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You’re using target search page location bidding. You know it’s working because you see your ad

Below is the answer and explanation for the question you’re using target search page location bidding. You know it’s working because you see your ad

You’re using target search page location bidding. You know it’s working because you see your ad

On the first page of Google search results or in the top positions ✅
Repeatedly mixed in with the organic search results
On the second page of Google search results or in the second positions
At the bottom of the every page of search results

correct answer

On the first page of Google search results or in the top positions ✅

explanation

You’re using target search page location bidding. You know it’s working because you see your ad on the first page of Google search results or in the top positions. “Target search page location” is a type of flexible bid strategy that automates bidding across multiple campaigns, ad groups, and keywords to show your ad on the top of the page or on the first page of Google search results.

The above question and explanation are related to Google ads search certification exam. You can find all the updated Google ads search certification answers on the “Google ads search assessment answers” page. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

You can add a “+”modifier in front of the words in a broad match keyword to

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Below is the answer and explanation for the question you can add a “+”modifier in front of the words in a broad match keyword to

You can add a “+”modifier in front of the words in a broad match keyword to

Specify that someone’s search must include certain words or their close variations ✅
Indicate that this keyword should be dynamically inserted in your ad text
Specify that certain words and their close variants be prioritized
Override a negative keyword with a positive one

correct answer

Specify that someone’s search must include certain words or their close variations ✅

explanation

You can add a “+” modifier in front of the words in a broad match keywords to specify that someone’s search must include certain words or their close variations. By adding a modifier, your ads can only show when someone’s search contains those modified terms, or close variations of the modified terms, in any order. The modifier won’t work with phrase match or exact match keywords.

Learn more about Google ads search certification answers: Google ads search skillshop.

An advertiser makes edits to an ad and notices that its position is then lower than that of the previous version. What’s the most likely cause?

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Below is the answer and explanation for the question an advertiser makes edits to an ad and notices that its position is then lower than that of the previous version. What’s the most likely cause?

An advertiser makes edits to an ad and notices that its position is then lower than that of the previous version. What’s the most likely cause?

The Quality Score for the account was reset after the ad was edited.
The edited ad is less relevant to the keywords within the ad group. ✅
The edited ad has a lower conversion rate after the changes were made.
The advertiser’s landing page is down for maintenance.

correct answer

The edited ad is less relevant to the keywords within the ad group. ✅

explanation

An advertiser makes edits to an ad and notices that its position is then lower than that of the previous version. The most likely cause is that The edited ad is less relevant to the keywords in the ad group. Ad position is determined by a formula called Ad Rank that gives your ad a score based on your bid, the quality of your ads and landing page, and the expected impact of extensions and other ad formats. So even if your competition bids more than you, you can still win a higher position — at a lower price — with highly relevant keywords and ads.

Learn more about Google ads search certification answers: Google ads search skillshop.

An advertiser selling computer monitors is writing new ad text for an existing ad group. Which meets Google Ads Editorial and professional requirements?

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Below is the answer and explanation for the question an advertiser selling computer monitors is writing new ad text for an existing ad group. Which meets Google Ads Editorial and professional requirements?

An advertiser selling computer monitors is writing new ad text for an existing ad group. Which meets Google Ads Editorial and professional requirements?

BUY affordable LCDs
**Free** shipping on LCDs
Cheap, cheap, cheap monitors
20-70% off LCD monitors ✅

correct answer

20-70% off LCD monitors ✅

explanation

An advertiser selling computer monitors is writing new ad text for an existing ad group, “20-70% off LCD monitors” meets Google Ads editorial and professional requirements.

Learn more about Google ads search certification answers: Google ads search skillshop.

Which option can you use to capture potential business later in the day, even on a limited budget

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Below is the answer and explanation for the question which option can you use to capture potential business later in the day, even on a limited budget

Which option can you use to capture potential business later in the day, even on a limited budget

Bid capping
Bid allocation
Ad automation
Ad delivery ✅

correct answer

Ad delivery ✅

explanation

Ad delivery option you can use to capture potential business later in the day, even on a limited budget. Your campaign’s ad delivery method determines how quickly your ads are shown and how long your budget lasts during a given day. Your ad delivery method is relevant if your campaign is limited by budget since it allows you to decide how quickly you want your budget to be spent. If your campaign isn’t limited by budget, the ad delivery method won’t be useful since your budget is high enough to enable your ads to serve throughout the entire day.

Learn more about Google ads search certification answers: Google ads search skillshop.

According to Google data, after seeing an ad on their smartphone, more than half of people

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Below is the answer and explanation for according to Google data, after seeing an ad on their smartphone, more than half of people

According to Google data, after seeing an ad on their smartphone, more than half of people

Do a mobile search ✅
Go to a store and buy the product
Go to the company’s website and buy the product
Send a text

correct answer

Do a mobile search ✅

explanation

More than half of people do a mobile search after seeing an ad on their smartphone. (According to Google data). It’s not just about seeing the ad. But even if people want to know, do, go or buy, they turn to their smart phone. It is officially confirmed that there are more searches on mobile than desktop.

