Below is the answer and explanation for the question if you want to reach certain categories of apps with in-app display ads, or if you know the apps you want to target, you should:

If you want to reach certain categories of apps with in-app display ads, or if you know the apps you want to target, you should:

• A) Go to “campaign exclusions” from the display network tab
• B) Create a display network campaign targeted to mobile apps ✅
• C) Enable active view reporting
• D) Create a placement inclusion for mobile apps

correct answer

Create a display network campaign targeted to mobile apps ✅

explanation

The ads in your display network and search network with display select campaigns are automatically eligible to be shown in mobile apps if you selected “All features” (the default option) when creating your campaign. Your ads may show in mobile apps when a mobile app placement matches the targeting that you’ve set for your campaign.

Read more here: https://support.google.com/adwords/answer/6360818

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question for someone who wants to run a display network campaign, which tool is best suited for providing targeting ideas and estimates?

For someone who wants to run a display network campaign, which tool is best suited for providing targeting ideas and estimates?

• A) Display planner ✅
• B) Display ad builder
• C) Display ad preview and diagnosis
• D) Display keyword planner

correct answer

Display planner ✅

explanation

Display planner shows you the potential reach and cost of targeting ideas to help you plan your display network campaigns. The forecasts can help you understand how your ad groups could perform and historical costs can guide you to the ideas that are within your budget.

Read more here: https://support.google.com/adwords/answer/3056115?hl=en

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question which of the following is true about apps?

Which of the following is true about apps?

• The majority of Android apps have been downloaded
• Most smartphone users download apps on a weekly basis
• Once a customer downloads an app, they will be likely to return
• The number of app installs on Android tablets is increasing ✅

correct answer

The number of app installs on Android tablets is increasing ✅

explanation

Everybody is moving towards mobile. It is easy and convenient using mobile for shopping, searching, gaming and other stuffs. Businesses are focusing building strong relationship with their customer by having space in their mobiles. Customers are also find useful to download app instead of access services on mobile browsers. For example, mobile games come under apps. Now analyze if there would not be app, how many people would play games using mobile browsers.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question the mobile app acquisition reports provide data for which of the following?

The mobile app acquisition reports provide data for which of the following?

• How many times your mobile apps was installed and opened. ✅
• How users spend time outside of your app
• The type of targeting that has the lowest cost–per–acquisition
• How much data your app has acquire

correct answer

How many times your mobile apps was installed and opened. ✅

explanation

Acquisition reports let you compare traffic from different sources, from your AdWords campaign to non-AdWords sources. You can use this information to invest your budget in sources that send you high-quality traffic.

The acquisition reports give you data about how users find your app, including the total number of new users and the most popular devices and operating systems. Use these reports to find out how often your app is downloaded and installed, and how successful certain marketing campaigns are in attracting users.

Read more here:
https://support.google.com/partners/answer/6209187?hl=en
https://support.google.com/partners/answer/6209170?hl=en

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question you can use the mobile app overview report to do which of the following

You can use the mobile app overview report to do which of the following

• A) Review the code for your app and SDKs
• B) Assess the general health of your app and to follow data trends ✅
• C) Review data about your users’ names, addresses, and income brackets
• D) Gain insights into your competitor’s strategies

correct answer 

B) Assess the general health of your app and to follow data trends ✅

Explanation

The app overview report is a summary of the most salient data from all the Mobile App Analytics reports. Use this report to assess the general health of your app and to follow data trends from the key reporting areas: Acquisition, Audience, Behavior, and Conversions.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question when should an advertiser use an app extension instead of an app promotion ad?

When should an advertiser use an app extension instead of an app promotion ad?

• With keywords intended to direct users to the mobile website, but still give the option to download the app ✅
• B) To run your ad on both Search and Display
• C) To re-engage with users who have already downloaded the app
• D) With keywords intended to drive app download, but still give the option to visit the mobile website

Correct answer

With keywords intended to direct users to the mobile website, but still give the option to download the app ✅

Explanation

 App extensions allow you to link to your mobile or tablet app from your text ads. People click either on your ad headline to go to your site, or on the link to your app. App extensions are a great way to provide access to your website and your app from a single ad.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question what is an app engagement ad?

What is an app engagement ad?

• A customized ad shown to users who already have the app in order to drive them back to the app ✅
• B) An app extensions which shows a link to your app below your ad
• C) A templated “engagement” image ad which allows you to add more text or information to your ad
• D) An ad which uses cookies to appear to users who have already downloaded an app

Correct answer

A customized ad shown to users who already have the app in order to drive them back to the app ✅

Explanation

Mobile app engagement campaigns are a great choice for advertisers focused on getting people who’ve installed their app to try the app again, or open it and take specific action. These ads allow flexibility for counting conversions, bidding, and targeting.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question gives your app users the ability to open your app directly from other apps by clicking a link. To give your app users the ability to open your app directly from other apps by clicking a link, you should use:

gives your app users the ability to open your app directly from other apps by clicking a link. To give your app users the ability to open your app directly from other apps by clicking a link, you should use:

• app index
• custom deep link ✅
• location extension
• website deep link

correct answer

custom deep link ✅

Explanation

 A custom deep link lets app users open the app directly from other apps by clicking a link. This link takes you directly to the YouTube app download page in Google Play.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question mobile presents an opportunity for a more targeted marketing message because you have an understanding of context such as time, location, and proximity of the customer.

Mobile presents an opportunity for a more targeted marketing message because you have an understanding of context such as time, location, and proximity of the customer.

• False
• True ✅

correct answer

True ✅

Explanation:

 When companies talk about the opportunity that mobile presents, they’re often referring to the opportunity that context presents. A better understanding of context–the specific circumstances in which your customers seek you out, such as time, location, and proximity–can help you make your marketing message more targeted, meaningful, and successful.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question With YouTube Mastheads you can get 100% share of voice, not just on the desktop YouTube site, but also across screens with

With YouTube Mastheads you can get 100% share of voice, not just on the desktop YouTube site, but also across screens with

• The YouTube mobile site and Google Play App
• The YouTube mobile site and the YouTube app ✅
• Video Search on Google
• The AdWords mobile site and YouTube app

Correct answer

The YouTube mobile site and the YouTube app ✅

Explanation

 One place that quickly captures people’s attention is the YouTube masthead, where you can have 100% share of voice for 24 hours, and not just on the desktop site but across screens with the YouTube mobile site and the YouTube app.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.