if bids on keywords in a bid strategy are manually overwritten, how long will it take for the bid strategy to resume bidding on those keywords?

If bids on keywords in a bid strategy are manually overwritten, how long will it take for the bid strategy to resume bidding on those keywords?

  • 1 hour
  • 6 hours
  • 12 hours
  • 24 hours ✅

correct answer

24 hours ✅

Explanation

 When you manually override the max CPC, the new max CPC will remain for 24 hours; the Search Ads 360 optimization system will not update the max CPC during this time. After 24 hours, Search Ads 360 will resume optimizing your bids to meet the goals of the bid strategy, starting at the manually set max CPC.

What step would be taken to check if an inventory management template has created any entities?

Below is the answer and explanation for the question what step would be taken to check if an inventory management template has created any entities?

What step would be taken to check if an inventory management template has created any entities?

  • Check the template’s progress bar
  • Filter for errors in the reporting dashboard
  • Create an Executive Report with no filters
  • Apply an “Inventory template ID” filter ✅

 correct answer

Apply an “Inventory template ID” filter ✅

Inventory management in Search Ads 360 can use data from an inventory feed to generate search campaigns, ad groups, text ads, keywords, and Google Ads sitelinks. To check if an inventory management template has created any entities you can apply an “Inventory template ID” filter.

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.                      

When a Search Ads 360 advertiser is linked to Campaign Manager, which product sets the timezone?

Below is the answer and explanation for the question when a search ads 360 advertiser is linked to campaign manager, which product sets the timezone? 

When a search ads 360 advertiser is linked to campaign manager, which product sets the timezone?

  • Display & Video 360
  • Search Ads 360
  • Each product uses separate time zones
  • Campaign Manager ✅

correct answer

Campaign Manager ✅

Explanation

The Campaign Manager account’s time zone is set by a Google Marketing Platform Services representative when your Campaign Manager advertiser is created. You can view the Campaign Manager time zone in your Search Ads 360 advertiser settings.

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.                      

Which two types of uploads can be made through an sFTP endpoint? (select two)Select All Correct Responses

Below is the answer and explanation for the question which two types of uploads can be made through an sFTP endpoint? (select two)Select All Correct Responses

Which two types of uploads can be made through an sFTP endpoint? (select two)Select All Correct Responses

  • Google Search history
  • Inventory management feeds
  • Bulksheets ✅
  • Conversions ✅

correct answers

Bulksheets ✅ and Conversions ✅

Explanation

To create or edit large numbers of items in Search Ads 360, such as campaigns, keywords, and labels, add the new or updated items to a specially formatted spreadsheet (called a bulksheet) and upload the bulksheet to Search Ads 360. You can also use bulksheets to upload offline conversions or edit existing conversions for search engine accounts.

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.