Learn more about Google ads search certification answers: Google ads search skillshop.

High quality ratings for an ad can

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Below is the answer and the explanation for high quality ratings for an ad can

High quality ratings for an ad can

Increase its average cost-per-click (Avg. CPC) bid
Be achieved with an increase in bid
Improve its position ✅
Increase how often people click on it

correct answer

Improve its position ✅

explanation

High-quality ratings for an ad can improve its position. Quality Score is an estimate of the quality of your ads, keywords, and landing pages. Higher quality ads can lead to lower prices and better ad positions.

Learn more about Google ads search certification answers: Google ads search skillshop.

With call extensions, a customer who searches for Thai food on her mobile phone can see an ad for a Thai restaurant, along with a phone number, and make the call with one click. How is that priced

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Below is the answer and the explanation for the question with call extensions, a customer who searches for Thai food on her mobile phone can see an ad for a Thai restaurant, along with a phone number, and make the call with one click. How is that priced?

With call extensions, a customer who searches for Thai food on her mobile phone can see an ad for a Thai restaurant, along with a phone number, and make the call with one click. How is that priced?

The same as when someone clicks on an ad ✅
Flat fee, based on the caller’s phone model
Negotiated in advance, with bulk discounts
By the minute, based on the length of the call

correct answer

The same as when someone clicks on an ad ✅

explanation

A customer who searches for Thai food on her mobile phone can see an ad for a Thai restaurant and make the call with one click using call extension, which is priced the same as when someone clicks on an ad. Because you’re charged as usual for clicks on your ad, as well as for certain interactions that extensions provide. For example, you’re charged for clicking on a download button (app extensions), on a call button (call extensions), on a directions icon (location extensions), and so on.

Learn more about Google ads search certification answers: Google ads search skillshop.

Your client sells gardening supplies online. You suggest she use sitelinks because they can

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Below is the answer and the explanation for your client sells gardening supplies online. You suggest she use sitelinks because they can

Your client sells gardening supplies online. You suggest she use sitelinks because they can

take people to subpages on her site about gloves, tools, and fertilizer ✅
be used with Shopping campaigns
take people to blogs about gardening
bring people to her site from blogs about gardening

correct answer

take people to subpages on her site about gloves, tools, and fertilizer ✅

explanation

If your client sells gardening supplies online, you can suggest her to use sitelinks because it can take people to subpages on her site about gloves, tools, and fertilizer. Sitelinks can take people to specific pages on your site—your store hours, a specific product, or more. When someone clicks or taps on your links, they skip right to what they want to know or buy.

Learn more about Google ads search certification answers: Google ads search skillshop.

Which best describes the relationship between maximum cost-per-click (CPC) bids and ad Rank?

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Below is the answer and the explanation of the question which best describes the relationship between maximum cost-per-click (CPC) bids and ad Rank?

Which best describes the relationship between maximum cost-per-click (CPC) bids and ad Rank?

An increased CPC bid leads directly to a small increase in Ad Rank.
CPC bid only affects Ad Rank on the Search Network.
An increased CPC bid leads directly to a large increase in Ad Rank.
CPC bid is one factor that affects Ad Rank. ✅

correct answer

CPC bid is one factor that affects Ad Rank. ✅

explanation

CPC bid is one factor that affects AdRank.It best describes the relationship between max. CPC bids and AdRank.The main components of your Ad Rank are your bids and the quality of your ads and website. Google also incorporate the expected impact from your extensions and other ad formats when computing your Ad Rank. When estimating the expected impact of extensions and ad formats, Google consider such factors as the relevance, clickthrough rates, and the prominence of the extensions or formats on the search results page. So even if your competition has higher bids than yours, you can still win a higher position at a lower price by using highly relevant keywords, ads, and extensions.

Learn more about Google ads search certification answers: Google ads search skillshop.

You’re using target search page location bidding. You know it’s working because you see your ad

correct answer

explanation

You can add a “+”modifier in front of the words in a broad match keyword to

correct answer

explanation

An advertiser makes edits to an ad and notices that its position is then lower than that of the previous version. What’s the most likely cause?

correct answer

explanation

An advertiser selling computer monitors is writing new ad text for an existing ad group. Which meets Google Ads Editorial and professional requirements?

correct answer

explanation

Which option can you use to capture potential business later in the day, even on a limited budget

correct answer

explanation

According to Google data, after seeing an ad on their smartphone, more than half of people

correct answer

explanation

High quality ratings for an ad can

correct answer

explanation

With call extensions, a customer who searches for Thai food on her mobile phone can see an ad for a Thai restaurant, along with a phone number, and make the call with one click. How is that priced?

correct answer

explanation

Your client sells gardening supplies online. You suggest she use sitelinks because they can

correct answer

explanation

Which best describes the relationship between maximum cost-per-click (CPC) bids and ad Rank?

correct answer

explanation

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