Below is the answer and explanation for the question the mobile video masthead is a homepage ad similar to the desktop video Masthead and will appear on the homepage of all of the YouTube mobile and tablet properties

The mobile video masthead is a homepage ad similar to the desktop video masthead and will appear on the homepage of all of the YouTube mobile and tablet properties

• A) Both the iOS and Android mobile apps
• B) The Android mobile app and m.youtube.com
• C) The Android native mobile app, the iOS app, and m.youtube.com ✅
• D) Reserve in-stream ads

correct answer

The Android native mobile app, the iOS app, and m.youtube.com ✅

explanation

The mobile video masthead is a home page ad similar to the desktop video masthead in that the format is based on a YouTube video. It appears on the home page of all YouTube mobile and tablet properties, including the Android native mobile app, the iOS app, and m.youtube.com for smartphones and tablets.

Read more here: https://support.google.com/partners/answer/6209157?hl=en

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question the conversion optimizer for apps allows:

The conversion optimizer for apps allows:

• A) AdWords to automatically take into account dozens of signals (location, time of day, CTR, device, etc) and adjusts bids accordingly across search and display inventory with the goal of helping advertisers hit their desired cost per installs ✅
• B) AdWords to automatically take into account dozens of signals (location, time of day, CTR, device, etc) and adjusts bids accordingly across search and display inventory to help advertisers hit their desired cost per impression goal
• C) AdWords to automatically take into account dozens of signals (location, time of day, CTR, device, etc) and adjusts bids accordingly across just search inventory to help advertisers hit their desired cost per install goal
• D) AdWords to automatically take into account dozens of signals (location, time of day, CTR, device, etc) and adjusts bids accordingly across search and display inventory to help advertisers hit their desired cost per click goal

correct answer

A) AdWords to automatically take into account dozens of signals (location, time of day, CTR, device, etc) and adjusts bids accordingly across search and display inventory with the goal of helping advertisers hit their desired cost per installs ✅

explanation

Conversion optimizer for apps: AdWords automatically takes into account dozens of signals (e.g., location, time of day, CTR, device) and adjusts bids accordingly across search and display inventory to help advertisers hit desired cost-per-install goals

Read more here: https://support.google.com/partners/answer/6208446?hl=en

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer for the question the two types of conversions for YouTube on mobile are:

The two types of conversions for YouTube on mobile are:

• A) Promotion views and engagement views
• B) Promotion views and view-through conversions
• C) Download views and engagement conversions
• D) Conversions and view-through conversions ✅

correct answer

Conversions and view-through conversions ✅

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question to find the right mobile bid, you would calculate:

To find the right mobile bid, you would calculate:

• A) (mobile conversion rate / desktop conversion rate) + 1
• B) (mobile conversion rate / desktop conversion rate) x 100
• C) (desktop conversion rate / mobile conversion rate) – 1
• D) (mobile conversion rate / desktop conversion rate) – 1 ✅

correct answer

(mobile conversion rate / desktop conversion rate) – 1 ✅

explanation

Find Computer conversion rate and mobile conversion rate using estimated Total Conversions column. Divide mobile conversion rate by computer conversion rate -1

Read more here: https://support.google.com/partners/answer/6209121?hl=en

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question where can app ads run?

Where can app ads run?

• A) Within other apps, also known as in-app
• B) Only on the Google Play store
• C) Across display, search, and YouTube ✅
• D) Only on Admob

correct answer

Across display, search, and YouTube ✅

explanation

You can create campaigns to drive app downloads or increase app engagement on the following networks:

• Search network: Google search on mobile, the Google app, and Google Play search
• Display network: Google’s network of publisher websites on mobile and mobile apps
• YouTube: The YouTube app on mobile devices.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question a mobile app is an application that can be downloaded and installed on your mobile device or rendered within a browser.

A mobile app is an application that can be downloaded and installed on your mobile device or rendered within a browser.

• A) False✅ 
• B) True

correct answer

False✅ 

explanation

Mobile extensions don’t render in browser.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question usage data allows advertisers to:

Usage data allows advertisers to:

• A) Change bid adjustments based on mobile traffic
• B) Create remarketing lists based on how frequently or infrequently a customer is using their app✅ 
• C) Create a conversion tracking list and add it to their app
• D) Add the conversion tracking tag to their app

correct answer

Create remarketing lists based on how frequently or infrequently a customer is using their app✅ 

explanation

To run a mobile remarketing campaign, you’ll need to set up a remarketing list. You can also incorporate usage data that lets you create remarketing lists based on how frequently a customer is using an app — and remarket based on this information.

Read more here: https://support.google.com/partners/answer/6209136?hl=en

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question what time of day does mobile usage generally peak?

What time of day does mobile usage generally peak?

• A) During working hours
• B) Morning and evening when people are commuting to work
• C) Evening hours when people are at home
• D) Spread evenly throughout the day ✅

correct answer

Spread evenly throughout the day ✅

explanation

In contrast, mobile usage is spread more evenly throughout the day and across many more contexts, whether it’s occurring on the go, during working hours, or at home. In fact, while mobile is often associated with on-the-go usage, a Nielsen study estimated that 68% of mobile searches occur at home, where there are other, larger-screen devices readily available

Read more here: https://support.google.com/partners/answer/6208411

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer for the question according to a Nielsen study, what percentage of purchase-related conversions happened within an hour of the mobile searches that initiated them?

According to a Nielsen study, what percentage of purchase-related conversions happened within an hour of the mobile searches that initiated them?

• A) 25%
• B) 0%
• C) 50% ✅
• D) 75%

correct answer

C) 50%

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Below is the answer and explanation for the question what is an app install ad?

What is an app install ad?

• A) A type of targeting used to match your ads to sites or pages based on the keywords or topics you’ve chosen
• B) An ad format for advertisers to re-engage with users who have already downloaded the app
• C) A templated way to create text, banner, image, and interstitial ads driving users to the Google Play store ✅
• D) An app extension which shows a link to your app below your ad

correct answer

A templated way to create text, banner, image, and interstitial ads driving users to the Google Play store ✅

explanation

A templated way to create text, banner, image, and interstitial ads. These ads link ton your app’s listing on Google Play or the Apple App store, and can run on the Google Search and display networks, and YouTube.

Read more here: https://support.google.com/adwords/answer/6357635

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.